article thumbnail

Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity SMM

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Those are among the findings from a trio of this year’s best research reports, from WordPress VIP , Hootsuite , and Metricool. Download the full 80-page report to get all of the details. Thoughts on these studies?

Research 257
article thumbnail

The Decision Journey: New Insights from Reddit Research

Convince & Convert

Tipping Point in Consumer Loyalty The good news is that our latest research shows that this era of switching may be reaching a tipping point, where the mental cost of considering something new is becoming increasingly exhausting. Competitive platforms = Facebook, Instagram, Twitter, TikTok, Snapchat, Pinterest, LinkedIn, YouTube.

Reddit 143
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Top Five: Research shows that Facebook is successfully tackling fake news

Sherrilynne Starkie

Facebook launches Messenger 4. Facebook is rolling out a new, simplified version of Messenger: Messenger 4. It should be included as part of all Facebook campaigns. Evidence that YouTube is feeling the pinch from Facebook’s competition in the video ad space. New research: Facebook is successfully tackling fake news.

News 225
article thumbnail

Research: Influence of Personal Connections on Social Media Drives More Purchases

Bill Hartzer

Mintel’s latest research reveals that Indian consumers are more likely to be influenced by individuals they know personally on social media when making purchasing decisions compared to online influencers. Facebook and Instagram were highlighted as valuable platforms for brand engagement.

Research 148
article thumbnail

Facebook Launches New Research Project to Assess the Impact of Social Media Engagement on Political Behaviors

Social Media Today

Facebook has announced a new research project that will examine the impact of Facebook and Instagram on key political attitudes and behaviors during the US 2020 election.

Project 213
article thumbnail

Fake Reviews Still Widely Traded On Facebook, Research Shows

Forbes Social Media

With new legislation looming in the UK, fake reviews are still rife on Facebook, new research from Which?

article thumbnail

Ahead Of Midterms, Researchers Say Facebook Can’t Reliably Identify Political Ads

Forbes Social Media

Of ads that Facebook allows on the platform, researchers said the company “misses more ads than they detect, and over half of those detected ads are incorrectly flagged.”.