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Targeting Will Get More Difficult

Jon Loomer

These changes are a reaction to the events of the past decade. This is the direction the world is going related to privacy, tracking, and behavioral targeting. It’s so obvious if you care to look. Each one chips away at your ability to use some of your tried and true targeting methods.

Privacy 137
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The Complete Guide to LinkedIn Events

Oktopost

Stating that now is a tough time to be planning events would be a wild understatement. In a survey of more than a thousand mid-level and senior marketers taken last year, 41% listed live events as “ the most critical marketing channel ” for their business objectives. How can LinkedIn Events help you connect with them?

Eventful 131
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Facebook Sharing and Privacy Tips (Video)

Almost Savvy

What you may not have noticed are the significant updates in how you manage your privacy, along with other new features and changes. How do I customize my privacy settings so only the right people see my information? Facebook is a wonderful tool for connecting with family and friends, as well as your favorite brands and businesses.

Privacy 217
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FTC Releases Statement About Facebook Privacy #DeleteFacebook

Bill Hartzer

The United States Federal Trade Commission has issued a statement about recent privacy concerns of Facebook users. Tom Pahl, Acting Director of the Federal Trade Commission’s Bureau of Consumer Protection, issued a statement about Facebook’s privacy practices. That event was NOT a data breach. No one hacked into Facebook.

Privacy 79
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What Chrome’s Elimination of Third-Party Cookies Means for Meta Advertisers

Jon Loomer

Google’s Tracking Protection Google’s Tracking Protection initiative is part of their Privacy Sandbox for the Web. Within Events Manager, go to Data Sources and then the Settings tab. NOTE: There may be privacy considerations before turning on first-party cookies. The focus here is on third-party cookies.

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Leading in the era of AI with Nuri Cankaya

Oktopost

Diving deep into the importance of secure AI, privacy threats, the looming risks, and the eerie realm of AI-generated deepfakes when it comes to marketing, Nuri gets to the heart of what it means to lead in the era of AI to creatively redefine the future of marketing and beyond. Nuri’s works delve into topics such as AI, Web 3.0,

Privacy 96
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FTC Releases Statement About Facebook Privacy #DeleteFacebook

Bill Hartzer

The United States Federal Trade Commission has issued a statement about recent privacy concerns of Facebook users. Tom Pahl, Acting Director of the Federal Trade Commission’s Bureau of Consumer Protection, issued a statement about Facebook’s privacy practices. That event was NOT a data breach. No one hacked into Facebook.

Privacy 60