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Listening Tools

Proactive Report

The most basic tool is RSS. Subscribe to the RSS Feed for these searches and pull the data into your RSS reader. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution. Free Tools. You can set up a dashboard using something as simple as an iGoogle page. Watch the video of how to do this.

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5 Social Media Tools for PR Professionals

Proactive Report

Feeds – The web isn’t about pages any more. It’s about streams, feeds and syndication. RSS feeds are the blood vessels of the social web. Feeds make it possible for your content to join the content stream on the social web. You can do this manually with RSS technology. Take a look at a sample dashboard here.