Social Media Strategies Summit

DECEMBER 14, 2023

And not just because content marketing offers a great way to reach, engage, and convert audiences (as well as nurture loyalty). Building one-on-one relationships with customers and personalizing their experiences to nurture loyalty. Building credibility by collaborating with trustworthy brand ambassadors.

Content 222

Content Marketing Loyalty Collaboration 222

Webbiquity SMM

JANUARY 24, 2023

More TikTok campaigns Image credit: Solen Feyissa on Unsplash TikTok’s appeal stems from its short-form videos, which often mix entertainment with information in an easy-to-digest format. The success of live video initiatives makes it clear that consumers want to see the faces behind their favorite companies.

Advertising 238

Advertising Social Media Strategy Authentication 238

Social Media Strategies Summit

APRIL 11, 2024

But it also makes maximum use of the comment section below each of its how-to videos to answer customer questions and show its audience it cares about them getting the most out of their purchase. Make Your Blog Content Links Pop with Video There are many ways to elevate your e-commerce social media marketing strategy in 2024.

Social Media 225

Social Media Tips Marketing UGC 225

Oktopost

NOVEMBER 22, 2023

YouTube: Allowing you to upload long videos, YouTube is perfect for educating your audiences with Q&As, webinars, and video tutorials for product walkthroughs. TikTok’s fun and engaging videos will help you stand out to your audience as a memorable brand, build connections, and expand your reach.

B2B 117

B2B Trends Social Media UGC 117

Keyhole.co

JANUARY 20, 2024

Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. A Facebook community is a powerful tool for user-generator content, because it’s full of real people uploading real comments, videos, and pictures. For videos, ensure they look professional.

Small Business 100

Small Business Engagement Strategy Facebook 100

Buffer Social

OCTOBER 9, 2023

Hover over the video whose analytics you want to view, and click on the 'Analytics' icon next to it. This will lead you to a page displaying various metrics specific to that video, giving you a snapshot of its performance. So, you have the option of diving into individual video analytics. Here’s how.

Analytics 85

Analytics YouTube Overview Metrics 85

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. But when your audience does so, their followers see it in their feeds, which exponentially increases your brand’s visibility. Your target audience feels that your brand understands them and their needs, which leads to brand loyalty.

Engagement 102

Engagement Tips Loyalty Metrics 102

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

Types 119

Types Video Content Case Study 119

agora pulse

MAY 5, 2020

Whether you want to diversify your social media feeds or to get more people to comment on and like your updates, this list of types of social media posts will come in handy: 1. Native videos are well-known to attract attention. You can upload all kinds of videos, from funny ads to customer testimonials. Let us help you out!

Types 214

Types Social Media Meme How To 214

Later

MARCH 6, 2019

Now stock images, videos, animations, and illustrations are creative, engaging, and an easy way to add more content to your Instagram feed, without the extra work. To help you get started with using stock photos on Instagram, we’re sharing 9 ways to seamlessly integrate stock content in your feed!

Instagram 81

Instagram Video Feed Feedly 81

Sherrilynne Starkie

NOVEMBER 26, 2017

With the introduction of a new features for use on pages, events and groups we are all going to see a lot more stories in our Facebook feeds including Stories posted to Instagram and Messenger. Ephemeral content is known for boosting audience engagement and loyalty, so watch for brands to pile in. Facebook Creators for video content.

Features 230

Features Tools Smart Phone LinkedIn 230

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products.

Strategy 121

Strategy Brands Content UGC 121

Sprout Social

DECEMBER 6, 2023

There’s even the WorkTok community on TikTok, if you want to experiment with short-form video. If you want to find an ideal influencer partner without scrolling endlessly through your social feeds, try using an influencer management tool to support creator identification.

B2B 115

B2B Influencer Brands Marketing 115

Techipedia: Tamar Weinberg

FEBRUARY 14, 2012

Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information. A few general points to bear in mind before creating your videos: Content is the number one way you can build trust with potential clients. This is a guest post by Neil Davidson.

Video 189

Video Brands How To Fashion 189

Hootsuite

JANUARY 18, 2024

People use this super app for text and voice messaging, video calls, gaming, mobile payments, and more. WeChat, which is used by over one billion users in China, allows users to send and receive messages and other media, make voice calls, and video chat. Everything apps are very popular across Asia.

HootSuite 78

HootSuite Banking Microblogging Loyalty 78

Social Media Strategies Summit

SEPTEMBER 26, 2023

However, the business’ YouTube channel doesn’t include one single video centered around the company’s products. Example Check out the Lego Instagram feed, and you’ll see that most of the brand’s posts try to evoke emotion. Instagram may be a great place to share aesthetically stunning short videos.

Social Media 130

Social Media Brands Content UGC 130

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive. Having this at top of your TikTok Marketing strategy can quickly build audience loyalty. Repurpose Still Images into TikTok Video.

Strategy 175

Strategy Marketing Banking Influencer 175

Sprout Social

JANUARY 9, 2024

Personalization makes audiences feel cared for and connected to your brand, which inspires loyalty and conversions. For example, if your customers want more robust care on social, then your KPI might be increased customer satisfaction and loyalty. Another 56% expect all offers to be personalized.

Social Media 122

Social Media Sentiment Data Team 122

Social Media Strategies Summit

NOVEMBER 18, 2020

If you’re able to expand awareness, tell your brand’s story in a compelling way, or foster customer loyalty beyond one-time purchases, you can consider yourself a “social success.”. Build Brand Loyalty with Discounts and Coupons. In technical terms, this is called loyalty marketing. Image via Instagram. Image via Facebook.

ROI 246

ROI Social Media UGC Discount 246

Sprout Social

AUGUST 3, 2023

And with the popularity of video, it’s clear that entertainment is critical in your social media content strategy. Social media used to be a way to communicate directly with your community and the algorithm barely had any influence over your feeds. Plus, 34% prefer videos that are authentic and less produced.

Social Media 89

Social Media Content Airlines Authentication 89

agora pulse

SEPTEMBER 29, 2020

Your social media manager needs to worry about creating great content (which includes images and captions) for feed posts, exciting Stories content daily, managing engagement, and checking your inbox, all while looking for UGC. Video creation for social media managers. Video editing for social media managers. StoriesAds.

Instagram 140

Instagram Social Media Tools UGC 140

Social Media Strategies Summit

NOVEMBER 28, 2022

And with three-fifths of marketers agreeing video ads drive more clicks than static ads, video should likely be part of your plans. Media —The image or video used in your ad. Most obviously, it’s a video—and as we’ve already discussed, video ads typically perform better than static text or image-based ads.

Examples 246

Examples Facebook B2B Instant Messaging 246

Ignite Social Media

FEBRUARY 11, 2021

Video Views: The number of times your video was watched. Note: Each network counts a view differently: Facebook and Instagram: 3 seconds for a video in the feed. Calculated by video views divided by reach. Calculated by dividing the number of video completions by the total number of video views.

Social Media 171

Social Media CPC CPA Aggregator 171

Hootsuite

MAY 31, 2022

Ads in Facebook Marketplace appear in-feed when someone browses. The more people that follow your business, the more your items will appear in people’s feeds. It’s a good way to build customer loyalty. Advertisers report a big increase in conversion rates compared to in-feed ad placements. Video views. Description.

Tips 145

Tips Facebook Retail HootSuite 145

Hootsuite

MARCH 14, 2023

Today, though, the distribution options for home video are downright overwhelming. Or there’s the option that many of us do: upload your video to Youtube and simply share the link across all of your social platforms. Rumor has it that links to YouTube videos might actually even be punished by other social media platforms’ algorithms.

Social Networking 97

Social Networking YouTube HootSuite URL 97

Keyhole.co

MARCH 4, 2024

LinkedIn posts with low engagement do not appear on as many feeds as those that get a high level of engagement. Improved engagement prompts the LinkedIn algorithm to push more of your content on user feeds. Better engagement builds credibility and establishes brand loyalty. Why does your LinkedIn engagement rate matter?

LinkedIn 52

LinkedIn Engagement How To Hubspot 52

Sprout Social

SEPTEMBER 14, 2020

While some people follow brands for humor or inspiration, 57% of consumers are hoping to learn about new products and services from a brand’s social feed. Not only does a quick response time help resolve problems faster, it can also contribute towards customer loyalty. Images and video are a must-have for engaging social followers.

Strategy 145

Strategy Marketing Sports Team 145

Sprout Social

NOVEMBER 17, 2021

Moreover, consumers watch live videos for 10-20x longer than pre-recorded videos. In this article, you’ll learn why YouTube Live should be a part of your video marketing strategy and how to livestream on YouTube successfully. When you go Live, your livestreams can also be displayed on your audiences’ personalized YouTube feeds.

YouTube 129

YouTube Privacy Mobile Video 129

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. They then repost people’s content on their feed. Live broadcasts.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

OCTOBER 19, 2022

Whether it’s an email newsletter, a video on TikTok, the words on a billboard or a photo on social media, it’s what drives customers to either make a decision about your brand or, at the very least, makes your brand memorable. Alternatively, you can make a feed post and ask them to tag their favorite creators and influencers in the comments.

Campaign 103

Campaign Content How To Influencer 103

Oktopost

APRIL 26, 2021

You can increase customer loyalty. Have someone feed you questions coming in from comments and address them in your live show. If you have a guest blogger on your site, or your podcast, or videos, tag them in the content so they can help share it. To learn more about how you can maximize content curation , check out this video.

Engagement 156

Engagement Social Media How To Hubspot 156

Social Media Strategies Summit

NOVEMBER 12, 2020

This strategy improves engagement triggers and also builds trust and loyalty by giving the platform to your followers. When curating content, look for articles and videos that are relevant to your business. While these contests temporarily increase reach and engagement, they rarely convert into conversions or loyalty.

Small Business 233

Small Business Social Media Strategy Flipboard 233

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive. Having this at top of your TikTok Marketing strategy can quickly build audience loyalty. Repurpose Still Images into TikTok Video.

Strategy 91

Strategy Marketing Banking Influencer 91

Hootsuite

OCTOBER 18, 2022

Increase conversion, loyalty, and customer retention. It will ask customers for reviews and even offer discounts for adding a photo or video. Joy – Rewards, Loyalty Program. Joy encourages customer loyalty by implementing an automatic earning and spending point system for customers to gain rewards. Pricing: Free.

FAQ 97

FAQ Price Loyalty Review 97

Sprout Social

JUNE 7, 2023

Customers go through a range of emotions (like happiness, inspiration or nostalgia) when they interact with a brand, and when the experience is positive, it creates a lasting impact that fosters brand loyalty. Make sure your brand experience is consistent across all mediums (videos, social posts, events, TV ads).

Brands 110

Brands Sentiment How To Analysis 110

Oktopost

JUNE 19, 2020

A dry social feed that only consists of outbound links reads like a robot, not a human being. While personality is good for the majority of social content, including both personalization and outside sources provide a balanced and varied feed. To accomplish those things, a CEO must have more than just “token” social profiles.

Company 124

Company B2B Loyalty Survey 124

Hootsuite

APRIL 20, 2020

In reality, the Instagram algorithm is what decides which posts people see every time they open their feed. Ever since Instagram ended the reverse-chronological feed back in 2016, every individual person’s feed on the platform has been organized according to the algorithm’s rules. metrics that impact feed ranking.

Instagram 145

Instagram How To Remix Hashtag 145