Social Media Today

JANUARY 30, 2020

Facebook has published a listing of bylaws and process charts for its Content Oversight Board, which will assess content decisions independent of The Social Network.

Process 118

Process Review Content Facebook 118

Social Media Today

MAY 20, 2021

Facebook has provided an overview of how its ad review system works, providing more context for brands.

System 218

System Review Process Overview 218

SocMed Sean

MAY 19, 2022

Having trouble understanding all the icons and symbols in the Facebook Messenger app? Since the Facebook Messenger app split from the Facebook app a few years ago, Facebook Messenger has become more complex and the icons may be less familiar. What do the Facebook Messenger icons mean?

Facebook 245

Facebook Notification Process Conversation 245

Social Media Today

AUGUST 22, 2020

Facebook has rolled out a new system to help better identify community standards violations, which should improve the accuracy of its enforcement efforts.

Communities 218

Communities Process Facebook System 218

Jon Loomer

JANUARY 11, 2022

Facebook is redesigning the objective-selection process in Ads Manager. Facebook is constantly adding, removing, and changing functionality. As a result, the process of creating a campaign has become increasingly complex and confusing, particularly for newer advertisers. This update is, as always, a slow roll-out.

Campaign 206

Campaign Facebook Advertising Overview 206

Social Media Strategies Summit

APRIL 15, 2021

Maybe it is an ongoing process and an infinite loop. Brand communities could be anything from a Facebook group to an online forum on the brand’s website. In this section, you will learn the step-by-step process of how to create a brand community. Maintaining your brand community and engaging its members is an ongoing process.

Process 162

Process Communities Brands How To 162

Social Media Today

FEBRUARY 9, 2021

Facebook is adding Shopify Pay as a new payment option within Facebook and Instagram Shops.

Instagram 218

Instagram Process Facebook 218

Social Media Today

APRIL 11, 2020

Facebook is instituting annual reviews of how apps are using its data, in order to stop another Cambridge Analytica.

Data 217

Data Process Facebook Review 217

Jon Loomer

JANUARY 4, 2023

Here’s a good one: Use ChatGPT to generate purchase event code for your Facebook pixel. Now, go to ChatGPT and enter the following prompt: Generate Facebook pixel event code for a purchase based on the following information: – PRODUCT: [Your Product Name]. Here’s what you can do… Collect Basic Info First.

Eventful 203

Eventful Facebook Price Process 203

Social Media Today

NOVEMBER 5, 2019

Facebook's working on an advanced facial recognition flow as part of its user ID processes.

Process 110

Process Facebook 110

Waxing UnLyrical

OCTOBER 15, 2023

As of 12:30-ish pm ET this afternoon, I got back on Facebook… albeit with my account “restricted.” My Facebook profile was hacked early August. I suspect this was because the links they sent me circumnavigated my personal ID verification process. The post I’m Back On Facebook (Maybe).

Facebook 100

Facebook Notification Process Consultant 100

Social Media Today

OCTOBER 26, 2021

The latest insights into Facebook's internal research underline a range of problems, but provide few answers.

Process 175

Process Facebook Research 175

Bill Hartzer

APRIL 4, 2023

I saw that my Facebook Profile is eligible to be Meta Verified , meaning that once I verify my identity, I can pay them $12.98 (includes tax) for being Meta Verified. However, Facebook failed to verify my identity, so I won’t be verified. I’m actually eligible to run political ads on Facebook. What can I do?

Facebook 157

Facebook Notification Process Twitter 157

Sprout Social

DECEMBER 15, 2023

It’s common knowledge amongst social media marketers that Facebook’s organic reach is tough to get. In fact, without continuously engaging your Facebook audience, you may lose credibility, authority and brand loyalty, on top of your reach. Your audience never sleeps and neither should your Facebook content.

Facebook 121

Facebook How To Publishing Analytics 121

Jon Loomer

SEPTEMBER 26, 2022

Back in May, Facebook announced a series of new features for Lead Ads that would roll out over a series of months. The normal process of collecting leads with Facebook lead ads when offering a digital product (like an ebook) goes like this: Complete the form, providing your email address. It’s not an immediate process.

Content 211

Content Facebook Groups Groups 211

Jon Loomer

MAY 3, 2022

After a mere 10-month test, Meta is shutting down Facebook Podcasts ( according to Bloomberg ). I have a podcast ( The Pubcast with Jon Loomer ) and I’ve been testing Facebook Podcasts since October. Explaining Facebook Podcasts. Know that this wasn’t unique content that podcasters created for Facebook.

Facebook 204

Facebook RSS Aggregator Mobile 204

Jon Loomer

JANUARY 11, 2023

But, how often should you update your Facebook ad creative? Advertisers want a process. The reason it’s impossible to provide guidance on how often to update your Facebook ad creative is that there are three important factors that make this variable. Surprisingly, Facebook recommends updating the existing ad.

Facebook 192

Facebook CPA Cost Trends 192

Social Media Today

NOVEMBER 1, 2018

Facebook has announced two analytics updates, both designed to provide more transparency into how your online efforts impact offline results.

Analytics 167

Analytics Process Data Facebook 167

Jon Loomer

OCTOBER 9, 2022

As you likely know, there are special rules that Facebook advertisers must follow to run ads related to politics and social issues. But, Facebook specifically lists the following actions that won’t be allowed. Facebook recommends getting this done by October 18. Pause and unpause the ads that were already running.

Issues 191

Issues Facebook FAQ Resources 191

Jon Loomer

MARCH 22, 2022

The changes to Facebook (or Meta) advertising due to iOS 14+ in 2021 were significant. Within the Customize Columns selection process. Originally, it was only within the Customize Columns selection process. Facebook can count conversions even if no one clicked. I hope that Facebook is working on a solution.

Facebook 197

Facebook Advertising Conversation Report 197

Sprout Social

FEBRUARY 1, 2024

As part of your Facebook marketing strategy , a consistent publishing schedule is essential. If you take advantage of a Facebook publishing tool, you will be empowered to have a tool semi-automate your social media management tasks. If your Facebook content process has more steps than the ones above, you can add those in.

Publishing 97

Publishing Tools Brands Facebook 97

Jon Loomer

SEPTEMBER 23, 2021

Facebook is making a change to force advertisers to potentially target more broadly using Targeting Expansion for some situations. When turned on, Facebook will test and monitor to determine if more or cheaper conversions can be found outside of your designated audience. It’s part of my process. The Change.

Facebook 212

Facebook API Advertising Conversation 212

agora pulse

DECEMBER 8, 2020

Are you using a process that works? Here’s a look at why you need a process, the benefits, and how to create a process everyone on your team will love. If you follow a process every time you schedule a tweet or publish a post on Facebook you will: Get the task done quicker. What is a process?

Process 96

Process How To Team eBook 96

Social Media Today

MARCH 7, 2019

Facebook has published a new guide to effective testing of different marketing strategies.

Process 167

Process Facebook Marketing Publishing 167

Forbes Social Media

NOVEMBER 6, 2019

With less than a month until Giving Tuesday, Facebook appears to be quietly unveiling another way to simplify the giving process for nonprofits on Instagram.

Process 75

Process Instagram Facebook 75

Jon Loomer

JANUARY 30, 2023

For example, I wanted to answer the simple question of how Facebook advertisers can leverage ChatGPT and AI. I wrote a blog post about how it can help generate a Facebook ads strategy. And then it occurred to me: What better way to learn the best ways to use ChatGPT as a Facebook advertiser than to ask ChatGPT? Provide details.

Advertising 199

Advertising API Facebook Applications 199

Social Media Today

JANUARY 17, 2019

A new report from Pew Research has once again highlighted the general lack of user understanding as to how Facebook tracks and categorizes personal data.

Report 154

Report Data Process Facebook 154

Social Media Today

APRIL 11, 2019

Facebook has outlined a range of new tools and rules to crackdown on the spread of false, misleading and/or illegal content on its platform.

Process 167

Process Content Facebook Platform 167

Jon Loomer

JANUARY 24, 2022

On January 9, I told you about ODAX (Outcome-Based Ad Experiences) , which is Facebook’s new campaign objective flow. Going forward, Facebook advertisers will have six objectives to choose from, instead of 11. DESCRIPTION: “Send people to a destination, like your website, app, or Facebook event.” Facebook Page.

Facebook 199

Facebook Eventful Conversation Engagement 199

Jon Loomer

DECEMBER 20, 2021

Inspired primarily by the negative reporting impact resulting from iOS 14-related changes in 2021, Facebook advertisers are searching for ways to verify and uncover conversion results. I wrote a tutorial previously about using Dynamic URL Parameters with your Facebook ads for this purpose. One approach is using URL parameters.

URL 204

URL Examples Facebook Analytics 204

Jon Loomer

APRIL 3, 2023

Facebook lead ads have a reputation for generating low-quality leads. But, there are several steps that you can take to help improve the quality of your leads from Facebook lead ads. I often have people ask me whether they should use Facebook lead ads or send people to a landing page on their website. Of course not.

Facebook 189

Facebook How To Reputation Types 189

Jon Loomer

NOVEMBER 11, 2020

We’re seeing a huge surge in Facebook ad accounts getting shut down at the moment. One potential solution that seems to be helping some advertisers: Business Verification in Facebook Business Manager. There could be many factors contributing to the shutdown of Facebook ad accounts. Confirm Your Identity.

Badge 210

Badge Facebook How To Advertising 210

Waxing UnLyrical

SEPTEMBER 17, 2023

tl;dr What seems like a never-ending vortex of Hell following a Facebook hack makes me wonder if “social media” is really worth it. I was back on Facebook in 48 hours, which itself is unbelievable, given what I heard from sooo many friends who’d been through similar experiences.

Social Media 148

Social Media Facebook Consultant Social Networking 148

Jon Loomer

SEPTEMBER 27, 2021

Advertisers can also experiment with Facebook Lookalike Expansion to yield optimal results that scale. You can have Facebook find the people who are in anywhere from the top 1% to 10% within a country or region who are most similar to your source audience. If so, Facebook will dynamically expand to reach these other people.

Facebook 212

Facebook How To System Advertising 212

Jon Loomer

OCTOBER 14, 2020

Back in 2017, Facebook started limiting the ability to edit link thumbnail images, headlines, and descriptions as a way to control the spread of clickbait and misinformation. You can still edit your link previews — and limit how others can — if you first go through a domain verification process. Facebook Ad Link Control.

Facebook 195

Facebook URL Advertising Organization 195

Jon Loomer

APRIL 19, 2023

One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? The amount will be small because this is a slow process. My Current Experiment As mentioned briefly, I’m trying this with a Facebook lead ad.

Strategy 180

Strategy Facebook Cost Campaign 180

Jon Loomer

SEPTEMBER 15, 2022

If you’re a Facebook advertiser, one of the most underutilized features that you may not even know about is the Custom Metric. Custom metrics allow you to combine metrics in a formula to uncover information that Facebook won’t provide natively. What Are Custom Metrics? These metrics are all built-in. Traffic Score.

Metrics 214

Metrics Examples Facebook How To 214