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How to create a complaint management system to protect your brand reputation

Sprout Social

They can also severely impact your reputation. In this article, we’ll provide a breakdown of a complaint management system and offer tips to improve your reputation managemen t processes. Brand protection How you handle complaints directly affects your brand’s reputation. Getting complaints about your business never feels great.

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Online reputation monitoring: What it is and why it’s important for business

Sprout Social

It’s no stretch to say that reputation management is more important than ever for brands today. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. From shout-outs to call-outs, brands need a pulse on many channels to keep a clean reputation. How is online reputation monitoring done?

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10 Great Examples of User-Generated Content in Higher Education

Social Media Strategies Summit

Examples include campus tours and day-in-the-life videos. 10 Top User-Generated Content Examples Okay, so we know what user-generated content means and understand where you can find it. Now, let’s look at 10 UGC marketing examples from the higher ed world. User-generated content is the perfect solution.

Education 174
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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 124
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10 Examples of Brands Hopping on Social Media Trends (That Worked)

Social Media Strategies Summit

The internet is littered with examples of brands receiving backlash after failing to read the room. This article will focus on the second camp, sharing 10 of our favorite examples of brands that used trending subjects to generate social engagement. Or when Burger King UK tweeted, “ Women belong in the kitchen ”?

Examples 130
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How to use brand safety tools to protect your brand’s reputation

Sprout Social

Technically, you can do it—but it opens you up to unnecessary risks and incidents that can cause financial loss and permanent reputational damage. Keep reading for actionable ways you can use brand safety tools and examples of effective tools that will help you minimize risk on social. What are brand safety tools?

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10 Great Examples of TikTok Content for Higher Education

Social Media Strategies Summit

Check out these ten examples of TikTok content for higher education: 1. Let’s kick things off with Harvard College , which has the best reputation of any university on the planet, according to the Times Higher Education World Reputation Rankings. Harvard College. That’s not all down to its social media presence.

Education 163