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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Is your content FINDABLE? Getting the attention of your audience is the first step. Winning! :). WHY are you creating content?

eBook 141
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Irresistible Content: 10-Point Checklist for Content that Converts to More Customers [podcast + ebook]

Pam Moore

You need audio podcasts that people subscribe to and play in their car on the way to the grocery store, or via their mobile device and headphones when they exercise at the gym or cook dinner in the kitchen. Is your content FINDABLE? Getting the attention of your audience is the first step. Winning! :). WHY are you creating content?

eBook 78
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Your 2011 Digital Marketing Reboot

Twist Image

The pervasiveness of mobile smartphones ( iPhone , Android , BlackBerry ), tablets ( iPad , Samsung , Dell ) and the entire app economy that surrounds it is quickly becoming a dominant business force. Does it have a RSS feed? Is your website mobile? Are you findable? Do you have a news section? How up-to-date is it?

Hitwise 111
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The Art And Innovation Of Listening

Twist Image

When someone complains on Twitter that their mobile carrier gouged them on roaming fees, that complaint becomes public record. You can also decide how frequently you would like to be notified (including "as-it-happens") and how (via email or RSS feed).

Radian6 102
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Everyone’s a curator now…

The Way of the Web

What I mean by ad hoc is that we’re all walking around with cameras or mobile phones, and many of us are then sharing via our various online networks – and that can range from family pictures and days out to long form writing and video.

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A Brand's Guide to Unsplash: How to Unlock the Next Big Visual Marketing Channel

Buffer Social

Another example is Square employing visual marketing to shift the audience perception from a very narrow concept of a mobile credit card reader to a broader one of a full-stack financial and merchant service provider. Are they good enough for people to want to use them?

Brands 94
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Fetching Friday – Resources Mashup & Kitten Meets Hedgehog

Kikolani

Now more than ever, websites need to make sure that the elements of usability and findability are in the proper ratios. The State of SEO: Experts Weight In – Part I and Part II – SEO.com experts weigh on the future of social media, local SEO, mobile SEO and on-page optimization. Kitten Meets Hedgehog. Kitten Meets Hedgehog.

Mashup 126