Oktopost

NOVEMBER 22, 2023

Influencer marketing Influencer marketing involves using relevant social media leaders (people with a high following) for your brand to promote your product or service to their refined audiences. Though most commonly linked with B2C, influencer marketing can be just as fruitful in the B2B world. 7 Top B2B Social Media Trends 1.

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B2B Trends Social Media UGC 117

Hootsuite

JULY 6, 2022

Businesses, their partners and qualified public Instagram accounts can slap them directly onto: feed posts, Instagram Stories, IGTV videos, Reels, Guides, and. But only on their feed photos, as video and Stories aren’t yet supported. When people see tagged products in the content on their feed, they can purchase effortlessly.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

DECEMBER 15, 2021

Depending on your industry and niche, these young users will eventually grow up to become your target audience , with TikTok heavily influencing their desires, aspirations and even purchase decisions. You can work with influencers, run various types of ads and use features like hashtags and branded stickers to put your brand in the spotlight.

How To 131

How To Hashtag Influencer UGC 131

agora pulse

JANUARY 6, 2021

For example, if I identify user-generated content (UGC) to share or trending topics to pursue, I add them to a list of things to explore when I have more time. Follow and Engage With Influencers. Next, check on any influencers you’ve partnered with and engage with their content. Review Scheduled Content or Publish Live Posts.

Social Media Management 172

Social Media Management Social Media Curation UGC 172

Ignite Social Media

JULY 19, 2019

Yes, their main feed is chock-full of stunning imagery, but they also share great content on Instagram Stories and IGTV that gives travelers the inside scoop on their next trip that they crave. A key part of our social strategy is the curation of UGC. One look at their feed, and you’ll be itching to book your next getaway.

Travel 94

Travel UGC Brands Tourism 94

Pixlee

FEBRUARY 17, 2021

In this article, we’ll cover how some brands took advantage of this opportunity through leveraging user-generated content (UGC) and influencer marketing. . The Pivotal Role of UGC and Influencer Marketing in 2021’s Super Bowl. The Age of Influencer Marketing. Uber Eats, tapping Mike Myers, Dana Carvey, and Cardi B.

Influencer 52

Influencer UGC Content Marketing 52

agora pulse

FEBRUARY 13, 2020

Stories only exist in the Instagram feed for 24 hours, then they disappear. The temporary nature of Stories makes followers want to engage immediately, so they don’t miss out on content from their favorite brands and influencers. . Share UGC to Stories . Then, you can create a Highlight where you save all the UGC you share. .

Instagram 125

Instagram UGC Chemicals Fashion 125

Ignite Social Media

NOVEMBER 13, 2018

Now more than ever, consumers are heavily influenced by what they see on social media. Along this same thread, consumers are 3X more likely to say that user-generated content (UGC) is authentic compared to brand-produced content, and 30% of users have unfollowed a brand based on inauthentic content from that brand.

Trends 143

Trends Social Media UGC Authentication 143

Later

FEBRUARY 15, 2021

With Instagram Shoppable posts, businesses can tag products (listed in their Instagram Shop catalog) directly in feed posts, Instagram Stories , IGTV videos , Reels , Guides , and Live broadcasts. With Linkin.bio by Later , you can create a clickable version of your feed that you can link to from your Instagram bio.

Instagram 90

Instagram UGC How To Curation 90

Hootsuite

NOVEMBER 28, 2022

Social media advocacy is a way to leverage the social networks of the people who like you and/or are invested in your continued success : your customers, employees, business partners, influencers, and more. Savvy customers are great at spotting paid influencer content, but organic endorsements still carry serious weight.

Social Media 122

Social Media UGC How To HootSuite 122

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive. Build Connections with TikTok Influencers. Research and find TikTok influencers in your niche that have an engaged following.

Strategy 175

Strategy Marketing Banking Influencer 175

Later

SEPTEMBER 9, 2020

Although it’s only a few weeks old, the mobile app is already making a big splash among brands and influencers alike. . In a sense, Shoploop is the perfect platform for brand-influencer partnerships — it’s essentially a giant feed of product tutorials and recommendations from creators. How to Sell On Shoploop.

Influencer 56

Influencer Platform Video Brands 56

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 86

Instagram UGC Brands Hashtag 86

Pixlee

DECEMBER 27, 2021

Use User-Generated Content and Influencer Marketing to Convert Social Fans. If you haven’t started featuring user-generated content (UGC) and influencer marketing as part of your Facebook marketing strategy, you should now. UGC can provide social proof to potential customers, making them more likely to purchase products.

UGC 72

UGC Facebook Library Transportation 72

Pixlee

OCTOBER 16, 2020

Enter user-generated content (UGC) – the strategic fulcrum of your campaigns and content shortages. Why you should include UGC in your social media calendar. Brands of all sizes have been using UGC—images, text, and videos created by their customers—in their marketing activities, and have seen tremendous success. How to get UGC?

UGC 82

UGC Content Strategy How To 82

Sprout Social

MAY 26, 2022

One way to keep current is to regularly investigate the Discover feed, represented by a magnifying glass in the app. Staying engaged in the app as a user and following major influencers is another best practice that helps to ensure you keep tabs on the latest trends. Partner with creators and influencers.

Examples 141

Examples Campaign Tips Hashtag 141

Keyhole.co

MARCH 7, 2023

Whether you’re a budding influencer or a small business owner, increasing your Instagram followers can boost your presence significantly. Increased visibility and reach With a large following, your brand’s posts are more likely to appear in people’s feeds, allowing you to reach a wider audience.

Instagram 52

Instagram UGC Collaboration Hashtag 52

Sprout Social

SEPTEMBER 14, 2023

Customer marketing is one of the most powerful ways you can forge and feed connections with your current audience base. Reposting user-generated content (UGC) rewards customers who post it while also boosting authenticity on your channels by putting your audience at the forefront of your brand.

Strategy 122

Strategy Brands UGC Content 122

Pixlee

FEBRUARY 3, 2021

Through influencer marketing , the brand partners with athletes, adventurers, and photographers of different backgrounds to inspire outdoorsy fans on social media and engage with its target audience. This works wonders because unlike typical branded ads, influencer marketing is far more subtle.

Instagram 98

Instagram Tips Discount UGC 98

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . UGC Best Practices #1: Be Original with Your UGC.

UGC 60

UGC Content Instagram Hashtag 60

Pixlee

JUNE 14, 2021

In 2016, Instagram migrated from a reverse-chronological feed to an algorithm-based feed for displaying content. Many Instagram influencers felt as though their engagement and impressions were dwindling. Your goal is to make people visit your account regardless of if they see your content in their feed.

Instagram 52

Instagram UGC Apparel Hashtag 52

Pixlee

FEBRUARY 8, 2021

And the trouble is that it still affects you, even if you’re consuming the content passively while scrolling through your feed. 2: Build a Strong, Inclusive Community With UGC. The goal is to showcase and celebrate the real people out there, not just the “perfect” influencers and celebrities.

Social Media 97

Social Media UGC Marketing Communities 97

Pixlee

AUGUST 25, 2021

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. Feature User-Generated Content (UGC) Creatively. Once you have UGC you’re ready to share, there are a variety of ways you can showcase it beyond a static post.

Instagram 68

Instagram UGC Brands Hashtag 68

Hootsuite

MAY 18, 2023

Short videos are intended to be quick, easily digestible content for viewers scrolling through social media feeds or other outlets. On platforms like Instagram, TikTok, and Snapchat, users are used to scrolling through vertical feeds and will be more likely to watch your content if it’s in the same format. US & CAN, 13+ only.

Video 112

Video HootSuite How To UGC 112

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button. Use Influencer Marketing .

Features 52

Features Brands UGC Loyalty 52

Pixlee

AUGUST 23, 2021

Instagram is no longer a simple photo-sharing social media platform; from influencer marketing to Shoppable Instagram for brands, the app now caters to ecommerce more than ever. . Instagram has product tags in feeds, product stickers in stories, and a shopping destination option in the explore button. Use Influencer Marketing .

Features 52

Features Brands UGC Loyalty 52

Sprout Social

OCTOBER 19, 2022

For example, in my previous work as a social strategist, I developed a list of creators and influencers to reach out to for product launches. While we did our own product shoots in-house, we also wanted more UGC-style photos and video clips to incorporate into our social media feed and email content post-launch. creators?.

Campaign 104

Campaign Content How To Influencer 104

Pixlee

OCTOBER 13, 2021

Reshare user-generated content (UGC). Pixlee’s CRM platform lets brands collect TikTok UGC from their fans or creators of choice, and then gives the brand’s team and easy way to schedule this content to be reshared or published on other marketing channels (like on-site or other social profiles). Work With Influencers.

Engagement 52

Engagement UGC Brands CPM 52

Later

NOVEMBER 13, 2019

Instagram aesthetic trends are constantly evolving — but what does 2020 hold for your feed? . From the “no-edit edit” to homemade memes and the obsession with carousel posts, your Instagram feed is about to become more creative than ever. . Check out how influencer @jlbabe has adopted this cool look in her feed: .

Instagram 85

Instagram Trends UGC Meme 85

Pixlee

JUNE 8, 2020

From small direct-to-consumer brands to globally renowned luxury brands, user-generated content (UGC) can help brands connect better to consumers. In fact, UGC is one of the most scalable, cost-effective ways to create a relatable experience for customers. UGC works because it is relatable. UGC does precisely that. .

UGC 56

UGC Content Authentication Study 56

Hootsuite

APRIL 3, 2023

But it’s not all altruistic here, babe: People love to see free educational content in their news feeds — and sharing lots of it is one of the oldest strategies in the book to earn trust. Conversion increase: Besides trust and social proof, sharing UGC content helps guide buyers to purchase. Trust = sales. What’s that?

Engagement 110

Engagement UGC Facebook HootSuite 110

Sprout Social

AUGUST 30, 2019

Whereas our feeds may represent our most aspirational and idealized selves, Stories are our raw, unfiltered thoughts and projects. Check out how Influencer @GlutenFree.FollowMe uses her Story to give a step-by-step breakdown of a delicious snack she made. Didn’t you put in a little elbow grease to get these jobs done?

Geotagging 110

Geotagging Instagram Real Estate Brands 110

Pixlee

AUGUST 10, 2020

User-generated content (UGC) goes a long way on TikTok. Also, when other people see that you share customer UGC, they’ll be more inclined to create content that you’ll share (allowing them the same aforementioned exposure). Guess has a prominent presence on TikTok and features a lot of influencers and user-generated content.

Video 98

Video Marketing UGC Hashtag 98

Later

FEBRUARY 16, 2021

As a result, Knix was able to execute an awesome campaign, powered by their community, with user-generated content (UGC). UGC is a great way to humanize your brand. Want to easily find and curate user-generated content for your feed? Upgrade to a Growth or Advanced plan to collect content by Tags or Mentions! Smash & Tess.

Campaign 91

Campaign Social Media Brands Apparel 91

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. The For You feed is what makes TikTok so addictive. Build Connections with TikTok Influencers. Research and find TikTok influencers in your niche that have an engaged following.

Strategy 91

Strategy Marketing Banking Influencer 91

agora pulse

MARCH 12, 2020

Instagram Stories have quickly become one of the most popular, most frequently used social media features by brands, influencers, and audiences alike. Originally created as a copycat of Snapchat’s disappearing content, Stories are pictures and videos that disappear from the Instagram feed after 24 hours. . User-generated content (UGC).

Instagram 98

Instagram Tips Template Templates 98

Hootsuite

JULY 5, 2022

Bonus: Download a free checklist that reveals the exact steps a fitness influencer used to grow from 0 to 600,000+ followers on Instagram with no budget and no expensive gear. But the distinction between in-feed video and Reels looks to be in flux. main feed posts per day, broken down into: 58.6% Use Instagram Reels.

Instagram 110

Instagram Strategy HootSuite Hashtag 110