Forbes Social Media

JULY 27, 2023

Conservative users on Facebook during the 2020 presidential election were more isolated and saw more misinformation than the platform’s liberal users, a series of papers published by Meta researchers and academics Thursday in Science and Nature found

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Waxing UnLyrical

JULY 25, 2016

Get inspired as we take a look at some awesome measurement case studies in this week’s roundup. How to Measure PR: A Case Study and Examples. Measuring the Effectiveness of News Releases — A Case Study. Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign.

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Mindjumpers

JUNE 15, 2012

Track Social conducted a study throughout May 2012, examining the Facebook rankings and thereby level of engagement of 100 well-known and highly active brands on the social platform. Photo: Post contains an image (a photo uploaded to a Facebook album) and text. Facebook Private Messaging for Brands.

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Jon Loomer

APRIL 20, 2022

A recent North Carolina State study suggests that Facebook interest targeting is inaccurate or irrelevant 30% of the time. So, how accurate are the interests that Facebook advertisers can use to target you? This is something that all Facebook users can check. Facebook has had so many years to get this right.

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Mindjumpers

FEBRUARY 24, 2011

Tweet According to a relatively new study carried out by Burson-Marsteller , a public relations agency, it is clear that European and other global companies keep a focus on social media, as well as Asian companies are becoming more evident on social media platforms. About the study. - Great increase in use of social media.

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Social Media Today

MARCH 25, 2021

Facebook has shared the results of a new study which highlights key considerations of building your brand while also driving direct response to campaigns.

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Social Media Today

AUGUST 1, 2019

A new report has looked at Facebook's efforts to flag fake news reports, and whether they've been effective in dispelling additional shares of such.

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The Realtime Report

DECEMBER 31, 2012

What were the most popular social media case studies in 2012? Pinterest Tab on Facebook: Lowe’s Sees 32% Increase in Followers (Mar 19): As Pinterest began to see serious growth, Lowe’s used its existing presence on Facebook to help drive traffic and fans to the newer, smaller social networking site.

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Sherrilynne Starkie

AUGUST 7, 2018

Organic engagement on Facebook pages has decreased by half over the past year, according to a study conducted by Buffer and BuzzSumo , the online content insights provider. The study looked at 43 million posts from the top 20,000 brands on Facebook to compare organic engagement levels year on year. Facebook has 1.47

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Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. Here are 10 noteworthy observations from the study. Thoughts on these studies?

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Social Media Today

NOVEMBER 14, 2019

Facebook's latest research report looks at the key factors which help Millenials and Gen Z connect with brands.

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Social Media Today

MAY 30, 2019

A new report from SocialInsider has looked at rising Facebook video trends, and revealed some interesting considerations and insights.

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Ignite Social Media

JULY 18, 2019

In one of our social media retail case studies, a mid-sized office supply retailer was able to see an overall $1.11 This unique targeting coupled with lead generation ads on Facebook led to a low $1.50 Head to our site to see a selection of our top case studies: Ignite Case Studies. cost per acquisition.

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Case Study Retail Study Social Media 98

Social Media Today

APRIL 18, 2020

Facebook has conducted a new study to determine the potential negative impacts of misinterpretation in comments - and how it can be addressed.

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The Realtime Report

SEPTEMBER 3, 2020

Study Reveals More Than 18% Of Businesses Would Consider Sabotaging A Competitor’s Online Business. As explored in our previous study , due to a lack of awareness of its legality, negative SEO doesn’t have a formalized definition. Whether it be followers on Twitter, connections on LinkedIn, or friends on Facebook? Written By.

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Ignite Social Media

JULY 20, 2020

A recent study from the Boston Consulting Group found that eCommerce has grown more in the last eight weeks than in the decade before that. Facebook and Instagram Shops Overview. Source: Facebook. People can find Facebook Shops on a business’ Facebook Page or Instagram profile, or they may discover them through stories or ads.

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Waxing UnLyrical

JULY 20, 2015

Here are seven social PR case studies to give you some ideas. Dogs are a Content Marketer’s Best Friend – A Case Study on Engaging Content. Case Study: Denny’s flips its audience with a sassy social media strategy. 5. #YouTubeAsksObama [Influencers case study]. Why: Super-excellent case study from Arik Hanson.

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Sherrilynne Starkie

OCTOBER 17, 2012

Sixty-nine per cent of online consumers who visit Pinterest found an item they’ve purchased, or want to purchase, compared to just forty per cent of online consumers who visit Facebook and found the same, according to the latest study in the Bizrate Insights Image Sharing and Shopping Series. PLEASE LIKE MY FACEBOOK PAGE.

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Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Studies show that 67% of constituents want governments to make it easier to interact with digital services. Image Source: Facebook GPA.

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Quintly

FEBRUARY 13, 2019

It goes without saying that Facebook is part of most people’s everyday life. In the following article I will guide you through the findings while analyzing 105 million Facebook posts. Yes, it’s popularity might have reached its peak but no marketer should ever underestimate the effectiveness of the blue dinosaur.

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The Realtime Report

MAY 7, 2014

Mobile video is rapidly becoming the new darling of the digital advertising world, and the Mobile Marketing Association (MMA) recently conducted its first Mobile Video Benchmark Study to examine mobile video performance. To download the full study, click here. mobile video ad engagement declines with excessive ad frequency.

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Mobile Study Video Press Release 177

Waxing UnLyrical

JUNE 6, 2016

This week, we feature seven such case studies from both sides of the pond. Integrated Marketing Communications Case Study: City of Hope . Twitter Facebook Google+ LinkedIn Monday Roundup: Integrated Communication Case Studies. On Think Thanks TV: The Century Foundation – Integrated Communications Strategy.

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SocialFish

FEBRUARY 22, 2011

We’re very excited to be kicking off a regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Social Media Today

SEPTEMBER 6, 2018

A new report from Pew Research shows that an increasing number of people are taking breaks from, or even deleting, Facebook.

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Ignite Social Media

APRIL 20, 2018

With Facebook consistently changing the News Feed algorithm to reduce organic reach , many page owners are, justifiably, concerned about the future of their page’s ability to generate impressions. One of the reasons I use Facebook is to keep up with bands that I like. A Facebook Reach Success Story. In this blog post.

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Social Media Today

FEBRUARY 13, 2020

Facebook will provide a new collection of anonymized data to enable academic researchers to study the impacts of fake news and misinformation on its platform.

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Keyhole.co

JANUARY 20, 2024

The answer is Facebook marketing. Anyone can market on Facebook–big brands, small businesses, and individuals alike. Facebook marketing is a cost-effective way for a small business to reach a big audience on a minimal budget. In fact, surveys show that the majority of Facebook users follow at least six brands.

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The Marketing Blog

SEPTEMBER 15, 2010

Over the last few weeks/months our team had been working on a pilot study to understand the applications of Facebook pages by Indian businesses. We reviewed the Facebook fan pages of ’25′ select brands from ’7′ different industry verticals for over a one month period. wall posts by admin each day].

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Sherrilynne Starkie

MAY 28, 2013

Facebook Foxes. Facebook is cracking down on violent, sexist content in response to an open letter issued last week by Women, Action & the Media (WAM). The group demanded that Facebook add gender-based hate speech to its list of forbidden content. ” Remember Facebook Notes? ” Remember Facebook Notes? .

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Sprout Social

AUGUST 19, 2020

billion users every month, Messenger can be an invaluable Facebook feature for your business. According to a Facebook-commissioned study , 61% of U.S No wonder brands are already taking advantage of Facebook Messenger to connect with their customers frequently, exchanging 20 billion messages each month. With over 1.3

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Facebook How To Airlines Survey 143

Devumi

DECEMBER 29, 2017

Find out how he effectively used various platforms for his presidential bid, and his current use, in this social media case study. The post Social Media Case Study: How Barack Obama Became President appeared first on Devumi. He owes a good deal of this success to his continued success on social media.

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Social Media Today

APRIL 26, 2020

Facebook has shared the results of a new study which looks at the impacts of social comparison, facilitated by social networks.

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Forbes Social Media

AUGUST 15, 2022

Digital health companies are funneling sensitive data that patients have shared with them to Facebook to help target advertisements, according to a new study.

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Ignite Social Media

DECEMBER 14, 2018

When it comes to driving business value through social media, Facebook should have a spot reserved in your strategy. To ensure your team is extracting maximum Facebook business value for your company, crosscheck the following with your current strategy. Facebook even offers split testing to simplify this process for marketers.

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Bill Hartzer

FEBRUARY 18, 2010

Companies that use Facebook and Facebook fan pages to market their company to potential clients can increase sales, word-of-mouth marketing and client loyalty significantly among a subset of their clients, according to new research from Rice University’s Jones Graduate School of Business. Paul Dholakia is a William S. Mackey, Jr.

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Jon Loomer

AUGUST 12, 2018

Many recent announcements from Facebook concerning targeting are seemingly about the removal of features. Facebook quietly mentioned some new (and some reinstated/returning) professional targeting options on the Facebook Developers blog. Field of Study Targeting : Demographics > Education > Field of Study.

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Social Media Today

DECEMBER 8, 2021

The guide shares a range of tips, insights and case study notes to help improve your influencer marketing approach.

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