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LinkedIn: Difference Between “Share an article, photo, or update” vs. “Write an article”

yMarketingMatters

People that aren’t in your network can follow you from your long-form post, so that your next post will be surfaced in their feeds. With the new content search feature on the LinkedIn mobile app, people can now search for any topic and find relevant articles published on LinkedIn: Search their feed. Tap into hashtags.

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The Ultimate Beginner’s Guide to Video Content Marketing 

Ignite Social Media

Making a video 15 years ago was a huge hassle, a complicated project that only those who were skilled were qualified to do. Little did we know that 15 years after we can now create video content as easy as one-click from our mobile phones and upload them to a number of social media channels. Mobile Friendly . It’s the Trend.

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Employee Evangelists: Your Secret Social PR Weapon in a Crisis

Waxing UnLyrical

True or not, that belief can serve a company well if it installs some best practices for empowering employee evangelists by helping them build the skill sets and gain the confidence to speak on behalf of their employer. Employee evangelists are made, not born. A Reason to Speak. Here’s an example touting Colorado Gives Day.

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Top 10 Instagram Metrics You Should Be Tracking In 2023

Keyhole.co

Hashtag performance Hashtag performance on Instagram refers to how well the hashtags you use in your posts reach and engage your target audience. Hashtags are keywords or phrases preceded by the “#” symbol used to categorize and discover content on Instagram.

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How to Get Your First 1,000 Followers on Every Major Social Network

Buffer Social

This includes: Writing an awesome bio with one or two select keywords or hashtags. Step five : Use relevant hashtags. When you use a hashtag , people outside of those you follow will be exposed to your tweet. Twubs, a website where you can register a hashtag, has an easy-to-read and thorough listing of chats.

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TikTok Analytics: Your Guide to Understanding the Metrics

Later

Now that your Pro Account is activated, you’ll find the analytics button under your account options on both desktop and mobile. Once you open the analytics tab on mobile or desktop (this works on both!) In addition to the numerical metrics, you also can see captions and TikTok hashtags used by these top videos.

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Employee Advocacy on Social Media: What is it and How to Do it Right

Hootsuite

Target employees share the volunteer work they do with the social hashtag #TargetVolunteers. Create a hashtag to promote a specific employee advocacy campaign. Then create a leaderboard to show who’s getting the most impressions or engagement for the hashtag. Finally, they encourage employees to use the #tobeapartner hashtag.