Sprout Social

MAY 26, 2022

Between its rapidly growing global user base and its investments in brand features, there are a number of reasons to use TikTok for marketing in 2022. This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. onlineoptimism.

Examples 142

Examples Campaign Tips UGC 142

Social Media Strategies Summit

JANUARY 5, 2022

When done right, Instagram marketing can benefit your small business in several ways. Many marketers make the mistake of jumping straight to the content creation process. For instance, marketers focused on increasing brand awareness want to keep close tabs on post reach, impressions, and link clicks. billion users in 2021.

Small Business 204

Small Business Instagram Platform How To 204

Pixlee

MAY 28, 2021

Travel, fashion, cosmetics, fitness: what do these industries have in common? It is easier for a fashion or sporting goods company to think and decide what type of content to post. UGC can be a powerful tool to create a compelling emotional connection on Instagram. Work with Influencers Relevant to your Audience.

Instagram 83

Instagram Insurance UGC Brands 83

agora pulse

FEBRUARY 13, 2020

The temporary nature of Stories makes followers want to engage immediately, so they don’t miss out on content from their favorite brands and influencers. . Share UGC to Stories . Sharing user-generated content (UGC) to Stories is a fantastic way to post more content without having to create it yourself. Tag influencers.

Instagram 125

Instagram UGC Chemicals Fashion 125

BeingOptimist

FEBRUARY 9, 2021

Instagram has become one of the high potential platforms for marketers to promote their business. Small Businesses or new startups usually get into trouble to attract a targeted audience due to a lack of budgets for assertive marketing. Best Instagram Marketing Strategies For Small Businesses In 2021.

Small Business 92

Small Business Instagram Strategy Marketing 92

Social Media Strategies Summit

MAY 24, 2019

For marketers, it is an easy way to communicate their value proposition and engage their audience. And as social media and social advertising has become more important in marketing, the need for video as part of a content strategy has only increased. LEGO uses UGC to keep fans engaged. Top 10 Best Brands on YouTube.

YouTube 124

YouTube Brands Fashion UGC 124

Later

FEBRUARY 15, 2021

Plus, brands can now partner with influencers or creators to tag products directly in influencer marketing posts, opening up even more opportunities for users to discover and shop products. Collect and Share UGC. Take sustainable fashion brand @alohas “Looking For Shoes in Black?” 3: Collect and Share UGC .

Instagram 90

Instagram UGC How To Curation 90

Pixlee

AUGUST 21, 2020

Your brand exists in a world of diversity, and it’s time for your marketing to reflect this. To get started, review your current marketing content to see which groups aren’t being represented. Pay attention to your community and reward quality UGC by commenting on the post or sharing the content.

Brands 93

Brands UGC How To Hotels 93

Pixlee

APRIL 2, 2019

Crafting a marketing strategy that is both flexible enough to allow for agile shifts within the organization, while retaining rigidity that the whole team can align with isn’t an easy task. Your community should be the core focus of your marketing strategy in the year ahead. Brand Loyalty. Ride the Wave of Emerging Trends.

Strategy 59

Strategy UGC Hotels Marketing 59

Pixlee

OCTOBER 13, 2021

No matter your goals and objectives, one thing’s for sure: your marketing needs to revolve around the user. . For example, a fun, fashion showcase-type video, accompanied with a hashtag challenge can be copied by almost anyone. Reshare user-generated content (UGC). Work With Influencers. How do you achieve that?

Engagement 52

Engagement UGC Brands CPM 52

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Create unique and relevant content.

How To 132

How To Hashtag Influencer UGC 132

Pixlee

JULY 14, 2021

It’s no secret that user-generated content (UGC) is a valuable marketing asset to build trust in your brand, drive sales, and broaden your customer community. But, did you know you can also use UGC to improve your Net Promoter Score? Here’s how: NPS & UGC: How They Relate. 4 Ways to Use UGC to Improve NPS.

UGC 52

UGC Apparel Content Hashtag 52

Pixlee

DECEMBER 2, 2021

With the growth of ecommerce and short-form video in general, TikTok has become one of the most popular social media platforms for brand marketing and building an engaged audience. With a growing user base and consistent trends brands can capitalize on, this app is already a hot topic for marketing in a variety of industries.

Campaign 52

Campaign UGC Hashtag Influencer 52

Pixlee

MAY 3, 2021

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. According to Twitter, such accounts typically include “accounts maintained by users in music, acting, fashion, government, politics, religion, journalism, media, sports, business, and other key interest areas.”

Social Media 98

Social Media UGC Reddit YouTube 98

Later

SEPTEMBER 12, 2019

User-generated content (UGC) is a killer asset for brands and businesses looking to grow online. . UGC is an affordable way to share high-quality content that generates sales for your brand — it’s the social media equivalent of a word-of-mouth recommendation! . Generating an affordable marketing stream.

UGC 60

UGC Content Instagram Hashtag 60

Keyhole.co

MARCH 7, 2023

Whether you’re a budding influencer or a small business owner, increasing your Instagram followers can boost your presence significantly. Collaborations and partnerships Brands with large followings are often sought after by influencers and other businesses for collaborations and partnerships. Don’t worry, though!

Instagram 52

Instagram UGC Hashtag Collaboration 52

Sprout Social

FEBRUARY 23, 2022

Consider the types of personalized shopping experiences given to consumers that would be impossible without social media: Showing off your products: Through user-generated content and influencers, you can give your products a human touch and a serious sense of social proof. Squeeze more out of your existing ecommerce marketing efforts.

Instagram 130

Instagram How To UGC Real Estate 130

Pixlee

JULY 3, 2019

Top brands are leading the way by utilizing the latest technology to market their content. For instance, Under Armour developed an AI program that scanned visitors of the NYC Fashion Week to discover the guests who were the least dressed up. In today’s market, customers want to be heard.

UGC 59

UGC Brands Apparel Content 59

Pixlee

FEBRUARY 3, 2021

Through influencer marketing , the brand partners with athletes, adventurers, and photographers of different backgrounds to inspire outdoorsy fans on social media and engage with its target audience. This works wonders because unlike typical branded ads, influencer marketing is far more subtle.

Instagram 98

Instagram Tips Discount UGC 98

Keyhole.co

MAY 9, 2023

Besides, the platform offers advanced features and advertising capabilities that can help generate brand awareness, attract target audiences, and drive high engagement, making it a powerful marketing tool. However, with over 2 million brands leveraging this platform for marketing, it’s challenging to stand out from the crowd.

Instagram 52

Instagram UGC Hashtag Guidelines 52

Later

MARCH 30, 2020

From influencer trends on Instagram, to audience stats on Pinterest, and Facebook shopping behaviors, there’s a ton of great metrics to pay attention to! 12: 97% of 18-29 Year Olds are More Like To Shop From UGC. While the benefits of Instagram marketing are endless, it’s all too easy to forget about the powers of Facebook.

Statistics 67

Statistics Social Media Marketing Instagram 67

Pixlee

JULY 7, 2020

A process previously handled entirely by the marketing team, 2020 has demanded that brands become more community-focused , even in brand communications. Michaels is a great example of a brand that successfully pivoted their marketing strategy during the uncertainty around the pandemic. Michaels Craft Stores.

Brands 57

Brands UGC Communities Class 57

Pixlee

JANUARY 5, 2022

Social commerce is a rapidly growing segment of ecommerce, and most social platforms continue to introduce in-app tools that support the marketing efforts of ecommerce brands and retailers. . If you’re interested in extending social selling to your site, Pixlee allows you to collect, publish, and tag UGC in shoppable website widgets.

Social Media 52

Social Media Video Content UGC 52

Convince & Convert

MAY 30, 2013

Many of the images are editorial, meaning that they’re not far from what you might see on a fashion blog, or in a magazine. This is especially strategic for fashion and beauty brands, as customers can see things like apparel and makeup on real people versus models, allowing them to judge things like fit and learn styling tips.

Apparel 133

Apparel Fashion UGC Campaign 133

Social Media Strategies Summit

OCTOBER 3, 2019

ByteDance is also taking steps to monetize the user-generated content (UGC) that millions of people post to the video-sharing platform. 1 GUESS Launches First-Ever Fashion Takeover on TikTok. To kick off the challenge, GUESS partnered with popular influencers including @ourfire (2.3M Source: Mobile Marketer.

Brands 114

Brands Meme Hashtag Campaign 114

The Realtime Report

FEBRUARY 16, 2017

It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Peer to peer influence and video content is impacting retail like never before. Influencer marketing is on the precipice of exploding growth. Influencer Video Roadmap. Welcome To The Video Generation By Jason Katz. Methodology.

Video 131

Video Retail Influencer YouTube 131

Later

NOVEMBER 13, 2019

Whether you’re a brand, business or influencer, we’re showcasing the best Instagram aesthetic trends and predictions you’ll want to know for 2020: . Check out how influencer @jlbabe has adopted this cool look in her feed: . Check out how Later’s Marketing Campaign Lead, Lexie Carbone uses VSCO to get the look: .

Instagram 85

Instagram Trends UGC Meme 85

Later

MAY 6, 2020

For example, Later’s Head of Content Marketing Taylor Loren has over 3M views on her TikTok candle tutorial video. Here, influencers and content creators came together to share TikTok videos about their life in the house, their beauty hacks, and of course, showcase the Fenty beauty line. Content really is king on TikTok.

How To 86

How To UGC Hashtag Trends 86

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. Relationships With Other Businesses & Social Influencers. Distinctive Branding.

Apparel 42

Apparel Marketing Hashtag UGC 42

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. Relationships With Other Businesses & Social Influencers. Distinctive Branding.

Apparel 40

Apparel Marketing Hashtag UGC 40

Pixlee

MAY 2, 2017

In the past few years, athleisure has been one of the more prevalent trends in the fashion and apparel industry. Athleisure is a billion dollar market, and everyone wants a piece of a pie—but only a few brands have excelled in the industry. Relationships With Other Businesses & Social Influencers. Distinctive Branding.

Apparel 40

Apparel Marketing Hashtag UGC 40

Keyhole.co

OCTOBER 30, 2023

Burger King’s marketing strategy generates a lot of buzz across their social media platforms, leading to high engagement and ensuring the brand is always at the forefront of people’s minds. Let’s take a closer look at the key features of their online marketing strategy. And it works! Take this tweet from 2020 , for example.

Engagement 52

Engagement Social Media Strategy Meme 52

Keyhole.co

SEPTEMBER 20, 2023

Create valuable and engaging content How do you make your brand identity memorable and valuable to the target market? Engage with your audience Maintain regular communication with your audience through emails and social media marketing. An apology by the fashion label through the media did very little to mitigate the issue.

Reputation 59

Reputation Brands Construction How To 59

Ignite Social Media

JULY 15, 2016

As a social media marketer, it was amazing to see how the wedding planning process has evolved across social media. My advice to brands: Sponsored influencer content is hands down the way to go. Influencers have a tendency to tell a story that brides can find relatable. You either love them or you hate them.

Social Media 60

Social Media Brands Tips UGC 60

Pixlee

JANUARY 25, 2018

According to a report from Adweek , 85% of users surveyed found visual UGC to be more influential than content made by the brands directly. This UGC encourages people to support the campaign to provide life-changing education. This gives them a leg up on the competition, as their UGC feels especially authentic. Conclusion.

Campaign 43

Campaign UGC Content Tourism 43

Buffer Social

JULY 16, 2018

Why UGC ( user generated content ) and influencer marketing are a few of our go-to Instagram marketing strategies. And remember, every successful content marketing and advertising strategy contains a willingness to experiment a TON, analyze results, and learn quickly. Definitely go check them out for inspiration.

Instagram 75

Instagram Strategy Tips How To 75

Pixlee

NOVEMBER 21, 2017

Pixlee’s industry-leading UGC platform is known for its extensive content creation, curation, and multi-channel publishing capabilities. We’d like to share a few of Pixlee’s unintentionally best kept secrets to make your marketing even more effective. These are five ways you should be using Pixlee (if you aren’t already!).

Social CRM 42

Social CRM UGC Aggregator Influencer 42