Poor Social Responsiveness Risks Tarnishing a Brand’s Image
Techipedia: Tamar Weinberg
SEPTEMBER 6, 2012
However, recent data implies that such companies are failing to make use of the opportunity to build a brand and reputation because of a lack of a coherent social media strategy. We live in a real-time world; monitor your Twitter feeds and Facebook page and have someone available who is competent to respond. Like this post?
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