Dave Fleet

JUNE 15, 2010

For example, people are much more likely to be serious sales leads if they’ve been researching other competitive products first than if they’ve just clicked through from a random site. It does so by examining peoples’ previous web activity, including competitors’ websites, blogs, social networks and so on.

Sysomos 273

Sysomos ROI Social Media Privacy 273

Webbiquity SMM

AUGUST 9, 2010

No automated sentiment tracking tool is perfect (for example, “It sucks having a cold but NyQuil is helping&# may be tagged as a negative brand reference for Vicks because of the way that sentence started). The C-suite expects justification for every dollar spent, including investments in social media marketing. Tweet This!

SM2 187

SM2 Alterian Vocus Social Media 187

SocialFish

JANUARY 8, 2011

Check out electrical engineering or civil engineering or, heck, genetic engineering as examples.). Here’s an example: a great post from Lara McCulloch-Carter (@ready2spark) about how to think about Quora from the event planning point of view. Exhibit d: I s Radian6 worth the money? My very early verdict?

Radian6 276

Radian6 Engineering Questions Foursquare 276

Justin Levy

JUNE 1, 2011

Over the past couple years as social media has continued it’s explosive growth, we have seen so many examples of companies who have experienced a crisis due to an accidental tweet, a campaign gone wrong, a misstatement by a spokesperson or the collapse of an industry. Escalation ladder and flow. Who needs to be notified and when.

Radian6 145

Radian6 Training Team Feed Reader 145

Josh S Peters

FEBRUARY 5, 2013

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. For example, if there are specific forums your customers frequent then look at sponsoring threads or putting ads there. and research your customer, your products, your competitors products, etc. and how they use / consume information on them.

Strategy 186

Strategy Wiki Sysomos Widget 186

Justin Levy

JUNE 1, 2011

Over the past couple years as social media has continued it’s explosive growth, we have seen so many examples of companies who have experienced a crisis due to an accidental tweet, a campaign gone wrong, a misstatement by a spokesperson or the collapse of an industry. Escalation ladder and flow. Who needs to be notified and when.

Radian6 124

Radian6 Training Team Feed Reader 124

Jeff Esposito

APRIL 4, 2011

Last week, the social media world was rocked about the acquisition of social media monitoring company Radian6 by CRM vendor Salesforce.com to the tune of $326 million. Radian6 maps conversations to users and easily integrates with both their new company and other CRM tools like Oracle.

Radian6 52

Radian6 Social Media Social CRM Company 52

Social Media Strategery

JANUARY 6, 2014

” Salmon points to police departments that judge effectiveness on arrests and schools that focus their efforts on increasing standardized test scores as examples of the unintended consequences of yielding decision-making to quantitative data. We use tools like Sysomos and Radian6 to track millions of social media posts.

Sysomos 134

Sysomos Radian6 Data Analysis 134

Buzz Marketing for Technology

NOVEMBER 17, 2009

For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. But for most B2B marketers like myself – we tend to optimize by the channel of data that we have.

Data 100

Data Vocus Radian6 B2B 100

Convince & Convert

JULY 12, 2011

For example, when a new employee joins a company and wants to start blogging or Tweeting on behalf of the company, a process should be in place that governs training, certification and social media policies. Another example is when marketing departments in other countries want to create a Facebook fan page specifically for their geography.

Jive 146

Jive Lithium Social CRM Yammer 146

Justin Levy

JUNE 1, 2011

Over the past couple years as social media has continued it’s explosive growth, we have seen so many examples of companies who have experienced a crisis due to an accidental tweet, a campaign gone wrong, a misstatement by a spokesperson or the collapse of an industry. Escalation ladder and flow. Who needs to be notified and when.

Radian6 100

Radian6 Training Team Feed Reader 100

Justin Levy

JUNE 1, 2011

Over the past couple years as social media has continued it’s explosive growth, we have seen so many examples of companies who have experienced a crisis due to an accidental tweet, a campaign gone wrong, a misstatement by a spokesperson or the collapse of an industry. Escalation ladder and flow. Who needs to be notified and when.

Radian6 100

Radian6 Training Team Feed Reader 100

Convince & Convert

APRIL 24, 2014

Post on the same days each week (For example: Monday and Wednesday) rather than have lulls in post frequency followed by days where multiple posts go up in the same day. There’s functionality in Sysomos, Meltwater, and Radian6 that will help you find them. Aim to post twice per week. Use more visuals. Do more visual storytelling.

Transportation 159

Transportation Sysomos Radian6 RSS 159

Buzz Marketing for Technology

NOVEMBER 17, 2009

For example I get: Social Media reports, Blog data reports, Website data reports, Campaign data reports, Launch result reports, Traditional Media reports, Lead reports and of course Budget reports to name just a few. But for most B2B marketers like myself – we tend to optimize by the channel of data that we have.

Data 100

Data Vocus Radian6 StumbleUpon 100

Janet Fouts

APRIL 18, 2011

Lots of people sign up for one of the amazing social media listening platforms like Radian6. I’ll tell you a little story here as an example. Take the example above as a lesson. For those that do see the value there’s still a problem, and that’s HOW to listen. Really, that’s all you have to do.

Social Media 136

Social Media Attensity SM2 Radian6 136

Laurel Papworth

SEPTEMBER 30, 2015

IFTTT – examples. Salesforce Marketing Cloud (Radian6) for CRM integration. Multi Platform updates – Hootsuite, Buffer, SproutSocial. Schedule multi platform updates. AutoSchedule (hootsuite, Buffer, sproutsocial). Feedburner and RSS. Queue updates with Social Oomph (Evergreen). Auto Follow Back.

List 40

List Social Media Tools Netvibes 40

Kikolani

JANUARY 26, 2010

An example of this was given during the keynote. He also gave an example of a powerful video campaign that charity : water used to illustrate the importance of clean drinking water. Radian6 – Radian6 gives you a complete platform to listen, measure and engage with your customers across the entire social web.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. davidalston Radian6 [link] David Alston Katie, great post on outlining a process to selecting the right tool. And of course thanks for including Radian6.

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

JANUARY 13, 2011

That’s wisdom from Radian6 CEO Marcel Lebrun (disclosure: Amber’s employer ) about the changing dynamics of communication via the Web, and the importance businesses need to place on paying attention to discussions online via social media listening. Now, the calls are coming through online, via the social phone.”.

Company 140

Company Conversation Radian6 Social Graph 140

Social Media Marketing

APRIL 22, 2011

Below are some examples. I could see companies like Radian6 (recently acquired by SalesForce.com ) acquiring Empire Avenue as an adjunct to their business. To see a really interesting conversation that Caleb Storkey had with a few influentials about this topic, check out his post.

Social Media 167

Social Media Klout Flickr Radian6 167

Justin Levy

JUNE 21, 2010

Maybe a tool like Radian6 on one screen, Twitter on the other, a cool visualization chart that you’re not really sure what it does on yet another screen, multiple keyboards, touchscreens, iris scanners, fingerprint readers, and other cool gadgetry. I’m sure you can immediately think of how you would arrange it, right?

Social Media 127

Social Media Radian6 RSS Feed Reader 127

Convince & Convert

SEPTEMBER 11, 2011

The most recent example was from B2B social media thinker Paul Gillin who wrote a post unveiling the flaws in Klout’s ranking scheme. Admittedly, doing this well isn’t easy today, although companies like janrain are getting there fast, and certainly SalesForce is eyeing it big-time with their Radian6 acquisition).

Klout 159

Klout Nielsen Influencer Social CRM 159

Josh S Peters

NOVEMBER 23, 2009

If you’re still craving more info and don’t want to create an action plan yet then you can look at some of the paid tools like BuzzGain , Techrigy or Radian6. However, to start with we’re going to hit the big three to give some examples and ideas. This will get you a rough idea of what you’re looking at.

Campaign 105

Campaign Social Media Radian6 Disqus 105

Ari Herzog

SEPTEMBER 30, 2010

By way of example, I’d like to share with you nine people and how they describe themselves. Headline : Director of Community at Radian6. As Director of Community for Radian6, I work with marketing, communications and customer support professionals to monitor and engage in social media, and measure the results of their efforts.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Social Media Strategery

AUGUST 18, 2010

This video is a great example of how social media is being integrated in not only the professional world, but also secondary education. At Radian6, we experimented in the Spring semester with allowing a select number of undergraduate classes and graduate students access to the monitoring tool for a period of 30 days. Lauren Vargas Sr.

Education 135

Education Social Media Gov 2.0 Class 135

Jeff Esposito

JULY 9, 2012

Tools that can do this for you include Lithuim Social Media Monitoring, Radian6, Spiral Heat and Crimson Hexagon. When you have the buckets and some revenue information, build out a more robust profile that you can use as guide for your business in terms of the types of social consumers who are connected with your company.

Crimson Hexagon 42

Crimson Hexagon Radian6 Sentiment Analytics 42

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. And great example about the eyeglasses. Your analogy of the yellow pages is such a good example of the 'old school' way of looking at things. Thanks for the Radian6 mention.

Brands 143

Brands Content Social Media Consultant 143

Convince & Convert

AUGUST 17, 2012

Lauren is one sharp cookie; she used to do social media/community management for Radian6 among others, and is also noteworthy because she has something like 5,000 pairs of eyeglasses, which is pretty awesome. When you take that framework and apply it to business and apply it to marketing, for example. Now there’s social.

Radian6 113

Radian6 Training Communities Conversation 113

Firebelly

APRIL 9, 2012

By Radian6 Knowing how to calculate social media ROI is not always obvious, but this infographic will help you figure out how to take your social media metrics and turn them into valuable information for your business. 101 Examples of Social Business ROI. Each example lists brand, activity, and source + year.

ROI 188

ROI Social Media Radian6 Metrics 188

Webbiquity SMM

SEPTEMBER 12, 2011

Looking for examples of social media success to emulate? Giedrius Ivanauskas supplies 17 lists of social media case studies such as WOMMA’s Case Study Library and 35+ Examples of Corporate Social Media in Action from Mashable. B2B Social Media Example: GE MarkNet by Social Media B2B. Social Media Trends and Predictions.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

MARCH 25, 2010

For example, you can determine in an instant what the cost and return per view is for a YouTube video you spent $5000 on to generate 25,000 views. Unfortunately, Facebook keeps its data close to the vest for now, which is why Swix can't pull it out (and why companies like Radian6 can't monitor Facebook status updates from afar).

Social Media 117

Social Media Strategy Statistics Metrics 117

Webbiquity SMM

SEPTEMBER 15, 2010

For example, (at last check) in the social networks category , three times as many (67 to 22) people loved ecademy as hated it, while more than twice as many (18,163 to 8,632) hated Facebook as loved it (not that Zuckerberg is terribly worried). Trackur is sort of Google Alerts on steroids and competes with products like Radian6 and Attentio.

Tools 188

Tools Social Media Radian6 CoTweet 188

Justin Levy

DECEMBER 6, 2009

Great example of how innovative use of new media can reap rewards. link] CraneyMC Real life example of SM at work. It surpises me that more restaurants don't follow your example, but I'm sure they will soon enough. If you want to move to a premium and more robust service, Radian6 is awesome!

Social Media 153

Social Media Case Study Marketing Study 153

SocMed Sean

FEBRUARY 3, 2013

Tools to consider include: Hootsuite for Twitter Google Alerts for your company name, brands, competitors, and industry keywords Topsy.com BoardReader.com Addictomatic.com Listorious.com Hashtags.org TweetReach.com 102) There are some good paid social listening tools out there like Radian6 , Alterian SM2 , and BrandWatch.

Social Media 279

Social Media Klout YouTube Foursquare 279

Webbiquity SMM

JANUARY 19, 2012

Radian6 , Alterian SM2 ), or inbound marketing suites (e.g., Among plans for coming releases are “engagement signals,” which will display, for example, how many people have commented anywhere (Twitter, Facebook, LinkedIn, etc.) Unlike pure SEO management tools (e.g., Future Plans. Competition.

Software 140

Software Review SM2 Alterian 140

Convince & Convert

AUGUST 19, 2012

For example, using Peek I can determine that my friend Jason Falls has 3.1 In the past month, the top drivers of traffic here to Convince & Convert (other than me, naturally) are Lisa Barone , Mark Schaefer , Unbounce , and Radian6. Very useful for head-to-head comparisons. times the concentration. Thanks all.

Analytics 137

Analytics Influencer Klout Vocus 137

Social Media Strategery

AUGUST 8, 2010

Best, Amber Naslund Radian6 [link] Alex Priest The kicker: “The point is that social media doesn’t fit nicely into just one job description.&# For example – let's say that someone like Jeffrey Levy leaves EPA to start his own company. thanks for sharing! It's true. Social media isn't a JOB.

Gov 2.0 139

Gov 2.0 Social Media Social Media Management Organization 139