Social Media Strategies Summit

JUNE 24, 2022

So if you’re already using TikTok — or you’re planning to add it to your social media marketing strategy — you should consider doing the same with Reels. How to Use Reels for Instagram: 10 Real-World Examples. Instagram Reels is an excellent fit for this strategy. Want to find out more about the practicalities of the platform?

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Examples Instagram Brands Transportation 166

Sprout Social

MARCH 7, 2024

However, beyond research, there’s the crucial task of distilling those insights into actionable strategies that’ll give your business an advantage. It helps you understand the competitive landscape, identify areas for innovation or improvement and formulate strategies to outperform competitors.

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Analysis Report Examples Tools 93

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook.

Examples 122

Examples Social Media Sentiment Influencer 122

Hootsuite

SEPTEMBER 21, 2023

They can be key performance indicators : numbers that inform and measure your social media strategy and help your team see where you’ve been and where you’re going. Examples include the number of followers, likes, or comments on social media posts. But here’s the thing. Not all social stats are created equal. Trust us. )

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Metrics Examples Marketing HootSuite 107

Buffer Social

DECEMBER 14, 2023

For example, you could create a carousel that walks users through setting up a specific software or tool. Alex shares five things everyone should know about strategy. Why this works : This approach simplifies complex ideas (strategy) into easily understandable points. Jay Clouse shares a guide to posting over the holiday season.

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Examples LinkedIn Collaboration Case Study 101

Social Media Strategies Summit

OCTOBER 13, 2023

The internet is littered with examples of brands receiving backlash after failing to read the room. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement. Or when Burger King UK tweeted, “ Women belong in the kitchen ”?

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Examples Trends Social Media Brands 130

Awario

AUGUST 17, 2021

This post shows you some examples of how SaaS companies rocked specific marketing strategies, attracted millions of users, and became famous in their respective niche. Surely, the strategies described won't be the only ones that led to the companies' success.

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Examples Company Marketing Engineering 163

Social Media Strategies Summit

SEPTEMBER 23, 2022

Looking to add TikTok to your marketing mix, or need some inspiration for your TikTok content strategy? Check out these ten examples of TikTok content for higher education: 1. A great example of this is the University of Kentucky ’s post about its annual Ping Pong Ball Drop : @universityofky Did you catch a ball today Wildcats?

Education 163

Education Examples Content Nielsen 163

Convince & Convert

MARCH 7, 2024

As artificial intelligence evolves rapidly, its profound impact on go-to-market (GTM) strategies cannot be overstated. For example, set joint targets for market penetration, customer retention, or revenue growth. The post [Research] The Influence of AI on GTM Strategies appeared first on Convince & Convert.

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Research Strategy Influencer Survey 140

Social Media Strategies Summit

SEPTEMBER 9, 2022

The strategy worked because it tied in with the brand’s long-standing portrayal of Coke as a symbol of friendship. Are you looking for advice on cutting-edge marketing strategies? Sign up for our next social media strategy conference ! Coca-Cola got this right. Image source.

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Examples Brands Avatar Authentication 177

Convince & Convert

DECEMBER 15, 2023

To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers. This method is one of the most important strategies for LinkedIn marketing. Take a look at his headline: 2.

SEO 154

SEO Social Media Strategy Hashtag 154

Keyhole.co

MARCH 4, 2024

What makes Netflix’s social media strategy successful? Let’s look at what goes into making Netflix’s social media strategy a raging success: 1. For example, they retweet content related to the series and movies on their platform. Ultimately, this content marketing strategy helps them increase their conversions.

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Analysis Social Media Strategy Meme 98

Social Media Strategies Summit

AUGUST 28, 2019

AI can help build more effective marketing strategies, improve the customer journey, and change the way businesses attract, nurture, and convert prospects. Examples of AI in Marketing. To help you get started, we’ve compiled 10 impressive examples of AI in marketing. Source: Smart Insights.

Examples 200

Examples Marketing Retail Automotive 200

Jon Loomer

JANUARY 20, 2020

Today, I want to give you an example of just how powerful this approach has been for me. The Reach objective and Reach optimization are big parts of my strategy. The post Example: Reach Optimization and Conversions appeared first on Jon Loomer Digital. It’s the engine behind my Evergreen Campaign approach.

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Examples Conversation CPM Campaign 206

The Realtime Report

AUGUST 25, 2020

Marketing Strategies. Having a social media strategy in place can help grow your company. An example of this is through Facebook. This is known as SEO (search engine optimization) and there are many strategies you can use to optimize your business’ presence online. SEO strategies will be discussed later in this article.

Small Business 251

Small Business Social Media Strategy Marketing 251

Social Media Strategies Summit

DECEMBER 29, 2022

A communications strategy sets out how you reach, engage, and convert your target audience, including: Who they are. Social media for government should form an integral part of any agency’s communications strategy, with 82% of Americans having profiles on at least one social platform. Why you’re talking to them. How you talk to them.

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Strategy Press Release How To Collaboration 130

Social Media Strategies Summit

FEBRUARY 28, 2023

Read on for six essential considerations for building an effective crisis communications strategy, plus three real-world examples of crisis comms from the world of government on social media. With so much going on, you can’t afford to plan your strategy for disseminating information on the fly.

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Strategy Construction Resources Press Release 174

Sprout Social

FEBRUARY 5, 2019

11 effective chatbot marketing examples. We’ve put together a list of chatbot marketing examples that not only shows practical uses of bots in action but also highlights the diverse range of businesses rolling out bots. For example, the bot can tell you where the nearest restroom or restaurants are based on the last ride you went on.

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Examples Strategy Marketing Discount 110

Social Media Strategies Summit

MAY 27, 2022

That’s where time-saving strategies for social media management can help you. Expert marketers use these strategies to get the most out of their social media marketing efforts. Here’s a simple example of a template that you can use to track time spent on each activity. But why do you need to optimize your time?

Social Media 179

Social Media Strategy Marketing Curation 179

Oktopost

NOVEMBER 9, 2023

While it can be daunting to inject money into new strategies, it’s crucial that you approach paid media as an opportunity rather than a leap into the unknown. Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? Why do you need a Paid Media Plan in Digital Marketing?

Examples 62

Examples B2B ROI CPA 62

Jon Loomer

APRIL 19, 2023

In this post, let’s discuss what advertisers normally do, the problems with that approach, and how you can do better with a Slow Burn strategy. The examples above are abrupt and reactive. A Slow Burn approach is built into your strategy from the moment you publish an ad set. I use 1% in the example above.

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Strategy Facebook Cost Campaign 180

Pam Moore

APRIL 2, 2024

Top 10 AI Marketing Strategies You Need to Know In today's digital age, innovation is at the forefront of every successful marketing strategy. Understanding the Power of AI Before diving into specific strategies, it's essential to grasp the transformative power of AI in the marketing realm.

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Strategy Marketing Analysis ROI 78

Sprout Social

DECEMBER 14, 2022

We’ll also give you a list of metaverse examples across industries to help inspire your strategy. For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. For example, users can place a virtual holiday palm tree in their own spaces, along with several interactive features.

Industry 110

Industry Examples Real Estate Brands 110

Sprout Social

FEBRUARY 14, 2023

And yet, social advocacy examples continue to be the exception. With a strategy behind it, advocacy will help drive sales, attract talent and position your team members as leaders in their respective networks. How advocacy can strengthen your social media strategy Social media algorithms are constantly evolving.

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Authentication Examples Class Team 92

Sprout Social

AUGUST 4, 2022

The solution: Build a strong social media recruitment strategy. 10 ways to say ‘We’re hiring’ on social media (post examples). To build a strong social recruitment strategy, determine how your team’s needs and your ideal candidates’ requirements intersect. For example: “At Liceria & Co., Let’s dive in.

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Examples Social Media Skills Team 101

Jon Loomer

JANUARY 16, 2023

So, I jumped into ChatGPT with the goal of having it develop a Facebook ads strategy for me. You can’t just ask it to generate a Facebook ads strategy without helping it understand what you’re trying to do. I asked it to provide some examples of interests to use. Generating a strategy isn’t one of them.

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Strategy How To Facebook Training 208

Hootsuite

SEPTEMBER 16, 2022

Looking for chatbot examples for your business? We’ve compiled a list of the best chatbot examples, categorized by use case. You’ll see the three best chatbot examples in customer service, sales, marketing, and conversational AI. The 12 best chatbot examples of 2022. Customer service chatbot examples.

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Examples FAQ Insurance Retail 96

Writtent Blog

DECEMBER 21, 2023

Building a small business content strategy is hard work, but it’s probably about to get much harder. If your entire strategy to date has relied on doing what you competitors already did, a few weeks later, it’s definitely time to pause and reset. Breaking the status quo should play a role in any small business strategy.

B2B 93

B2B Strategy Tips Content 93

The Social Media Incubator

FEBRUARY 5, 2014

So what can your business learn from CVS on social media strategy? Whether you agree with the decision by CVS or not, their social media strategy and handling of the announcement sets a great example for all businesses, big or small. ” You can see more from the Tweet here.

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Examples Social Media Strategy Health Care 139

Hootsuite

APRIL 26, 2021

Google My Business welcome message examples. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy. Bonus: Google My Business Messaging welcome message examples.

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Examples Google HootSuite Notification 122

Sprout Social

FEBRUARY 19, 2024

In the business world, AI automation equips companies to create impactful product and marketing strategies and enhance operations to increase productivity. AI automation has revolutionized how brands approach their business and marketing strategies. Take for example, Sprout’s AI-driven Social Media Listening solution.

Strategy 104

Strategy Sentiment Patterns Marketing 104

Sprout Social

JANUARY 29, 2024

Just because a network was the foundation of your strategy in the past, doesn’t mean you won’t need a new cornerstone moving forward. When charting a path forward, social media teams must orient their strategy around network white space, following the lead of influencers and creators breaking through on new channels.

Social Media 112

Social Media Strategy Exercises Retail 112

Sprout Social

JULY 12, 2022

To that end, we’ve rounded up a handful of successful crisis communication examples and synthesized them into a list of lessons marketers can learn from them. Successful crisis communication examples from the last five years. This is a textbook example of crisis communication done well. pic.twitter.com/0JnFdhnsWZ.

Examples 111

Examples Brands Sentiment Reputation 111

Sprout Social

NOVEMBER 2, 2023

To keep up with it all and better inform your social media marketing strategy , create a customer journey map as a blueprint to help you understand your customers at each stage. For example, if blogs are your highest traffic sources, investing more in those channels makes sense. Identify content gaps. Identify inefficiencies.

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Examples Template Templates How To 103

Oktopost

SEPTEMBER 21, 2023

With 78% of businesses that use social selling outperforming businesses that don’t, you can’t afford to miss out on this strategy. Rather than limiting social media to corporate profiles, this strategy involves sales teams utilizing their personal accounts to reach new prospects, share insights, and engage in meaningful conversations.

Examples 62

Examples B2B ROI Analytics 62

Jon Loomer

OCTOBER 7, 2021

If the goal of your Facebook campaign is less about volume and more about Return on Ad Spend, you should consider the Minimum ROAS Facebook bid strategy. In this post, we’ll discuss what ROAS is, how to use the Minimum ROAS Facebook bid strategy, when to use it, and things to consider. Let’s go… What is ROAS?

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Strategy How To Facebook Meeting 201

Sprout Social

OCTOBER 28, 2021

In this article, we’ll share five genius social commerce examples you can look to for inspiration. Before we dive into specific examples, it’s helpful to get an idea of the options available to brands interested in social commerce. Knowing what each platform offers helps brands narrow down the best approach for their strategy.

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