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Taking Social Media Content to the Next Level

Ignite Social Media

Don’t get me wrong, it’s a definite weight off the shoulders when clients provide you with assets to optimize for their social media channels, but after creating the same kind of visuals, you start to lose that drive to be innovative. UGC is there for a reason.

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Four Ways to Develop Amazing Social Media Content

Ignite Social Media

Are you envious of all the beautiful social media content filling your newsfeed and thinking, “How can I create amazing social media content for my brand?” 55% of marketers report a lack of resources for quality content production across the industry.

Ultimate Guide to User-Generated Content

Later

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! .

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4 Tactics to Influence Brand Loyalty through Social Media

Ignite Social Media

Fortunately for you, we’re here to share with you four essential tactics to influence brand loyalty through social media. Finding fashion influencers to speak about an electronics brand is going to likely alienate, rather than attract, your audience.

3 Tips for Brands Targeting Brides on Social Media

Ignite Social Media

As a social media marketer, it was amazing to see how the wedding planning process has evolved across social media. Not only was I able to collectively pin with my bridal party in secret, but more importantly, I was able to make purchases in an easy fashion.

Red Dress Collection Presented by Macy’s

Ignite Social Media

In the world of social media marketing, it’s a misconception that we’re always hidden behind our computer screens scouring social channels 24-7. Every so often, we get the opportunity to support our client’s event activations via social. UGC Aggregator at the Venue.

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10 Standout Social Media Marketing Examples From 2016

Sprout Social

What social media tactics and strategies do you have planned for the new year? In order to help get those creative juices flowing, we’ve put together a list of some of the top social media marketing examples of 2016.

Does Influencer Marketing Work with Baby Boomers?

Pixlee

With brands like Kylie Cosmetics and Fashion Nova leveraging young influencers to skyrocket to enormous valuations overnight, it can sometimes seem like the whole world of social media influence stops with millennials and Generation Z. Influencer Marketing

5 Ways to Ensure Your Holiday Content Gets Discovered

Ignite Social Media

The social media sphere is already an immensely busy arena, and it can be difficult for your content to gain traction on the quietest of days. It should come as no surprise that the holidays bring with them significantly increased activity across most every social media platform.

This Overlooked Marketing Strategy Can Help You Succeed in 2019

Pixlee

Crafting a marketing strategy that is both flexible enough to allow for agile shifts within the organization, while retaining rigidity that the whole team can align with isn’t an easy task. Your community should be the core focus of your marketing strategy in the year ahead.

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New Rules for Instagram Hashtags: How to Find the Right Hashtags for Your Business

Later

From following hashtags to adding them to your Instagram Stories, we’re showing you all of the new ways that you can use Instagram hashtags to help you grow your brand this year , as well as sharing helpful hashtag tips to ensure that you’re using hashtags strategically to meet your marketing goals!

2019 Influencer Marketing Trends for Brands

Pixlee

Influencer marketing has proven to be one of the most effective forms of connecting with a community. But there are key trends that brands should be aware of if they want to expand success in their influencer marketing strategy in 2019. Instagram Will Remain a Key Influencer Marketing Channel. Trend#3: UGC Will be King Across all Marketing Channels. Social networks are growing, and the generations that were born using them are reaching purchasing maturity.

Is Social Media the Final Frontier of Marketing?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing?

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How to Dress Up Your Content For Halloween

Ignite Social Media

Halloween is right around the corner, which means it’s that time of year when social media managers begin planning their costumes, scouring Pinterest for inspiration and loading up their carts with accessories and bags of fun-size candy. Working with a fashion retailer?

UGC 101

Best Brands on YouTube: Our Top 10 of 2019

Social Media Strategies Summit

For marketers, it is an easy way to communicate their value proposition and engage their audience. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased.

Introducing Talkwalker Image Recognition: The Future of Social Listening

Talkwalker SM

Today, Talkwalker is making it easier for brands to harness the power of images and add a new dimension to their social listening strategy. With our new image recognition feature, you will be able to uncover these posts, and incorporate them into your marketing strategy.

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Instagram’s Shoppable Feature: What it Means for Brands

Pixlee

Monetizing content can be a challenge for social media marketers. While engagement on social media is important for brand affinity, it’s even better when social media marketing can be directly tied to sales. source: business of fashion.

How to Cut Through the Clutter With Your Holiday Content

Convince & Convert

From Thanksgiving to Black Friday and Cyber Monday, marketers sure have been busy. With so much competition for consumer attention during the holiday season, how can marketers cut through the clutter? Get more content like this, plus the very BEST marketing education, totally free.

How to Sell on Instagram Like the Pros [Proven Tips & Strategies]

Buffer Social

In our latest episode of The Science of Social Media , we’re exploring tons of detailed tips, strategies, and best-practices for how businesses can sell on Instagram like the pros. I’m Hailley Griffis and this is The Science of Social Media, a podcast by Buffer.

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Coach Admires The View From Above

Convince & Convert

It’s also worth noting that there’s no chance to win, or other incentive beyond recognition on Coach’s website and social media. Many of the images are editorial, meaning that they’re not far from what you might see on a fashion blog, or in a magazine.

How We Grew Our Instagram Followers by 60% with User Generated Content

Buffer Social

For social media marketers managing Instagram and other social accounts this is something we all certainly strive for – Gorgeous images, a huge following, and incredible engagement from our audience. Why UGC is Important for Brands.

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15 Innovative Brands Using Technology to Power Their Content

Pixlee

Top brands are leading the way by utilizing the latest technology to market their content. For instance, Under Armour developed an AI program that scanned visitors of the NYC Fashion Week to discover the guests who were the least dressed up. Brand Marketing

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In the Billion Dollar Athleisure Market, Here’s What Alo Yoga is Doing Right

Pixlee

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life.

What to Post on Instagram When You’re Fresh Out of Ideas

Later

For example, at @latermedia we use our branded hashtag #laterfeature to highlight interesting ways that businesses are using social media and the Later app. . But quotes can be used for all kinds of marketing reasons, from driving sales to building brand affinity!

Why We Love the New Instagram Stories Archive Feature

Pixlee

This will be especially useful for fashion and beauty brands to introduce seasonal arrivals and new promotions. Now that they can save this content and re-purpose it in their multi-channel marketing, there is more reason to invest in creating Stories. Social Media Marketing

In the Billion Dollar Athleisure Market, Here’s What Alo Yoga is Doing Right

Pixlee

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life.

In the Billion Dollar Athleisure Market, Here's What Alo Yoga is Doing Right

Pixlee

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. That stands true in marketing as well as life.

7 Great User-Generated Content Campaigns

Pixlee

According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. A powerful campaign from women’s clothing company Aerie, entitled #AerieReal , taps into the impact of fashion magazines, social media, and the effect of Photoshop abuse from the marketing and advertising industry. This UGC encourages people to support the campaign to provide life-changing education. Brand Marketing

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Top 10 Brands Killing It on Instagram

Social Media Strategies Summit

In April, the platform saw changes to its API that resulted in the death of Instagram bots, apps that help brands analyze their followers and limitations on the ability to repost UGC. The brand created several made-for-social stories about art, fashion and pop culture.

How to Use Instagram Stories Highlights to Wow Your Customers

Later

They’re a creative way to express yourself, show off your products, drive traffic, or market your business! . Not sure where to start when it comes to marketing your business with Instagram Stories?

User Generated Content 101

Pixlee

Social media marketers are often encouraged to develop and curate user generated content, but what is user generated content and why is it important? Integrating UGC into campaigns has become a popular -- and inexpensive -- way to develop brand awareness and loyalty.

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The Ultimate Guide to Instagram Hashtags in 2019

Later

Like on Twitter and other social media platforms, Instagram hashtags work by organizing and categorizing photo and video content. Not sure where to start when it comes to Instagram Stories strategy and marketing? Collect User-Generated Content (UGC).

How to Run Your Own Instagram Audit: 8 Steps to Building a Better Profile

Later

Think of it like spring cleaning for social media: an Instagram audit is an opportunity to ensure that your Instagram account is aligned with your business goals, and all that effort you’re putting in is actually helping your bottom line. Instagram Audit Step #8: Marketing Tools.

5 Things You Didn’t Know You Could Do with Pixlee

Pixlee

Pixlee’s industry-leading UGC platform is known for its extensive content creation, curation, and multi-channel publishing capabilities. We’d like to share a few of Pixlee’s unintentionally best kept secrets to make your marketing even more effective. Brand Marketing

Welcome To The Video Generation

The Realtime Report

It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Content and social networks are the new currency. Influencer marketing is on the precipice of exploding growth. Does influencer marketing have a seat at the planning table?

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The Top 20 Brands to Watch at NRF 2019

Pixlee

Mainstay fashion retailer Levi’s is an American icon, but that’s not stopping President & CEO Chip Bergh from building the brand up and out. Even with heavy competition from online-only retailers, Petco has met the needs of an evolving market by broadening their in-store offerings, from pet grooming, pet sitting, and even veterinary services. Keep an eye on Walmart’s unveiled plans for co-opting some much-needed competition in Amazon’s market space. Brand Marketing

The Ultimate Guide to Writing Good Instagram Captions

Later

A post shared by Instagram Business Marketing (@elisedarma) on Jun 11, 2019 at 9:08am PDT. A post shared by Instagram Business Marketing (@elisedarma) on Jul 16, 2019 at 8:00am PDT. A post shared by Instagram Business Marketing (@elisedarma) on Jan 6, 2019 at 10:46am PST.

4 Ways to Enhance Broadcast Email Campaigns with User-Generated Content

Pixlee

Marketers are aware that personalizing visual email content is critical to success, but many shy away from that idea beyond basic audience segmentation. User-generated content (UGC) can add that personal touch missing from your broadcast email campaigns — allowing email subscribers to see and interact with relevant photos and videos of your brand and its products. It also encourages social engagement and helps to build your brand’s social audience. Brand Marketing

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5 Hashtag Campaigns that Crushed It in 2017 

Pixlee

Creating a successful social media hashtag campaign takes equal parts creativity, risk, and luck. This year saw its share of social media campaign winners and losers, but here we’ll focus on brands who successfully created engaging hashtag campaigns with the added bonus of boosting brand awareness. Adidas started 2017 with an eye toward becoming more entrenched in the hip-hop fashion industry. Brand Marketing

The Ultimate Guide to Instagram Advertising (+ Free Infographic!)

Later

Instagram users are more engaged than the average social media user. For example, your campaign could target women and men aged 18 to 40 who live in big fashion-forward cities. But it’s better to get as narrow as possible with your target marketing! Some businesses also see great results by basing their carousel ads off user-generated content (UGC). Basically, the new feature gives you everything you loved from traditional influencer marketing (i.e.