article thumbnail

Zefr and Meta Extend AI-Powered Brand Suitability Solution to Facebook & Instagram Reels

Bill Hartzer

In a notable development for brand safety and suitability technology, Zefr has expanded its AI-Powered Brand Suitability Solution to encompass Facebook and Instagram Reels, strengthening the safeguarding of brand interests across the Meta ecosystem.

Instagram 164
article thumbnail

6 Brands Achieving Amazing Results on Facebook

Social Media Strategies Summit

Brands have many reasons to move away from the social media giant Facebook. From its slowing growth to its constant algorithmic changes , the environment on Facebook gets more challenging every day. But despite all of these reasons to move away from Facebook, there is no denying the platform’s continued influence.

Brands 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Dr. Joel Bennett and the Quest for Presence

Janet Fouts

Since then, we’ve become friends, and his five-book collection, Quest for Presence offers a deep look at our own relationship with time and uses philosophy, poetry, science and exercises to better understand this relationship with time and with ourselves. Connect with Joel Twitter Facebook Linkedin Website

Exercises 150
article thumbnail

Are Instagram users included in Facebook Saved Audiences?

Jon Loomer

Facebook Saved Audiences are a built-in feature allowing advertisers to pre-build an audience for repeated use in targeting. How to use Facebook Saved Audiences. At first glance, we might assume that our audience size comprises all Facebook users who meet the parameters of the Saved Audience. What does the Audience Size include?

Instagram 164
article thumbnail

Facebook Lead Ads and Organic Distribution

Jon Loomer

Today, let’s take a closer look at this as it relates to Facebook lead ads. When you create a Facebook lead ad form, you may be unintentionally limiting your distribution. As you can see in the screengrab above, Facebook limits the audience of your lead ad form to “restricted” by default. Lead Ads Distribution.

article thumbnail

Social Media Exercise: Hoyts Cinema

Laurel Papworth

An exercise for social media students and practitioners – what do you do when someone goes on a Twant (Twitter rant)? Dear #Hoyts why is the default turned to ON to publish to Facebook WALL the minute I join? I chose Hoyts for this exercise cos I believed and had experienced every word (the rant came first, post second).

article thumbnail

How social media network fragmentation will impact your 2024 strategy

Sprout Social

However, users are also still largely turning to social media to connect with family and friends, helping Facebook maintain popularity and user engagement on LinkedIn explode. People are also using social media to learn about and purchase products. We are seeing platforms like TikTok lean into accessible commerce and thrive.