Sprout Social

SEPTEMBER 2, 2020

The platform’s in-feed video (up to 60 seconds in length) works for everything from commercials to bite-sized product tutorials. Oh, and don’t forget about IGTV for long-form content (up to 15 minutes when uploading from mobile , an hour when uploading from the web) and Instagram Live (up to one hour) for real-time video.

Instagram 143

Instagram Video Brands Compete 143

Hootsuite

FEBRUARY 5, 2024

For reference, the average monthly follower growth rate is 0.98%. On mobile (using Instagram Insights) If you’re looking for quick info on the go, Instagram Insights offers basic Instagram analytics free within the Instagram app. Follower growth rate: How quickly you’re gaining or losing followers.

Analytics 97

Analytics Instagram HootSuite Metrics 97

Twist Image

JANUARY 16, 2015

Mobile ads are not Internet ads. Mobile ads are not like other ads. As a consumer, how often have you clicked on a mobile ad. Still, what we, primarily, see when it comes to measuring advertising on mobile platforms is the same as advertising on the Web. Does this make any sense for mobile? by accident?

Mobile 40

Mobile Advertising How To Analytics 40

Likeable

SEPTEMBER 7, 2021

Lo-fi is short for “low-fidelity,” which essentially refers to content that has a DIY feel and requires minimal production. Tools: It’s never been easier to create content on mobile. No fancy shoots, locations, or actors—just some quick content shot on a phone. This started with Stories and continued with TikTok, Reels, and more.

Content 94

Content Authentication Trends Apple 94

Buffer Social

OCTOBER 17, 2017

The Facebook algorithm helps make sense of the huge number of posts that people and businesses share every day and chooses the posts to show in our News Feed based on a huge number of factors. So we’re collecting all the relevant Facebook algorithm factors, updates, and changes and placing them here in this post for easy reference.

List 190

List Facebook Feed Feedly 190

Jon Loomer

NOVEMBER 3, 2019

And since you can’t run a campaign exclusively to Audience Network (you have to also select at least a Facebook feed placement), some additional trickery was necessary. I compared other visits via mobile and referred by Facebook, which averaged over a minute. Create a URL with UTM Parameters.

URL 154

URL Facebook How To Sample 154

The Social Media Hat

JULY 4, 2016

When talking about half-life of a social media post, we're referring to the expected lifetime engagement of an average post, and at what point it's already achieved half of that. 75% of Pinterest Usage Takes Place On Mobile. Second, you can search your feeds or the web overall for pins that fit a specific keyword or topic.

Tools 157

Tools Feed Feedly Activities 157

Mindjumpers

JULY 6, 2012

They will be shown as a sponsored story in the fans News Feeds. When people engage with a Promoted Post, it will be shown in their friend’s News Feed too. Recently, Facebook upgraded their mobile app to better incorporate the new Timeline design with an increased focus on visual content. Read more about it here.

Features 220

Features Policies Mobile Module 220

Buzz Marketing for Technology

JUNE 27, 2008

4 Easy Ways of Subscribing to Feeds in Google Reader. Google Reader is a very popular online tool for reading RSS feeds. As a result, the number of ways to get a new feed in to Google Reader has multiplied. In this article we will take a look at a few easy ways to subscribe to a new RSS feed. Written by: J.

Google Reader 113

Google Reader Bookmarklet Feed Feedly 113

Mindjumpers

JULY 6, 2012

They will be shown as a sponsored story in the fans News Feeds. When people engage with a Promoted Post, it will be shown in their friend’s News Feed too. Recently, Facebook upgraded their mobile app to better incorporate the new Timeline design with an increased focus on visual content. Read more about it here.

Features 205

Features Policies Mobile Module 205

Social Media Strategies Summit

MARCH 25, 2021

And we’re not just talking about tiny purchases here, with the average value of online orders referred through social media standing at a shade over $79. For instance, you might notice a new pair of sneakers, or a dress, or a pair of sunglasses in your Instagram feed , then click the “shop now” CTA, and purchase within the app.

Examples 223

Examples Retail Instagram Buy 223

Hootsuite

MARCH 16, 2021

And, they’ve been shown to be just as good at driving brand lift as Facebook feeds and Instagram Stories. Just like Instagram Stories , Facebook Stories are fleeting images or videos designed to disappear after 24 hours (although users can screenshot a Facebook Story or view Story highlights to refer to them later). Source: Facebook.

Facebook 145

Facebook How To HootSuite Template 145

Hootsuite

SEPTEMBER 13, 2021

Analyze the performance of your existing content and cross-reference views and engagements with posting times. You can access TikTok Analytics in the mobile app or on the web. You can also look up the number of views from the account’s feed — they’re right at the bottom of each video’s thumbnail. Source: TikTok.

Patterns 137

Patterns Analysis Analytics Overview 137

Oktopost

APRIL 26, 2021

Check out this great exchange between T-Mobile and a customer–a customer that loved the brand so much that they asked for magenta (the brand’s color) hair advice: All those hearts on her post go a long way for the T-Mobile brand. . Have someone feed you questions coming in from comments and address them in your live show.

Engagement 156

Engagement Social Media How To Hubspot 156

Keyhole.co

FEBRUARY 3, 2023

your audience has made with your content Ad: Insights related to boosted posts Plays: Number of times a video was played automatically or intentionally Please note that you can access them only using Instagram’s mobile app. Instagram Feed Metrics Scroll further down to the Content you’ve shared section to access your feed-related metrics.

Metrics 52

Metrics Analytics Instagram Hashtag 52

Sherrilynne Starkie

OCTOBER 15, 2018

Sometimes referred to as the PESO model (I avoid using this name because it puts paid first when it should be a lower priority.), Everything is being driven by mobile. Without putting paid behind communication it’s increasingly difficult to get a ranked in the news feed. People are not limited to desktop computers.

Marketing 199

Marketing Syndication Adwords Social Media 199

Jon Loomer

SEPTEMBER 4, 2018

Facebook’s unpublished posts, also referred to as “dark” posts, are actively used by advertisers. An unpublished post never appears on the Facebook page, and instead only on News Feed (or other placements as applicable). These are often used as advertised (also referred to as sponsored) posts only.

Publishing 163

Publishing How To Facebook Advertising 163

Mindjumpers

AUGUST 3, 2012

Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. The end user immediately receives an alert that someone has referred to them in the news stream. The resource manager working with the partner posted the query in the news feed.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Convince & Convert

FEBRUARY 17, 2013

It unveils a new marketing approach for the age of information overload and mobility, and I need your help making it a smash hit. You know that expression “If you give a man a fish, you feed him for a day; if you teach a man to fish, you feed him for a lifetime”? No spam, no monkey business. I am FIRED UP about this book!

Strategy 150

Strategy Marketing Hubspot Case Study 150

Buffer Social

JULY 26, 2023

Community Improvements Refer-a-friend and get rewarded For a long time we’ve been asked about a referral or affiliate program, especially from our most passionate community members. If you’re an educator, influencer, or agency that often refers folks to Buffer, we’d love your thoughts! Available in beta.

Project 74

Project Astroturfing Team Communities 74

Buffer Social

MAY 31, 2017

We found that square videos outperformed landscape videos in terms of average engagement, views, and reach, especially on mobile. Here’re a couple possible reasons: More than 92% of Facebook users use Facebook on their mobile every day. Square videos take up 78% more real estate in the News Feed on mobile than on desktop.

Video 111

Video Engagement Facebook Mobile 111

Hootsuite

MAY 18, 2023

Short-form video refers to video content that is between five seconds and ninety seconds long. Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. Easily customize them in Canva, and take your Reels game to the next level today. What is short-form video?

Video 112

Video HootSuite How To UGC 112

Keyhole.co

APRIL 18, 2023

Impression Impressions on Instagram refer to the number of times users have seen your posts or stories. Reach Reach on Instagram refers to the total number of unique accounts or users that have seen your posts or stories. Meanwhile, we also recommend using an Instagram analytics tool like Keyhole that will show advanced insights.

Metrics 52

Metrics Instagram Hashtag Sentiment 52

Socialmedia.biz

FEBRUARY 11, 2019

For example, a 2014 study found that when people correlate weather-related events, like rising temperatures, with climate change, they have a greater chance of perceiving risks and mobilizing prevention measures. Most of this information aligns with your interests and offers a personal context.

Social Media 88

Social Media Sentiment Analysis Study 88

Convince & Convert

MAY 19, 2016

Writing a good one is no small task; it needs to be about 10 pages long, professionally designed, and rich with statistics, charts, tables, and references. The whitepaper ( Mobile Procurement Evaluation Guide) details why and how procurement can be effectively managed from a mobile device. Whitepapers are not a drive-by read.

Drupal 94

Drupal Content Case Study Statistics 94

Buzz Marketing for Technology

JUNE 27, 2008

Approximately 100 content feeds. Approximately 200 content feeds. Mass Bay Organizational Development Learning Group. Boston KM Forum. Professional conferences. Lectures in local colleges and universities. Physical neighbors. Other affinity groups. Data and Information Hacks. Tomboy notes. Intranet personal home page (wiki).

Wiki 140

Wiki Directory Wikipedia Forums 140

Sprout Social

OCTOBER 22, 2019

From buttons and posts to feeds and recommendations, you can introduce visitors to your more social side without them ever leaving your site. Here are 4 ways to embed a Facebook feed and more on your website: 1. Here are 4 ways to embed a Facebook feed and more on your website: 1. How to Embed Facebook on WordPress Sites.

Sites 79

Sites Features Embedding Facebook 79

Rebekah Radice

AUGUST 27, 2016

Just look at how mobile is changing the way we browse the web. billion monthly active users on mobile , they decided to develop “Instant Articles,” allowing brands to publish articles to the app that load with unprecedented speed. billion monthly active users on mobile. Through an RSS feed. With its 1.51

Facebook 60

Facebook RSS API How To 60

Sprout Social

NOVEMBER 11, 2019

Stories are perhaps the best example, allowing brands to drive time-sensitive engagement and likewise become a constant fixture in their followers’ Instagram feed via Stories-based notifications. Here’s a great series of Stories from H&M for reference (note the interactive elements): 4. Encourage engagement through tagging.

Marketing 87

Marketing How To Authentication Discount 87

Hootsuite

DECEMBER 14, 2022

It’s often referred to as “alternative text.” Instagram’s algorithm takes into account the words you use in your posts when deciding which ones to show in people’s feeds. You can add alt text to Instagram posts through the Instagram app: Open up Instagram and select your post from either Instagram Feed or Instagram Story.

Instagram 111

Instagram How To HootSuite Fashion 111

Sprout Social

MAY 24, 2022

Today, social media marketers aren’t solely focused on strategizing content for posts and social feeds. Gartner predicts 80% of customer service organizations will abandon native mobile apps in favor of messaging for a better customer experience by 2025. Social messaging plays a pivotal role in customer care and brand reputation.

Social Media 128

Social Media Marketing Social Media Management Issues 128

Sprout Social

OCTOBER 9, 2023

Cellebrite is a mission-driven organization whose technology is used to save and protect lives, so they wanted to mobilize a movement. She referred to the example of writing a blog, which encompasses a content brief, research, drafting and reviews. She says this critical brainstorming happened on a rainy Saturday afternoon at home.

Team 110

Team Examples Marketing Training 110

Firebelly

MARCH 5, 2010

Digitalia | Indianapolis Social Media Marketing « Social Media Bootcamp: Facebook For Business | Main | The New Dork - Entrepreneur State of Mind » March 05, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader.

Feed Reader 100

Feed Reader Marketing Social Capital Paid Search 100

Buzz Marketing for Technology

JUNE 23, 2008

You can star items and even subscribe to either your history or these bookmarks as a feed. Annotate Bookmarks and Feeds with a Private Friendfeed Room. In addition, all rooms can be accessed on a mobile device via FFtoGo. The second way to use this is to start importing RSS feeds into a private room. Blog RSS Feed.

Bookmarklet 182

Bookmarklet Tips FeedBlitz Screencast 182

Firebelly

FEBRUARY 26, 2010

Hart "Show The Love" Facebook Sweepstakes | Main | YouTube Tuesday: Digital Ethnography » February 26, 2010 5 Social Marketing Stories You Need To Read This Week Theres a lot going on in the social media space and so much can get lost or overlooked in your RSS feed reader. Your comment has not yet been posted.

Feed Reader 100

Feed Reader Marketing Paid Search Metrics 100

Sprout Social

JULY 31, 2019

You can also download our Sprout 101 Guide for your own quick reference or for distribution on your team. Download the Sprout Social mobile app. In addition to many of the features already available on the web version of Sprout, there are a few helpful features specific to the mobile app. Connect with your Account Executive.

Team 82

Team Notification Report Metrics 82

Kikolani

SEPTEMBER 30, 2011

353+ Blog Post Ideas to Inspire You – Posts that the author has bookmarked over time to refer to when in need of coming up with content inspiration. So the only trick is to find the way to generate those Twitter search RSS feeds and use them. Blogging / Writing. Graphic Design / Web Design. George Takei Reassures Humanity.

Mashup 126

Mashup Resources Facebook Press Release 126