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Will India See a Rise in Digital PR?

Waxing UnLyrical

For example, Kasturi and Sons Ltd, publisher of The Hindu , has recently launched iPad and mobile apps for its general and financial newspapers. In the past decade , there has been a steep decline in the number of those who prefer thumbing through the newspaper with their morning tea.

comScore 199
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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Mobile Marketing – I know I said last year was the year of mobile marketing but I just saw a stat from a Mary Meeker presentation that smart phones will eclipse PC sales in 2012 (that’s just a year away) which will lead us to more mobile usage than PC usage so you better start your Mobile Marketing program now.

B2B 279
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Diigo: A PR Tool for Social Media Releases

Proactive Report

All the links tagged with a particular keyword can be shared via an RSS feed. You can also promote the feed URL to your custom list of bloggers and journalists. Remember to bookmark your own release and tag it with this keyword too, so it appears in the feed. the Diigolet is also available for the iPhone and iPad.

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Social Sharing – Getting News Content Right in 2011

Proactive Report

Most news sites are featuring videos on their news stories and as news content is consumed on smart phones, iPads and tablets, the need for more visual material will grow. It’s time for us to get smart about how we can feed this need and produce visual material that is easy to republish.

News 95
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30 Practical Tips for Producing Great Facebook Live Videos

ProBlogger

This means that the longer you’re on the more people will see your video in their feed. Remember the way people end up watching your video is that they’ll see it as they scroll through their Facebook news feed and that the sound will be off until they click the video. Screen sharing (show your desktop, show slides etc).

Video 37
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Social Pros 15 – Marcus Sheridan, The Sales Lion

Convince & Convert

The RSS feed is: [link]. Eric’s Social Media Stat of the Week: Email Opens on Smart Phones and Tablets Have Grown by 82% in the Last Year. They released a great report about email consumption and the big takeaway from this is that email opens on smart phones and tablets grew by 82 percent in the past year.

Hubspot 114
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50 Shortcuts to Create Visual Content for Social Media

Socially Sorted

It can create and feed you ready-to-post designs for your social marketing. It’s great for taking us on a tour, showing behind the scenes, showing a process or an unboxing of something (you can also find this function as a setting on most smart phones – either speed up the footage with timelapse or slow it down with slow motion).