Social Media Demographics to Inform a Better Segmentation Strategy

Sprout Social

To get started, click on any of the anchor links below to jump to the specific demographics data set: Facebook. Facebook Demographics. billion daily active users , Facebook is the market leader for social networking sites. Facebook Age & Gender Demographics.

Social Media Informer

Sherrilynne Starkie

Social Media Informer is a website that collates social media blog posts to create an online where people can get all the latest news, information and opinion. Social Media Informer is now featuring content from sherrilynnestarkie.com. VISIT MY FACEBOOK PAGE.

Trending Sources

Share Relevant Information - Social Media

Social Media Network Marketing

Sharing great information is good. Sharing relevant information is great. My Business Page is on Facebook at: [link] Do join me I work as Freelance Social Media Network Online Professional.

What Information Is Not

Waxing UnLyrical

It used to proclaim at program breaks: “WXXX, where information is power.&#. Information of itself (in hands other than Google’s, Facebook’s, or the FBI’s) is useless. “It’s too much information at once!&#

Multitasking Puts Your Brain on Information Overload [Infographic]

Puzzle Marketer

According to a recent infographic by OnlineUniversities.com , your brain “wasn’t designed to handle the amount information they’re currently processing.”

Facebook’s Latest News Feed Algorithm Tweak Eyes More ‘Informative’ Stories

SocialTimes Facebook

Facebook wants its users to find their News Feeds to be more informative. The newest tweak to the social network’s News Feed algorithm , announced Thursday, is focused on delivering more stories that users find made them “feel more informed about the world around them.”. First, we look at the stories that people tell us they find informative. Informative stories are therefore different for each person and will likely change over time.

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Clickbait: Information overload! How can brands cut-through all the noise?

Mindjumpers

In the early days of social, Facebook optimised content based on engagement, meaning that if users clicked on a piece of content, it received a higher ranking in newsfeeds. What spreads like wildfire on Facebook might fail miserably elsewhere.

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Facebook Metrics: New Ways to Measure Ad and Page Engagement

Jon Loomer

Facebook has announced several metrics that will give marketers better insights into user engagement with their ads and page. Link Clicks: All clicks on links, including those to Facebook endpoints. Outbound Clicks: All clicks on links that drive people away from Facebook.

Facebook 20-Percent Text Rule: Is It Changing?

Jon Loomer

I can’t even tell you the number of times I’ve been tweeted, emailed or messaged about the supposed obliteration of the Facebook 20-percent text rule in ad images during the past week. Here’s an example of a tweet: I think Facebook have dropped the 20% Text Rule!

Will Facebook Messenger Chat Bots Replace Humans?

SocialTimes Facebook

As a natural response to Facebook’s push to get more pages to use Messenger as a platform, brands are developing chat bots to handle customer service. According to TechCrunch , as many as 10,000 companies are developing chat bots for Facebook Messenger.

10 Recent Changes Impacting Facebook Advertisers

Jon Loomer

Facebook has made a flurry of updates during the past month or so. Updates to Facebook Live. Facebook Responds to Ad Blockers. This certainly cuts into Facebook’s revenues, but it also impacts the advertisers who leverage its audience to drive their business.

Facebook at Work Launching ‘in the Next Few Weeks’

SocialTimes Facebook

Facebook at Work may be coming to a workplace near you in the next few weeks. The Information reported the impending launch of Facebook at Work—which was initially announced in January 2015 –and Facebook confirmed the news to Josh Constine of TechCrunch.

Interpreting Facebook Page Insights: Reach vs. Engagement

yMarketingMatters

Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 Facebook has just rolled out the new Facebook Page Insights to everyone. But with today’s over saturation of information, is Reach enough?

Conversation Agent: Curating Information as Content Strategy

www.conversationagent.com

» Curating Information as Content Strategy Content, which is anything that informs, educates, or entertain online, is your business digital body language. How can you filter, classify, build upon, and provide existing information to do that?

Facebook Lead Ads Simplify Opt-in Forms, and They Will Be AWESOME

Jon Loomer

Facebook has started testing Lead Ads , and they are awesome. Let’s take a closer look… Facebook has started testing Lead Ads, and they are going to be AWESOME! With Lead Ads, contact information users give to Facebook, including email addresses, will automatically populate.

How Twitter & Facebook are making social media ads more transparent

Sherrilynne Starkie

Hot the heels of having been compelled to answer questions from a Senate committee hearing on Russian interference in the US election, Twitter and Facebook have both introduced new ‘transparency’ policies, features and functions. Facebook announced it’s testing new ‘Trust Indicators’.

Using Facebook Hashtags for Your #FacebookMarketing

yMarketingMatters

When Facebook introduced its Twitter-like hashtag (#) feature in June, marketers began to buzz about the potential boosting effects that this new Facebook trend can bring to brands and businesses. Hashtags are gaining momentum on Facebook. How to Use Facebook Hashtags.

Understanding Facebook EdgeRank [Infographics]

Pamorama

The News Feed — in the center column of your home page — is a list of stories from the people and pages you follow on Facebook. According to comScore, 40% of time on Facebook is spent on the News Feed. Weight is a system that increases or decreases the value of actions within Facebook.

Facebook Ads Manager and Power Editor Combine Into One Tool

Jon Loomer

Facebook announced today that Power Editor and Ads Manager will be combining into one tool. Facebook will automatically opt you in to the creation method you use most frequently, but you’ll be available to switch to the other method if you choose.

12 Secret Facebook Features Every Marketer Should Use

Pamorama

Mastering hidden Facebook features will help you get ahead of your competition. Managing an active and successful Facebook page with a thriving community can be a daunting experience. To save something you see on Facebook: From your newsfeed: Click and select Save.

Facebook Dynamic Ads Update: Reach Those Browsing Other Websites

Jon Loomer

[NOTE: Information on this update is only beginning to emerge. I will update this post today as I receive additional information.]. Advertisers upload either a static product catalog file or provide Facebook with login credentials to access a fresh product catalog regularly.

7 Facebook Marketing Case Studies

Pamorama

Learn some inventive ways to integrate Facebook into your social media marketing strategy. Every day, businesses are inspired to bring creative marketing ideas to life on Facebook in ways that have a real impact on their bottom line. Results: 71% sales increase from Facebook.

Facing Information Overload? Cronycle Can Help You Filter Through the Web’s Flood of Content

Socialmedia.biz

With the noise of information out there on the web, readers need help to find the topics that interest them most and collaborate with their teams. So it can be time consuming to try and find fresh, relevant content when scouring social networks for important information.

Facebook Debuts 360 Photos

SocialTimes Facebook

The 360-degree photos promised by Facebook’s Oculus VR virtual reality subsidiary last month have officially arrived. Huang also directed users looking for further information to the Facebook 360 site , the Facebook 360 Community group and the Help Center.

Do Americans Trust Facebook?

The Realtime Report

A recent poll reveals how much trust Americans place in Facebook, as compared to Google, the National Security Agency (NSA) and the Internal Revenue Service (IRS). Here are the Reason-Rupe poll findings : Which of the following do you TRUST THE MOST with your personal information?

Beyond Facebook Insights: Useful Facebook Analytics Tools

Adam Sherk

What are the best third-party tools for advanced Facebook analytics? It is fair to say that Facebook is getting better at providing this data itself; the latest version of Facebook Insights offers a wider range of data than ever before. In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics.

Optimizing Facebook Pages for Graph Search?

Janet Fouts

It’s all the buzz right now, and Facebook is slowly letting users see what the fuss is all about. Here’s a link to Facebook’s announcement. Why optimize my Facebook page for Graph Search? and Aren’t we cool we’re on Facebook!!!!!

Facebook Group Updates: Insights, Scheduled Posts and More

Jon Loomer

Facebook is rolling out new features for Group admins that will aid in the management of members and content. One primary complaint from Facebook group admins has been the lack of any access to metrics regarding the activity of members. Facebook has provided few details.

Facebook Followers: Profiles vs Pages

Ari Herzog

With over 39,000 fans today, Jon Loomer struggled to create a Facebook page. Facebook explains following : “When you follow someone, you see their posts in your news feed. ” “Plus, having a page means you can take advantage of Facebook ads for promotions.

Facebook Prepping Instant Games Platform for Messenger?

SocialTimes Facebook

Facebook is reportedly set to launch an Instant Games platform for its Facebook Messenger application, allowing users to play “lightweight” games against their friends. Facebook declined to comment on the reports.

When to Post on Facebook, Twitter, Google+, LinkedIn, and Pinterest

Pamorama

Determining the best times to post on Facebook, Twitter, Google+, Pinterest, LinkedIn, and blogs is vital to content marketing success. The nature of your business and data about when your audience is active should inform and drive your timetable so that you maximize your reach and virality.

Facebook: Improving Employee Communications?

Waxing UnLyrical

Whether you want to go for coffee, meet a friend or keep yourself posted on your friends’ birthdays, Facebook is where today’s generation updates each other by sharing the minutest details of their lives on the platform. Facebook: Improving Employee Communications?

Social Media Updates: Facebook, Linkedin, Twitter. Be Ready!

yMarketingMatters

Just in case you missed it…Facebook, Linkedin and Twitter recently announced important new updates that are taking effect right now. . Business Pages are getting a completely new design which is more streamlined, consistent with the Facebook Personal Profile.

8 Ways to Optimize Your Facebook Page

Convince & Convert

Back in March 2017, Facebook reported 1.94 Yet, too many small businesses do not understand how to utilize the platform properly: In May 2017, a study of over 4,700 US small businesses found that only 24 percent were seeing positive ROI on Facebook.

Facebook’s Privacy Settings (Infographic)

SocialTimes Facebook

Let’s face it: Most Facebook users just don’t understand the privacy options available to them, despite numerous initiatives by the social network to address this issue. Facebook Infographics Intella privacy Privacy Settings safety security Vound Software

How to Use Social Data Analytics to Inform Your Marketing Strategy

Pixlee

Social media data is made up of collected information from social networks that shows how users engage with, view, or share content. Tracking and analyzing those metrics can help to inform a successful marketing strategy.

Facebook Canvas: How to Create an Immersive Facebook Ads Experience

Jon Loomer

Watch a video walkthrough of Facebook Canvas here… Facebook Canvas is a pretty amazing way to provide users an immersive, mobile experience through ads. TechCrunch has described Facebook Canvas as “ Instant Ads.” How can you create your own Facebook Canvas ad?

Facebook Unveils Resources for Business Influencers

SocialTimes Facebook

Facebook Monday released a bundle of resources for business influencers , highlighted by its Business Influencer Guide. And the guide touches on getting started, building a presence, developing an audience, key features and tools, Instagram, content ideas and Facebook Media.

Facebook, Instagram and Users’ ‘Behavior and Emotions’ (Study)

SocialTimes Facebook

What are the similarities and differences between how users of Facebook and Instagram feel about both social networks? Facebook IQ released a new study in which more than 5,500 users of Facebook and Instagram in six countries—Australia, Brazil, France, Japan, U.K.

The Rise in the Informal Economy

Engaging Brand

The informal economy is growing and that is why The Engaging Brand podcast is looking wider than traditional business models , such as crowdfunding and 3D printing - the future will see many of these informal economies replace or enhance the traditional business model.