Sprout Social

OCTOBER 23, 2019

Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. What is brand loyalty and why is it important? When people strongly favor a particular brand over all the others, that’s brand loyalty.

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Loyalty Brands How To Discount 88

Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Some examples of goals include: Identify the top three customer pain points.

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Examples Template Templates How To 103

Convince & Convert

MARCH 5, 2024

The Challenge of Building Customer Loyalty If you’re a brand leader today, it can feel like it’s harder than ever to build loyalty with customers. We conducted a survey of 1,500 US and Canadian social media users aged 18-64 to determine how loyalty was changing and what brands could do to win consumers over.

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Reddit Research Loyalty Survey 143

Sprout Social

JULY 12, 2022

To that end, we’ve rounded up a handful of successful crisis communication examples and synthesized them into a list of lessons marketers can learn from them. Customer loyalty and attrition. Successful crisis communication examples from the last five years. This is a textbook example of crisis communication done well.

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Examples Brands Sentiment Reputation 111

The Realtime Report

SEPTEMBER 3, 2012

Loyalty apps reward your customers for returning to, and spreading the word about, your online business. Though the phrase is a product of the ever-growing web lexicon, most people are actually pretty familiar with “loyalty apps.”. These are examples of loyalty apps. Go (Loyalty) Cardless. Earn Points.

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Loyalty Mobile Discount Foursquare 177

Audiense

DECEMBER 11, 2022

For example, British retailer John Lewis used their 2022 Christmas TV spot to raise awareness for children in care, with an ad created in partnership with Action for Children and Who Cares? It's the season of giving! At this time of year, brands come out in force to show us their values in the form of a Christmas TV advertisement.

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Loyalty Activities Brands Retail 148

Ignite Social Media

MAY 6, 2019

The loyalty phase of the customer journey keeps your best customers coming back for more. Building your audiences: It’s important to employ a few pieces of technology into audience targeting during the loyalty phase. With the pixel in place and firing correctly, you can create custom loyalty audiences and market to them accordingly.

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Loyalty Construction Conversation Data 86

Keyhole.co

NOVEMBER 17, 2023

Keep reading to get inspired by a few notable real-life social listening examples. Virgin Trains – Providing exceptional customer support Virgin Trains provides a good example of how social listening can be a vehicle for immediate change; a way to deliver outstanding customer service that will not be forgotten in a hurry.

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Examples Brands Sentiment Reputation 59

Mindjumpers

JANUARY 3, 2011

This post is not about movies but about “the loyalty&# of fans, followers and all those other labels we give to people on social media. The tough part: getting the trust and keeping the loyalty. Then don’t mind my twisted mind. Is it strong? How do you get it? And how do you keep it? And they do play hard to get!

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Loyalty Social Media Study Social Networking 205

Buffer Social

AUGUST 3, 2022

We’ll cover the benefits of a Facebook Group for your company and share examples of businesses that have benefited from investing in this kind of community. The more engaged and active your customer base is, the more brand loyalty you can expect in the long run. And it’s not just influencers, either.

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Small Business Groups Groups Examples 92

Sprout Social

FEBRUARY 1, 2024

The risk isn’t just a misalignment with customer expectations but also the missed opportunity to cultivate brand loyalty and advocacy. Coffee brand Dutch Bros, for example, employed a clever way to ask customers what their favorite product was. Social listening plays a vital role in this area. What is customer advocacy?

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Social Media Sentiment Loyalty Microsoft 109

Pixlee

DECEMBER 1, 2016

Many brands focus on attracting Millennial customers but are finding it difficult to win over Millennial brand loyalty. What is brand loyalty and why is it important? What is brand loyalty and why is it important? Brand Loyalty Definition. How can your brand build loyalty with its Millennial customer base?

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Loyalty Brands How To Authentication 43

Sprout Social

SEPTEMBER 19, 2019

Let’s dive into a few great CTA phrase examples so that you can see some of these in action. Social media call to action examples. You need to see actual examples of these phrases in the wild to get an idea of how to implement them. This leads to customer loyalty and brand recognition and makes your customer feel good.

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Examples Conversation Discount eBook 108

Sprout Social

MARCH 19, 2024

For example, you can anticipate customer needs and gauge opinions through social media listening to monitor chatter around your brand or competition. How AI insights help businesses Let’s explore how AI insights help industries strengthen business strategies, meet market needs and boost brand loyalty.

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Sentiment Banking Patterns Hotels 111

Buzzlogix

AUGUST 7, 2017

Despite the advantages of selling to existing customers, the job seems to get more difficult every day as customers divide their loyalty among the many brands that compete for their attention. Still, you can use the following top five ways to build brand loyalty and give your business the competitive edge it deserves. Stay Consistent.

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Loyalty Brands Class Discount 40

Hootsuite

JUNE 25, 2019

In this example from Hallmark UK and Ireland’s Instagram account, the entry rules and deadline are clearly stated, and an on-brand image of the prize ties it all together. This example from Montreal-based shoe brand asks participants to tag three friends, increasing the odds of additional tags. View this post on Instagram. Get Started.

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Sprout Social

FEBRUARY 15, 2024

Plus, we’ll show you some shining examples of what audience engagement looks like. Here are some examples of common types of audience engagement: Likes and reactions Likes and reactions are one of the simplest ways for an audience to engage with your brand on social media—all your target audience has to do is click or tap a button.

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Engagement Tips Loyalty Metrics 105

Sprout Social

SEPTEMBER 14, 2023

In this article, learn how to build your own customer marketing strategy, how it creates customer trust and see some stellar customer marketing examples from brands who are getting it right. Investing in your current customer pool builds loyalty and connection. Increase brand loyalty Brand loyalty is precious.

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Strategy Brands Content UGC 123

Convince & Convert

SEPTEMBER 11, 2015

From Brand Awareness to Brand Loyalty, One Tweet at a Time. The same BrandFog study found the brand awareness established by executive visibility “builds greater trust , brand loyalty, and purchase intent.” Real Life Example: . Real Life Example: Tweet Type: Conversation. Real Life Example: . CharityName.

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Loyalty Twitter Brands Sample 60

The Realtime Report

NOVEMBER 2, 2023

The FDA-approved asthma medication albuterol is a prime example. Corporate Social Responsibility (CSR) and Diversity, Equity, Inclusion, and Belonging (DEIB) programs can increase market share, drive customer loyalty, and attract top talent. Nike’s “Until We All Win” is one example.

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Retail CSR Marketing Yahoo 178

Social Media Strategies Summit

APRIL 11, 2024

For example, check out the Moto Machines Instagram profile. For example, if you check out Breaking Eighty , you’ll find that the business regularly publishes video versions of its most popular articles on YouTube. Check out Sokisahtel for an excellent example of how to make this network work for your business.

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Social Media Strategies Summit

APRIL 15, 2021

An engaging rewards or loyalty program with a place for customers to interact with each other could also be considered as a brand community. Harley Davidson, for example, created a strong offline community of people who loved riding their Harley bikes. Need an example? Let’s understand with the help of an example.

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Sprout Social

JANUARY 10, 2024

Turning a negative situation into a positive outcome will help win their loyalty and maybe even earn your brand public praise on social media. For example, Southwest Airlines’ quick response to a customer complaint about a long bag check line reassured the unhappy client they were committed to serving them as quickly as possible.

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Reputation System Brands Knowledge Base 105

Pixlee

MAY 8, 2017

It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? In this post, we’re going to define brand loyalty and show you how to create it with user-generated content. What is Brand Loyalty?

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Loyalty UGC Brands Content 40

Pixlee

MAY 8, 2017

It’s because they’ve developed loyalty to the brand. . So how do you build brand loyalty , especially when you’re an online business without the personal interaction of brick-and-mortar stores? In this post, we’re going to define brand loyalty and show you how to create it with user-generated content. What is Brand Loyalty?

Loyalty 40

Loyalty UGC Brands Content 40

Convince & Convert

APRIL 6, 2016

In order to stay competitive in the era of experience loyalty, brands must restructure their strategies and make local customer engagement a priority. If your brand can’t measure up to expectations, it risks abandonment from customers, who can—and will—find another nearby business that meets their needs. Here are four areas to focus on.

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Loyalty Company Engagement Data 60

Social Media Strategies Summit

NOVEMBER 30, 2022

Brand stories help otherwise faceless organizations build an emotional connection with their audience, leading to higher engagement, loyalty, and sales. Francis Bourgeois is a great example. So far, our examples have focused on brands creating their own stories. But what does engaging storytelling in marketing look like?

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Campaign Brands Influencer Collaboration 304

Convince & Convert

APRIL 12, 2024

94% of leaders agree that social media data and insights have a positive impact on building brand reputation and brand loyalty, according to Sprout Social’s The 2023 State of Social Media Report. For example, Engagement Rate is a top metric we want to look at and measure against. Empower your social team to be data-focused.

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ROI Team Social Media Metrics 135

Hootsuite

MAY 17, 2022

The funnel (or inverted triangle) visualization of the customer journey illustrates how fewer customers make it to each step of the process — for example, more people are aware of your product than will end up buying it. After a purchase or conversion, the modern funnel opens back up and runs customers through: Loyalty rewards.

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Instagram How To Loyalty Discount 119

Sprout Social

JANUARY 26, 2023

For example, a company may offer a discount or special promotion to customers who successfully refer their products to someone else. This makes referral programs an excellent way to build loyalty, as well as increase your customer base. Check out Sprout’s Partnership Program as an example. For example, a free day or free month.

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Discount Marketing How To B2B 126

The Realtime Report

NOVEMBER 30, 2022

For example, a professional athlete could represent your brand as a brand influencer if you’re a sports clothing company. Establish Authentic Brand Loyalty Programs. It shows that you appreciate customer loyalty, which can positively impact your brand recognition. Familiarization with a brand heightens customer loyalty.

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Strategy Brands Loyalty SEO 91

The Realtime Report

NOVEMBER 29, 2022

For example, a professional athlete could represent your brand as a brand influencer if you’re a sports clothing company. Establish Authentic Brand Loyalty Programs. It shows that you appreciate customer loyalty, which can positively impact your brand recognition. Familiarization with a brand heightens customer loyalty.

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Strategy Brands Loyalty SEO 91

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience? Why does brand experience matter?

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Brands Sentiment How To Analysis 113

Sprout Social

JANUARY 24, 2024

Some of the most successful examples of influencer marketing campaigns center on authenticity. For example, in August 2023 Topicals hosted a fully BIPOC sponsored brand trip, featuring a group of 18 smaller creators and influencers. For example, Gymshark has an affiliate program and an ambassador program.

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Sprout Social

DECEMBER 6, 2023

We’ll explore need-to-know benefits, draw inspiration from real-world examples, and provide tips to shape your strategy. Benefits of B2B influencer marketing 3 B2B influencer marketing examples you can learn from How to add B2B influencer marketing to your social strategy What is B2B influencer marketing?

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Sprout Social

NOVEMBER 8, 2023

It helps you understand the nuances of emotion that drive satisfaction, loyalty and advocacy. For example, if your app’s review section is quiet after a new update, sentiment analysis might reveal users are unimpressed, not overjoyed. For example, you might identify that customers find your landing page confusing. Here’s how.

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Sentiment How To Analysis Review 110

Ignite Social Media

JULY 13, 2021

Restaurant Industry: Your brand needs to be able to assist customers who were not happy with their experience to retain loyalty and avoid damaging user generated content to go unanswered, thereby damaging your online reputation management. See examples below if you need help determining what these might look like.

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Social Media Brands Startup Loyalty 210