7 Tips to Leverage the Power of SMS Marketing

Convince & Convert

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. Create an SMS Marketing Team. Large SMS marketing campaigns aren’t DIY.

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Android Facebook Messenger Users Can Send, Receive SMS Messages

SocialTimes Facebook

Facebook is giving Messenger users with Android devices the option of accessing their SMS messages via the application. The social network said in a post on its Messenger page that it has been testing the feature and stressed that it is completely optional. Select “SMS” from the list.

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Trending Sources

Facebook: No SMS Charges for Account Kit Until August 2018

SocialTimes Facebook

Facebook announced that developers using its Account Kit , initially introduced at F8 in April, will not be subject to SMS charges until August 2018. Apps Facebook Account Kit Calvin Mak Conversions Developers Email F8 fbStart passwords phone numbers SMS text messaging


SMS Marketing: a Grossly Underrated Marketing Tactic


Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%.


Facebook Stories: Everything You Need to Know About Facebook’s Latest Feature

Buffer Social

The feature, known as Facebook Stories, is focused around Facebook’s in-app camera which allows users to overlay fun filters and Snapchat-like lenses to their content as well as add visual geolocation tags to their photos and videos. Whether Facebook’s core users will adopt the feature remains to be seen. We built a fast, feature-rich camera as a way for you to share visually everyday – whether it’s a video clip or quick selfie or a silly moment.

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Facebook Adds Instant-Verification Component for Account Kit to Android SDK

SocialTimes Facebook

The instant-verification feature announced Tuesday will immediately authenticate login requests by matching the mobile number tied to Account Kit with the mobile number connected to users’ Facebook accounts, and the social network said in an email to SocialTimes that this addition is particularly helpful in region where SMS service is unreliable. If there is a match, we can complete the verification without sending a one-time password via SMS, making the sign-in flow more seamless.

5 Tips for a Fantastic Marketing Conference

Puzzle Marketer

If you can (ExactTarget Connections featured Michael J. Content Marketing Email Marketing Online Advertising Social Media conference event event marketing keynotes live mobile sms speakers statisticsI recently attended a marketing conference in Indianapolis, IN called Connections - “Inspire the Future” The event was put on by ExactTarget , an international email marketing service provider.

[COMIC] The Complexity Of Social Media Communications

SocMed Sean

It all remains to be seen how humans will filter and process the massive amounts of data that are being thrown at us via Facebook, Twitter, YouTube and SMS text messaging. Social media…it’s a whole new shift in the way we communicate, right?

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Improvements to Google+

Sherrilynne Starkie

For the first time Google+ Hangouts, which I use quite a lot, support both location sharing and SMS. It now allows users to send location maps and to send and receive SMS without having to switch applications. for Android is out with SMS and MMS support, animated GIFs, location and status sharing. Featured Google+ Headline Social Media Google Social network Google recently announced improvements to Google+ Hangouts and photos.

Advice for startups: Focus on your super-fans


Communicate with them through SMS, email, Twitter, FB, push notifications. Social marketing JD Lasica Featured articlesTaylor Swift brought fans to her house, baked them cookies and invited them to her concerts for free, said Jordan Stone, CEO of Huckle.

What You Need to Know Before You Install Facebook’s Messenger App


Allows the app to send SMS messages. Allows the app to access the phone features of the device. Debunking the Hype Featured Risk and Social Media This post originally appeared on Mizz Information.

Mobile apps are a waste of time for associations.


According to Pew, only 29 percent of adults with cell phones use apps on their phone, compared with 72 percent who use SMS (text messaging) and 38 percent who access the internet. Remember, the adoption rate for SMS is 2.5 Featured From the Trenches Industry Insider Mobile Useful Data

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22 Twitter revenue streams – monetizing tweets

Laurel Papworth

SMS other social networks are built on SMS revenues such as SMSFun. Twitter has probably done their dash with doing SMS deals by now. Whenever I present or give classes on monetizing social networks and online communities people usually have two questions.

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17 Productivity Tools for the Ultimate Business Gain

Techipedia: Tamar Weinberg

A lesser known fact about Dropbox: the Carousel app , while not a productivity tool, gives me a new smile every week as it has a Timehop like feature that lets me see photos of “this week in history.” You still have to be forced to acknowledge their CRM features.

The Best Cloud Computing Apps


It has tons of great features, such as a web clipper, which allows you to save entire web pages to your Evernote account. If you add Syncdocs to Google Drive, you can get scheduled Google Drive backups, great syncing features and offline access to all of your content. It helps you manage tasks whilst reminding you of every appointment you ever forgot, via email, instant message or SMS. Cloud computing has transformed the way we do everything.

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[Case Study] Have you crossed the mobile threshold?


A data point from an SMS campaign was another trigger for our approach to responsive design. The CDC KNOWIT campaign is an SMS-based service that sends HIV testing location information based on a five-digit zip code query via text.

Facebook’s Messenger App: What You Need To Know

The Social Media Incubator

Facebook has made the app a standalone in order to offer more features, to upgrade the speed of Facebook messaging, and to give new features such as a selfie cam, stickers, and reaching people in your contacts who are not Facebook users. The app also needs permission to use the microphone on your phone in order to do voice calling, which is a feature only available on the standalone app. One permission says that Facebook may edit, receive, read, and send SMS messages.

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Google Hangouts just get better and better

Janet Fouts

Google has continually improving the Hangout interface and features and now we really have a lot to work with on desktop and mobile devices. They’ve just added another major update to the mobile app too and besides the bug fixes there are a lot of new features.

Top Tools for Mobile Marketing


Some of its best mobile features are: Google Earth Outreach is a mapping tool that allows supporters to see your work. It features drag & drop and allows you to customize your apps. ClubTexting : A texting app that has special features for social groups and nonprofits.

New Images Suggest "Shared Circles" Coming Soon in Google+

Stay N' Alive

This would completely replace just about every feature Twitter has of benefit (other than perhaps the 140 character limit and SMS interface if you call those benefits) - it will be interesting to see what happens as more and more Twitter users get Google+ accounts.

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45 Marketing Tools to Consider for 2017

Razor Social

Ontraport is loaded with powerful features that let you automate a variety of marketing tasks, and it comes with a built-in CRM tool. An example of zap can be – When I receive a new email (the trigger) in Gmail, send me an SMS message (the action).

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4 Translation Apps for iPhones


Translate Professional’s localization features are available for eleven major languages. Its text to speech feature is a language course par excellence! Your translations can be emailed, SMS-ed or shared via social media.

The Future of Social Media Is Mobile. Are You Ready?

Simply Measured

Almost all of these apps have messaging capabilities that have the potential to shift messaging away from straightforward, text-based SMS to more expressive, creative, and immersive forms of communication housed within apps.

Monday Roundup: Campaigns

Waxing UnLyrical

This week’s roundup features seven posts from around the web that focus on campaigns. Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? Successful campaigns come in all shapes and sizes.

Get Ready For The Mobile Marketing Explosion

Small Business Mavericks

Feature phone usage consisted of 54.3% Other mobile marketing tactics include SMS texting, check-in services like Foursquare and Yelp, and social-mobile apps. Mobile Marketing for Small Business mobile marketing QR codes responsive web design SMS texting Thanks to their mobile phones, people are now spending more time online than watching TV. This is no surprise to me, and it probably isn’t to you either. Television usage has remained the same since 2012.

Will India See a Rise in Digital PR?

Waxing UnLyrical

In August, the TV 18 group laid off around 500 employees, including several of those responsible for its features programming. Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore.

7 Powerful Tips for a Winning Twitter Sales Strategy


Use Twitter for SMS Marketing. Twitter SMS is a highly underutilized feature. If you own a retail store or a small business that involves personally meeting customers, then this feature is for you. But you can still approach them with this feature.

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How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks


Confirmation Code SMS (Text Message) Issues. Report an Issue With Location Features. SMS/text messaging. Settings and features. Report an issue, suggest a feature, or send feedback.

Want Facial Recognition With Google Glass? Use Google+

Stay N' Alive

One of the most frequently asked feature requests I see surrounding Google Glass is that it would be awesome if it had some sort of facial recognition included. Enable that and even set it to send you an SMS when it happens.

Mobile apps are a waste of time for associations.


According to Pew, only 29 percent of adults with cell phones use apps on their phone, compared with 72 percent who use SMS (text messaging) and 38 percent who access the internet. Remember, the adoption rate for SMS is 2.5 Tags: Featured Mobile * deep breath * There. I said it.

A/B Testing: The Staggering Success of Presidential Optimization and How to Do It Yourself

Simply Measured

Perhaps the team’s greatest contribution was the development of Quick Donate, which allowed users to “donate with a single click through email or on the web, and even through SMS.” In the early morning hours of September 24th, 2015, Kyle Rush sent a simple Tweet.

Top 5 Social Media Apps that All Marketers Need

agora pulse

The app’s Discover section features interactive content from a range of publishers, including BuzzFeed, Mashable, CNN, People, and Vice. Did you know WhatsApp, an SMS-based platform, has more users than Instagram, LinkedIn, Twitter, and Pinterest combined ?

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Getting to Know the Ghost: The Complete Beginners Guide to Snapchat

Buffer Social

Let’s dive into some of the main features, and frequently asked questions. Snapchat also has a Chat feature, to start a conversation with someone just swipe right on their name from your recent Snaps page. Send us your snaps to PepsiMaxUK to feature on our story!

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Direct marketing is dead. Long live direct marketing!


This might be through a direct mail campaign, some banner advertising or SMS marketing (see GlobalMessaging for more information on this). Guest post by Sophie Davidson. ———— Direct marketing is all about communicating directly with people.

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Does QR stand for Quasi-Ridiculous? (an analysis)

Convince & Convert

You certainly know that this ad features a QR code. In fact, I wrote a post years ago about US Airways using SMS to allow passengers to sign up for their frequent flyer program. But that’s when SMS was still cool.

19 productivity and time management apps for 2016


Whether you are working in groups or working solo, Basecamp is laden with tons of useful features to better manage and organize tasks, measure productivity, along with a host of other functionalities. You know what they say, ‘time is money’. And, rightly so!

The 23 Best Free Google Chrome Extensions for Digital Marketers

Webbiquity SMM

Only for Android phone users and you’ll need the (free) Andoid app to make this work, but then you ca send and receive SMS messages from any PC or Mac using your Android phone number. For Google Voice users—make calls, send SMS, preview Inbox, and get notified of new messages. (US

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Top 10 Apps for Windows Phones


Essentially, it’s just taking a picture, but you do get image optimization features and the ability to store your image as a PDF. Input your details once, then send them quickly and easily via SMS or email to new contacts.

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Should You Use a QR Code?

Waxing UnLyrical

It was a direct mailer from MAC cosmetics featuring a new line of makeup. Is your customer a tech-savvy, Smartphone-swinging hipster geek or an SMS-dependent mallrat? Whether you use QR, SMS or a mix of both (or even neither) will depend heavily on the people you’re trying to reach.

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LinkedIn Tips and Tweaks: Do More with your LinkedIn Account

Buzz Marketing for Technology

If you are on LinkedIn but haven’t had a chance to explore all the features yet, this quick LinkedIn guide should come in handy. It shares tweaks and some lesser known features of LinkedIn that help you do more with your profile. SMS Alerts : Get news headlines on your mobile phone for free. Google SMS Channels: Send SMS Text Messages to your Group for Free. Tags: feature , hacks , linkedin , Internet , Tools.

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