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Why Social Media Is So Important for Your Business in 2014

yMarketingMatters

Here are some tips to generating great online content to feed your social media networks! Social media networks were a novelty 5 years ago, but today their importance is no longer debated.

Interpreting Facebook Page Insights: Reach vs. Engagement

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Just because a consumer saw your post in their News Feed, it doesn’t necessarily aid in brand recall, purchase intent or indicate that you have a relationship with your customers. Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15

Trending Sources

Understanding Twitter: Best Ways to Tweet

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When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: .

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: .

Using Facebook Hashtags for Your #FacebookMarketing

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When you click a hashtag, you’ll see a feed of posts that include that hashtag. When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses.

Twitter Basics: How To Get Started On Twitter For Business

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Once you have followed some profiles, you can click on your home tab to view your “feed” or timeline (TL). Your feed is all the latest tweets by persons who you follow. The volume of tweets in your feed can be overwhelming. What Makes Twitter Different.

Social Media News & Updates: September

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Pages will be able to create ads for desktop and mobile News Feed to boost awareness of events and drive responses. This is how the new event ad will look on the mobile New Feed. Facebook Updates News Feed: Facebook now shows more timely stories from friends and pages.

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How to Use Facebook for your Business to Get Results

yMarketingMatters

Take the time of your posts into consideration and when your Fans will see this in their News Feed. As promised in my blog on Which Social Media Channels Should I Use For My Business? ,

4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Tools like Google Alerts and Yahoo Alerts monitor the web for you and alert you, by email or through RSS news feeds (see below), every time a new piece of information relating to your keywords is posted to the web. It’s probably the most common problem faced by bloggers and social media users.

4 Ways to Make Sure You Always Have Something to Say Online

yMarketingMatters

Tools like Google Alerts and Yahoo Alerts monitor the web for you and alert you, by email or through RSS news feeds (see below), every time a new piece of information relating to your keywords is posted to the web.

How to Use #Hashtags to Improve Your Social Media Marketing

yMarketingMatters

Just scrolling through my own feed I see that more than half of the tweets contain a hashtag. A hashtag is word preceded by a hash mark (#), used within a message to identify a keyword or topic of interest and facilitate a search for it.

Social Media News & Updates: February

yMarketingMatters

Place Tips in News Feed: Place tips will show you fun, useful and relevant info about the place you’re at and will show at the top of your news feed. Can you believe it’s March already? 2015 is rolling fast, as are the changes in the social media world.

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Video Marketing For Your Business

yMarketingMatters

Facebook, on the other hand, curates videos for its users: The videos show up in the news feed based on what Facebook’s (Mighty) Algorithm determines that particular user might want to see.

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Instagram Introduces New Business Profiles

yMarketingMatters

Starting today, you can pinch to zoom on photos and videos in feed, on profiles and on Explore. Instagram is rocking it so this is great news!

Social Media Updates: July

yMarketingMatters

Facebook Updates News Feed Controls: Facebook’s Newsroom announced new News Feed controls that helps you to improve and manage your News Feed with the following functions: Prioritise friends & pages you want to see first. Easier access to your subscriptions feed.

Social Media Updates: March

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Instagram Introduces Feed Algorithm to Show Best Posts First : The inevitable has happened. Instagram announced that image feeds will be sorted to bring the most interesting or relevant posts first. How do you feel about a potential Instagram feed algorithm?

Social Media Updates: July

yMarketingMatters

Changes to News Feed Ranking: Facebook announced another change to the algorithm that determines what people see in the news feed. Remember: the news feed algorithm regulates whether your fans see the content you post on your business page.

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Social Media Updates: April

yMarketingMatters

Facebook’s Latest News Feed Update : The social network has listened to its users and provided an algorithm update that will ensure that posts from people we interact with most, are higher up in the News Feed.

Social Media Updates January

yMarketingMatters

This new feature makes it easier to increase your contact base and fill your feed with useful content from people who matter. The first month of 2016 is behind us and we’re already in February! There have been some important social media updates in January.

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Taking Control of Your Facebook News Feed

yMarketingMatters

Have you wondered why you are not seeing as many of your friends and business Pages in your News Feed? That’s because Facebook determines what appears in your News Feed, and how high, with an algorithm called EdgeRank.

Social Media Updates: October

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Boomerang is great, because you get to share awesome videos at the push of a button, which should increase engagement on your feed.

10 Easy Tips to Build Your Fan Base on Facebook & Twitter

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I take it that: You are creating and posting good, if not great, interesting, compelling content and your Facebook page and Twitter feed are full of information, news, reviews and links. Your business has a great Facebook and Twitter page. You are interacting with your fans on a daily basis. You have acquired a short.

Social Media Updates – February

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The new Send Message call-to-action button for local awareness ads allows people to initiate private conversations with business Pages from News Feed ads. The month of love saw many new social media updates that I loved.

Social Media Updates: November

yMarketingMatters

Social media users are noticing more sponsored content in their social feeds and perceive them to be equally or more effective than TV commercials. And so November has drawn to a close and we’re slap-bang in the holiday season.

Twitter Basics – How To Get Started On Twitter

yMarketingMatters

Once you have followed some profiles, you can click on your home tab to view your “feed” or timeline (TL). Your feed is all the latest tweets by persons who you follow. The volume of tweets in your feed can be overwhelming. What Makes Twitter Different.

Social Media Updates: October

yMarketingMatters

Boomerang is great, because you get to share awesome videos at the push of a button, which should increase engagement on your feed.

Using Facebook Hashtags for Your #FacebookMarketing

yMarketingMatters

When you click a hashtag, you’ll see a feed of posts that include that hashtag. When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses.

Understanding Twitter: Best Ways to Tweet

yMarketingMatters

When you send out a tweet with @username included in the MIDDLE of the tweet, “hello @username” (called a mention, explained below) all of your followers will see that tweet in their Twitter Home feed. To see your Twitter Home feed, click on Home: . NOTE: When you send out a tweet with @username at the BEGINNING of the tweet, “@username hello” the tweet will not show up on any of your followers Twitter feeds EXCEPT the user mentioned at the beginning of the tweet. .

Top B2B Instagram Feeds You Should Follow Today

Visually SM

Here are five of the top B2B Instagram feeds and some tips on how big brands use the image-sharing service as part of their business to business marketing strategy. The post Top B2B Instagram Feeds You Should Follow Today appeared first on Visually Blog.

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Facebook Updates News Feed Algorithm

Ignite Social Media

Once again, Facebook is changing the way its News Feed is structured and many people have questions as to what it actually means this time. The post Facebook Updates News Feed Algorithm appeared first on Ignite Social Media - The original social media agency.

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Facebook Displaying Vertical Videos in Mobile News Feed

SocialTimes Facebook

Facebook has begun displaying vertical videos in News Feed in its flagship mobile application. Prior to the change, vertical videos were cropped into squares in News Feed, and users had to click on the videos to watch them in their intended format. Peterson reported that vertical videos will appear in a 2:3 aspect ratio in News Feed and not take up the entire screen unless users clock on those videos, and then click on the arrows in the upper-right-hand corner to expand them.

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Facebook Eyes Clickbait-Free News Feed

SocialTimes Facebook

Facebook hopes to catch clickbait in the algorithm net it is using to clean up its News Feed. Research scientist Alex Peysakhovich and user experience researcher Kristin Hendrix detailed the latest change to the social network’s News Feed algorithm in a Newsroom post , saying that the tweak was a response to feedback from users. To address this feedback from our community, we’re making an update to News Feed ranking to further reduce clickbait headlines in the coming weeks.

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Is Your Content Top of Feed Worthy?

Pam Moore

There are still quite a few lazy marketers pushing out mass quantities of junk content trying to grab that sacred top of news feed position. Could it be your current over focus and desire to reach the top of the news feed is actually what is keeping you from achieving the goal?

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Facebook Testing Ability for Users to Post to News Feed But Not Timeline

SocialTimes Facebook

Facebook is testing a way to allow users to post to News Feed without those posts ever appearing in their Timelines. We’ve heard feedback that sometimes, you may want to share a post with friends and family via News Feed and not have that post be displayed on your Timeline.

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How to Stay Relevant in an Algorithmic Instagram Feed

Convince & Convert

Instagram recently sparked a social media panic attack when they announced their decision to move from a chronological feed to an algorithmic feed. The move to algorithmic feeds will allow Instagram to serve users more personalized content suited to their interests.

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NEVER Feed the Trolls

Janet Fouts

The more you say, the more you feed ‘em. There’s a saying in social media that goes something like this “You know you’ve “arrived&# when you’ve got trolls commenting on your work&#.

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Facebook Testing New Multiproduct News Feed Ads

SocialTimes Facebook

Facebook is testing a new type of multiproduct News Feed ad with advertisers including Michael Kors and Lowe’s. Readers: Have any of these ads made their way into your News Feeds ? Advertising/Marketing Facebook Adweek Dynamic Ads e-Commerce Holiday Shopping Season images Lowe's Marty Swant Michael Kors News Feed Photos retailers Videos

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Facebook News Feed: Friends and Family First, Core Values

SocialTimes Facebook

Friends and family come first in Facebook’s News Feed , as the social network detailed the latest tweak to its algorithm and detailed the values that guide that algorithm. Engineering director Lars Backstrom announced the algorithm update in a Newsroom post , saying that posts from friends will be ranked higher in News Feed than posts from pages. That’s why today, we’re announcing an upcoming change to News Feed ranking to help make sure you don’t miss stories from your friends.

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Facebook’s Latest News Feed Algorithm Tweak Eyes More ‘Informative’ Stories

SocialTimes Facebook

Facebook wants its users to find their News Feeds to be more informative. The newest tweak to the social network’s News Feed algorithm , announced Thursday, is focused on delivering more stories that users find made them “feel more informed about the world around them.”. People from our Feed Quality Program look at each story in their feed and rank it on a scale of one to five—one being “really not informative” and five being “really informative.”.

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Facebook Explore Feed: The Launch, the Test, and What Might Be

Jon Loomer

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Let’s take a closer look at what we know and don’t know about the Facebook Explore Feed and how it may impact you… Facebook Explore Feed: The Launch.

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