Remove Feed Remove Mobile Remove ROI Remove Twitter
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. It's also how you achieve a positive ROI on every piece of content you produce. Winning! :).

eBook 141
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Best Place to Advertise Online in 2014?

The Social Media Incubator

Have you noticed more ads in your social media feeds lately? Twitter has increased their ads since hitting the IPO scene, and Facebook introduces video ads to their news feed early on in 2014. Twitter has increased their ads since hitting the IPO scene, and Facebook introduces video ads to their news feed early on in 2014.

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Connect with ultra-targeted audiences on and beyond Twitter

Audiense

Today we’re pleased to announce two new products that will revolutionise the way you manage and analyse your advertising on Twitter, Audience Manager and Twitter Ads. We help brands find and target the right people on Twitter, which increases the engagement rate and decreases the cost per action. Audience Manager.

Twitter 89
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LinkedIn Elevate Shutting Down ? Here?s the Best Alternative to Managing Your Employee Advocacy

Hootsuite

Give employees a simple, mobile solution to amplify marketing campaigns and company announcements as well as support corporate responsibility across Facebook, LinkedIn, Twitter and Instagram. Curate a central feed that reinforces your culture, highlights thought leadership, and rewards your most passionate employee advocates.

LinkedIn 140
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3 Crazy Account-Based Marketing Campaigns That Actually Worked

Convince & Convert

According to the Alterra Group , 97 percent of marketers claimed it led to a better ROI than other marketing tactics. T-Mobile, the Reception We Were Looking For. T-Mobile CEO John Legere is incredibly active on social media. When the comic book was complete, we shipped 100 copies to T-Mobile and its agencies of record.

Campaign 149
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Fintech Social Media Marketing Done Right

Oktopost

A quick look at the banking and finance category in your mobile app store will show you how crowded the field is right now. For every company that scores free positive exposure by letting their social media interns “get weird” on Twitter, there’s a dozen whose attempts at achieving virality end up as minor PR disasters.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada.

Marketing 199