Jon Loomer

OCTOBER 7, 2020

Video is big on Facebook. Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Understand that this isn’t just about video ads. How to Create Video Engagement Custom Audiences.

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Engagement Video Facebook How To 148

Jon Loomer

JANUARY 11, 2018

A major change is being made to the news feed that will favor people and negatively impact the visibility of page content. But… “…passively reading articles or watching videos — even if they’re entertaining or informative — may not be as good.” That’s how freaking convoluted this is.

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Feed Feedly News Engagement 158

Jon Loomer

JANUARY 3, 2024

When you create a Meta ad campaign, are you making sure that your image, video, and text all look the way they should in each placement? Upload Your Image or Video Once you’ve uploaded an image or video for your ad, you’ll be prompted to select, crop, or replace the creative for different placement groups.

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Jon Loomer

SEPTEMBER 18, 2023

The classic example is in your mobile Facebook news feed. The feeds are generally seen as the most desirable real estate for our ads. In-Stream Ads for Videos and Reels. This includes Facebook in-stream videos, Ads on Facebook Reels, and Ads on Instagram Reels. In the other case, your video ad would appear as a Reel.

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Feed Feedly Real Estate Instagram 176

agora pulse

NOVEMBER 9, 2017

Could the new Facebook Explore feed be the end of organic reach? What on Earth is the Explore feed? The Explore feed is a new tab on Facebook. The Facebook Explore feed shows you posts from pages and people similar to those you follow. It was when the feed was officially launched on Desktop that the trouble started.

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Feed Feedly Facebook Groups 121

Pam Moore

FEBRUARY 6, 2018

Facebook recently announced big changes to the Facebook News Feed algorithm that impacts publishers, brands, celebrities and just about any business or human being who wants to conduct any type of business utilizing Facebook. Put on your content boxing gloves and learn how to own the News Feed like a boss. Get up off the ground.

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Justin Levy

JUNE 22, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking An Overhaul to LinkedIn Groups Written on June 22, 2010 by Justin Levy in linkedin , social media , social networks , video 28 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed.

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Groups Groups LinkedIn Features 243

Myrland Marketing

JANUARY 12, 2018

If your Facebook News Feed has historically been dominated by updates from brands, businesses, and news media, get ready for a major shift. More on that in a moment… The Explore Feed on Facebook . Explore keeps the business content out of the personal News Feed so users can see more updates from people, not pages.

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Feed Feedly News Groups 83

Social Media Strategies Summit

JUNE 3, 2021

She suggests joining the Government Social Media Group on Facebook. This closed Facebook Group highlights other agencies and shares updates that are relevant to those working in government. Lexie Rock recommends leveraging very short videos to engage audiences. Make your video accessible to everyone with auto-captioning.

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Engagement Communities Video Tourism 149

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. According to the same report , Zenith predicts that the average person will spend 100 minutes a day in 2021 watching videos. We’re not limited to TV-style ads or perfectly polished educational videos.

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Video Social Media Strategy Film 144

Sprout Social

MAY 9, 2022

If you’ve spent any time scrolling through TikTok, you’re likely impressed by the seemingly endless video ideas brands and content creators alike are able to produce. We’ve included an example for each TikTok video idea so you can see it in action and find inspiration for your own TikTok feed.

Engagement 120

Engagement Video Trends Education 120

Buffer Social

MAY 3, 2018

Stories are now an incredibly popular content format, so popular in fact that we may see Stories begin to rival the news feed as the default content consumption and creation method in the not-to-distant future. Groups tab coming to the Facebook app. billion people are now using Facebook Groups every month. Sharing to Stories.

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Feed Feedly News Communities 109

Hootsuite

NOVEMBER 28, 2019

Not only that but more than 2 billion people have watched a Facebook Live video. Facebook Live videos also get six times more interactions than regular Facebook videos. Facebook Live video ideas. Bonus: Want to know how a viral social video creator makes millions of dollars in sales? What does this mean?

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Video Facebook Notification API 145

Myrland Marketing

JANUARY 18, 2018

In case you haven’t heard what is happening with groups on LinkedIn, let me bring you up to speed. Are Groups Being Resurrected? In the last two days, we’ve been hearing a lot of hubbub about groups on LinkedIn. As you know, groups have been just like ghost towns for quite a while. There are exceptions.

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Groups Groups LinkedIn Notification 73

Later

APRIL 1, 2020

According to Instagram’s announcement , the new feature allows you to browse your Instagram account (feed, liked photos, etc.) together with your friends over video chat, giving users a new way to communicate and stay connected. Start a video chat by tapping the video chat icon in the Direct inbox or in an existing Direct thread.

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Instagram Video Groups Groups 76

Webbiquity SMM

APRIL 4, 2023

A scroll through your feed will reveal examples: Learn : If you’re scrolling for how-to videos, articles about vacation destinations, or slow cooker recipes, you’re in learning mode. is seeking social connection: they value the “wisdom of the tribe” being part of the group.

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Social Media Reddit LinkedIn Research 220

Pam Moore

JANUARY 30, 2018

Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm. Grab your seat here -> How to Get a Grip on Facebook Marketing in 2018: What You Need to Know About the News Feed Changes. video + on demand webinar).

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Feed Feedly News Facebook 167

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. Their Facebook group has 3.2

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Small Business Engagement Strategy Facebook 100

Buffer Social

NOVEMBER 27, 2018

The News Feed is one of Facebook’s marque innovations. For nearly a decade, the News Feed was the jewel in Facebook’s crown. It even admitted the News Feed can have a negative impact on mental health. While the News Feed has been experiencing growing pains, a new format has arisen: Stories. ” The rise of Stories.

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Feed Feedly News Facebook 111

yMarketingMatters

OCTOBER 18, 2015

This year has been called “The Year of Video Marketing” as businesses find new ways to reach customers. Videos stand out on social media, giving customers a quick overview of a product without overwhelming them with text. Why the explosion of video content? It’s easier than ever to create a fun video at little to no cost.

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Video Marketing Vimeo YouTube 133

Ignite Social Media

JULY 10, 2019

Groups will be the New Facebook. Facebook is hoping that its emphasis on Groups will re-engage users. With the move towards private messaging, Facebook is refocusing their platform on Groups. Facebook will be showing more Group content in News Feeds (hinting at a probable algorithm tweak).

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Trends Social Media Groups Groups 128

Later

SEPTEMBER 29, 2020

Did you know you can repurpose video content for other social channels like Facebook and Pinterest? While it’s important to create video content with a specific platform in mind, it’s totally possible (and recommended!) to repurpose your video content for multiple channels. And this is a great strategy!

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Video Content How To Instagram 77

Ignite Social Media

APRIL 2, 2020

TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools the make it easy for anyone to add music, implement special effects, and join in on the latest trends. There are 60M US monthly active users on TikTok and therefore about 29M of those users are in the 16-24 age group.

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Jon Loomer

OCTOBER 2, 2020

As the popularity of streaming video with Facebook Live continues to rise, new tools are being provided to marketers. One of the most exciting developments is the ability to stream webinars to pages and groups via Facebook Live. But if you do, you start your webinar and it shows in users’ news feeds. About Webinars.

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Facebook How To Hosting Groups 189

agora pulse

MAY 1, 2019

Here’s a quick video from Facebook showing off the new design: Here's a closer look at FB5, including Dark Mode for web, coming soon. More important to both users and businesses of the platform, though, is the change in News Feed. Facebook Groups will now be front and center—literally. Facebook’s renewed emphasis on Groups.

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Facebook Groups Groups Feed 165

Rebekah Radice

JULY 15, 2019

Did you know that video content gets 20% more attention and reaches 3 times the amount of people than a standard blog post? Or that online videos will account for more than 80% of all consumer internet traffic by 2020? There’s no denying it, video is powerful. The Most Engaging Types of Video Content You Need to Create.

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Types Video Content Case Study 119

Jason Yormark

AUGUST 19, 2009

It wasn’t until recently however that I realized the potential of utilizing Linked In Groups to drive blog traffic. For those of you not using Linked In Groups, here are the steps to take that will immediately give your blog or website a traffic boost. Ever since doing so, roughly 20% of my blog traffic comes from Linked In.

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Groups Groups LinkedIn How To 209

Ignite Social Media

JUNE 13, 2019

Sorting Options for Followers and Karaoke-Style Music Videos. Instagram is also trying out a karaoke-esque music video with lyrics tools for stories, adding to your music sharing options – we’re pumped about this new feature, if it rolls out. Instagram’s Test to New Communal Video Viewing Option. Source: SocialMedia Today.

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Features Instagram Groups Groups 145

Hootsuite

MARCH 16, 2020

In-Feed Video : Ads appear in the native news feed of TikTok on the For You page. . Brand Takeover : Ad appears when TikTok users open the app and completely take over the screen for a few seconds before turning into an In-Feed Video ad. . The exception is the first: In-Feed Video ads.

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Buffer Social

APRIL 13, 2017

By now, it’s clear that video is an essential channel for marketers. But what makes a great video? We looked at some of our favorite examples of video marketing and uncovered some traits they have in common. We looked at some of our favorite examples of video marketing and uncovered some traits they have in common.

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Video Marketing YouTube Real Estate 111

Jon Loomer

JANUARY 22, 2024

But once you allow Meta to target anyone beyond your target group, the characteristics of your ideal audience mean close to nothing. Here’s an example of what I’m experimenting with now, but I may still make adjustments… I’m running ads that send people to one of my short-form video custom post types.

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Embedding Eventful Cost Issues 163

Social Media Strategies Summit

SEPTEMBER 14, 2023

The 75+ person social team splits into smaller breakout groups via Zoom, giving individuals more chances for their pitches to be heard. After those breakout groups, they reconverge into the bigger Zoom chat, and the leader of each breakout group presents their best ideas. The imperfect feed is what’s perfect.

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Later

FEBRUARY 26, 2020

Introducing the latest video platform to land on the social scene — Byte app! Byte is one of the latest video apps to break onto the scene, and thanks to its unique 6-second looping video style, it’s gaining a lot of popularity! Here’s a quick rundown of all Byte’s video features and how to use them: Byte Home Page: .

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Video Feed Feedly Influencer 64

Jon Loomer

MARCH 2, 2017

But all of the live videos I create are for my Power Hitters Club private Facebook group. I now stream those webinars directly to the private Facebook group via Facebook Live. I won’t provide a full tutorial on how to stream to your Facebook page, profile or group with Wirecast because I already wrote that blog post.

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Video Facebook Notification Software 60

Ignite Social Media

MAY 6, 2021

It’s becoming more social overall – no longer are we constantly seeing whitepapers, case studies, webinar announcements, or other lead generation tactics clogging up our feed. Have you noticed this trend happening on your feed? Video Profiles. Product Pages. LinkedIn Events.

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LinkedIn Marketing Eventful Compete 202

Jon Loomer

AUGUST 7, 2015

Within the past couple of days, Facebook launched “Live,” a way for celebrities and public figures (as well as normal dorks like me who got access) to stream live video to their Facebook fans for a personal, interactive experience. The Celebrities Creating Live Videos. How to Get Access to Creating Live Videos.

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Video Facebook Applications Feed 113

Buffer Social

MAY 31, 2017

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. With Facebook video being the top priority of marketers in 2017 , we’d love to help you get ahead of this rising trend.

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Video Engagement Facebook Mobile 111