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Does Your Content Neglect the Middle of the Marketing Funnel?

Writtent Blog

When creating a content strategy, understanding the marketing funnel is your number one priority. If you’re not already familiar with the marketing funnel—also sometimes known as a sales funnel—there’s a good chance you’re losing many of your potential buyers. Anatomy of the Marketing Funnel. White papers.

Content 68
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The 12 Best Chatbot Examples for Businesses

Hootsuite

You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. You can see exactly how these bots can assist with your customer service, sales, and marketing. This makes them ideal for answering FAQs at any time of the day or night. Source: Acquire White Paper.

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How to Use ChatGPT for Social Media + 46 Prompts to Get Started

Hootsuite

Here’s how you can get started with ChatGPT for social media marketing. Start free 30-day trial How to use ChatGPT for social media marketing ChatGPT and social media go together like peanut butter and jam. Repurposing content Looking to turn a white paper into an Instagram post? It’s seriously easy.

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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117
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15 Things Smart, Social Savvy Business Marketers Never do on Facebook

Pam Moore

Here are 15 things that smart, social savvy business marketers never do on Facebook. . Supporting Resources: Digital Body Language: 105 Factors Impacting Your Personal and Business Brand (white paper). Launch & Influencer Marketing Strategies for Startups, Entrepreneur s (episode 35). episode 4). SoundCloud.

Facebook 113
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Are Brands Overvaluing Facebook and Twitter? Let’s Find Out

Convince & Convert

As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit , a comprehensive, quarterly study of how Americans use social media, why, and to what end. It’s fundamental direct marketing. White paper summary, including actionable recommendations and insights for companies.

Brands 114
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What Do We Need to Teach About Knowledge Work? | Computer Writing and Research Lab

Buzz Marketing for Technology

In this white paper, I take a postcritical stance (Selber 2004). I hope that this white paper has provided some starting points for that work. Market matters: Applied rhetoric studies and free market competition. White Papers. Student FAQ. Calls for Papers. References.

Research 190