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How to Optimize your Paid Search with Social Media

Buzz Marketing for Technology

Related posts: Social Media for the Boardroom At a recent BlogWell event I got a chance to. To read about more clever ways to strategically plan media using social media, check out this FREE eBook on the 5 new tricks for media planning. Social Media – is it really mainstream in B2B Marketing?

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7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

Seek out partners and influencers that will spread your content online via social media, webinars, podcasts or at in person events and trade shows. To target potential leads when hosting an event. Partners & Influencers. Free content promotion platforms. To make high-performing content reach a larger audience.

Content 147
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7 Content Distribution Ideas to Proliferate Your Brand’s Reach

yMarketingMatters

Seek out partners and influencers that will spread your content online via social media, webinars, podcasts or at in person events and trade shows. To target potential leads when hosting an event. Partners & Influencers. Free content promotion platforms. To make high-performing content reach a larger audience.

Content 130
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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity SMM

Social media is now in third place (for 61% of B2B marketers), having pulled ahead of B2B publications, paid search and banner ads. News and current events account for roughly 7% of mobile online time, followed by search at 6%. Email is the #2 priority. Slide 21: Online costs per lead are lower.

B2B 150
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4 Ways To Celebrate MLK Day With Social Media

Firebelly

Twitter : Follow @MLKDay and/or use the hashtag #MLKDAY to discuss news and events surrounding the 2010 National MLK Day of Service. Facebook : Become one of his 710,000+ fans on Facebook. His fan page contains a number of tribute photos and videos.

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Social Media Invading Search Territory

Proactive Report

. “Smart online marketers have also been using social search for other reasons including competitive research and opportunistic content marketing through social keyword trends,&# says Lee Odden on the TopRank Marketing blog. times more likely to search on that brand’s terms. Create social media-influenced paid search campaigns.

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2011 B2B Marketing Trends

Webbiquity SMM

Of eleven different marketing categories, all of those in which marketers said they plan to increase spending in 2011 are online activities: website design / optimization and social media topped the list with 69% of companies planning larger budgets in these areas, followed by virtual events and webinars, SEO, email marketing and paid search.

B2B 185