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The Most Important Post-event Engagement Tool

Spin Sucks

Think of the last branded event you created and the engagement tool you used. Whether it was a trade show, industry event, or conference, chances are you started engaging with participants via social media weeks before you ever did in person. Perhaps you joined a LinkedIn Group to get the dialogue rolling, or maybe you used hashtags in your tweets in anticipation of the event.

How to Optimize Events with Social Media [Infographic]

Webbiquity SMM

Nothing promotes event marketing as well as social media. As a result, social platforms are a great way to publicize events in real time. In order to generate social media buzz on your business’s upcoming event, create and share content in the weeks leading up to it. Connect with other event attendees on social media. If there isn’t an event page, create one.

Five Things You Need to Know About Planning a Media Event

Spin Sucks

Plan a Media Event I found that planning a media event is one of my absolute favorite things to do. I’ve done many of them for all different types of clients and occasions, and no two are exactly alike, which makes planning a media event that much more fun! Here are five things you need to know about planning a media event. Plus, you learn which tasks are your favorites.

4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

While focus groups attempt to simulate and gain insights on what the customer potentially thinks, nothing can substitute truly anonymous, honest and unbiased feedback. So how are websites replicating—and advancing—the traditional focus group? We look at four ways that your website can replace focus groups: 1. Focus groups just can’t compete with situations like this.

[Cool Tools] Think differently about event sponsorship

SocialFish

Introducing Eventr.io , the event & sponsorship marketplace. They are part of a larger group of tradeshow and event consultants, association management experts and event tech companies, and they are eager to change your perception about how the event ecosystem can work. Here’s an event sponsorship cheat sheet to get the wheels turning.

The devil’s in the data: Identifying the groups that won the election for Trump

Audiense

His team’s main objectives were to: shrink the number of Clinton voters, specifically targeting groups with material designed to turn them off Hillary. This strategy requires accurate identification each group of voters, knowing how to find them, and understanding the message that will resonate with them. 3) The #MAGA group. Why did he resonate with them? Clinton. Trump.

5 Group Buying Sites to Stalk

Idaconcpts

Group buying sites are becoming a popular online destination for many shoppers. Groupon was one of the first websites to capitalize on the growing niche of online customers who want to receive group savings on purchases. Deals offered include Kosher foods and events that cater to a Jewish audience. Group Buying Groupon green deals jdeal parents deals plum districtJDeal.

[Cool Social Tools] QiqoChat for Live Online Events

SocialFish

Groups on Facebook, Google, LinkedIn, etc. In-depth written conversations to get people thinking and exchanging ideas even before the a live event begins. This makes the live event that much more productive. ————-. We’re a small team that has built a powerful platform to help your community members connect live. Private online communities.

Dreamforce: A Must Attend Event for Marketers and PR Professionals

Spin Sucks

Within Chatter, there were numerous communities, including one for each of the 850 sessions, for attendees to ask questions, for speakers to post their presentations, and other communities, such as a wonderful group called Flyin’ Solo, set up for solo conference attendees to connect with one another. Today’s guest post is by Katherine Krieger. I am an unabashed podcast geek.

Adding Satellite Sites To Your Hybrid Event Mix

SocialFish

Think big massive events, large numbers of people…and many locations. That’s the best environment for satellite sites or pods with your hybrid event. A satellite site is when a group of people gather together to watch a live stream from your main event. Creating satellites sites with your hybrid event is best described as creating your own television network. Creating satellite sites with your hybrid event is nearly the same thing. This will help extend the event experience and make it personal for each remote attendee.

Guerilla Community-Building Group Provides Insight to Modernizing Your Organization

SocialFish

I attributed this to the event that I called “the advent of utilitarian social media sites” which, in hindsight, is sort of silly because if you put anything to use, it is utilitarian – but I digress! I believe associations and other organizations, or even a group of erstwhile unaffiliated individuals can learn a lot about modern community building strategies and tactics from Office Heroes.

5 Events for Busy Entrepreneurs Who Love Traveling

Idaconcpts

Luckily, there are conferences, meetups and other events aimed at people in exactly your circumstances in cities all around the world! No matter where your travels take you, you’re in the vicinity of colleagues interested in exchanging ideas, conversation and insight; here are five events for busy entrepreneurs who love traveling : 1. London International Meetup Group.

5 Events for Busy Entrepreneurs Who Love Traveling

Idaconcpts

Luckily, there are conferences, meetups and other events aimed at people in exactly your circumstances in cities all around the world! No matter where your travels take you, you’re in the vicinity of colleagues interested in exchanging ideas, conversation and insight; here are five events for busy entrepreneurs who love traveling : 1. London International Meetup Group.

How LinkedIn Groups can Explode your Blog Traffic

ProBlogger

The answer is LinkedIn Groups. Now I’m not guaranteeing that you will receive 10,000 ‘connections’ or that LinkedIn Groups is the only answer for bloggers with no marketing budget; nevertheless if you are considering social media as part of your online promotion strategy, LinkedIn Groups is a must. What is a LinkedIn Group? The benefits of LinkedIn Groups: It’s free.

What Happened at Problogger Training Event 2016

ProBlogger

The two days of the event this year were all about inspiring bloggers to be proactive and giving them the information and support they needed to take action. That change might not sound like a big one but we think it had a big impact as attendees told us many times that they felt the event was warmer, more inclusive, more welcoming and easier to meet people at. Actionable Content.

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Facebook page, group or profile – what’s better for business?

Absolute PA

First off, lets look at the differences between a profile, page and group. A group is ideal for small communities of people who share a similar interest. Groups can be open (anyone can join), closed (your request to join has to be accepted) or secret (the group is completely invisible to everyone other than the group members and you have to be invited to join). Groups make it easy to share documents, schedule events, and chat with members but the limited functionality means it’s not the most suitable option to promote a business.

The 21 Best Content Curation Tools

Webbiquity SMM

Ideal for live blogs, breaking events, and conferences. It’s a great way to capture the buzz from the show floor after a tradeshow, event or conference.” — Maximize Social Business (Drive). Showcase reviews: Marketing Insider Group (Curation), Maximize Social Business (Drive), Online Marketing Institute, Perception System, SnapApp. …Social Media Walls for Events!

The Introvert’s Solution to In-Person Events?

SocialFish

If you have not participated in an #eventprofs (Event Professionals) TweetChat, I suggest you try one! I attended my first session last Thursday, moderated by Tahira Endean ( @TahiraCreates ), on ways to add ‘freshness and wonder’ to your events. Keep in mind that while some people thrive in social events, others are intimated and uncomfortable in such settings.

How to Create Awesome Content From Your Next Event Experience

ProBlogger

If your business exhibits at trade shows or appears at other events, you have a great opportunity to get new content ideas – as well as detailed interviews – from the attendees and influencers you interact with during the event. Use your next event as an opportunity to learn more about your audience’s top pain points by interviewing people who visit you, or the people you meet.

[Event Info] Announcing the #SocialPRbootiecamp

Waxing UnLyrical

Speaking of homework, you’ll be directed to my Social PR Posse Facebook Group once you sign up, because that’s where you’ll share your #SocialPRbootiecamp homework. Def do this when you get the prompt, because it is really a kick-butt group, and you will learn SO much from the folks in there. I cannot believe it’s already December. Where did the year go?!

Workplace (Formerly Facebook at Work) Officially Launches Worldwide

SocialTimes Facebook

Facebook announced the global availability of Workplace–long-awaited, long-tested and formerly known as Facebook at Work –at an event in London Monday. Facebook vice president for Europe, the Middle East and Africa Nicola Mendelsohn said at the event, as reported by Katie Collins of CNET : We already use tech to make our personal lives easier. Norway. France.

ProBlogger Event Speakers Share Their Experience

ProBlogger

At this year’s 7th Annual ProBlogger Event, hundreds of bloggers will come together to network with each other and learn from over 30 speakers and subject matter experts. Finally, each week I break them down and set out my goals for the week, and I post them in my accountability group in slack. The mastermind group I’ve been a part of for the past year has been invaluable.

Great event combines my passion for social media and motorcycles

The Way of the Web

I’m pleased to say that I’ll be one of the speakers at Torque Social , which is a new social media event dedicated to the motorcycle industry. It runs from Thursday 9th February until Friday 10th February 2012 at The Manor House Hotel in Gloucestershire, and should be a fantastic event as it combines two of the biggest passions in my life – using new technology to benefit businesses and their customers, and motorcycles. events Motorsport speaking conference marketing motorcycle industry seminar social mediaPlus, bikes are cool.

Videos Can Now Be Added to Facebook Comments

SocialTimes Facebook

Videos are everywhere on Facebook, and they can now be included in one more place: comments and replies to posts from users, pages, groups and events. Facebook Web Video Android Applications apps bob baldwin Comments Events Groups hackathons iOS Pages VideosA little past midnight, we had the feature mostly working on both desktop and mobile applications.

Top Strategies for Taking Your Online Community Offline with Marketing Events – Stefanie Grieser [SSM019]

Buffer Social

How do you go from having no conference — from almost having no marketing team, just you being the 9th employee and one of the very first marketers — to a marketing conference of 1,000 attendees, acclaimed in your industry, a must-attend destination on the annual events calendar? And how marketing events help to engage your audience and create delighted customers for life. Stitcher.

The 32 Best Twitter Marketing Tools

Webbiquity SMM

Monitor conversations about your brand, a specific hashtag, keyword a URL using advanced search operators to narrow the results; maintain history; schedule alerts for selected events; and coordinate activities among team members. ” — Marketing Insider Group (Arsenal). Showcase reviews: Express Writers, Marketing Insider Group (Arsenal), Marketing Insider Group (Startup).

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5 Reasons to Leap at the Social Media Marketing World’s Next Event

Socially Sorted

This post will be updated soon to be about content from the event. If you want to stay tuned for new Social Media events, please subscribe and you’ll be notified. . Every event, every summit, every live event has been a non-negotiable part of my calendar. the LinkedIn networking group (more of that below). Please note – tickets are now sold out.

A social media focus group in the 99-year old home of the Red Sox

Jeff Esposito

So when I got an invitation from the Boston Red Sox to visit their home offices for a Twitter focus group, I could not have said yes quickly enough. The Sox’ social media team asked the focus group of their Twitter community what we liked, what we didn’t and what they could do better. We discussed the event that we had just attended. Responding to everyone is just not possible.

What’s Next for Social Media and Events?

SocialFish

Woe to the networked nonprofit or association who only thinks of events in terms of their end of year fundraising gala or annual conference! With events, planned or otherwise, what kinds of best social media practices should nonprofits be using today? Hashtags are wonderful awareness builders, and they can now drive donations around events as well. and loves working in #nptech.

Attend the ProBlogger Training Event From the Comfort of Your Home with Our Virtual Ticket

ProBlogger

Today we’re launching Virtual Tickets for the ProBlogger Training Event 2016. In September this year we’ll hold our live event on the Gold Coast in Australia for the 7th time. The PBEVENT virtual ticket is the closest thing you can get to actually being at our Gold Coast event. This event is designed for bloggers and online entrepreneurs of all levels.

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ProBlogger Event 2014 – Wrap Up

ProBlogger

It is hard to believe but the 2014 ProBlogger Training event is already last month and if I’m honest with you – I’m still reeling from it a little. This was our second year of holding the event on the Gold Coast in Queensland Australia but it was the first time we’d had over 500 attendees all in the one room. The Best Problogger Event Ever! Enjoy!

A Busy Week of Events: #S20C #MUS13 and #LISalesConnect

Koka Sexton

I was part of three separate events in San Francisco. Conference, then I spoke with Jason Miller at the Marketo User Summit on the best practices of using social media for lead generation and then the biggest event of all (for me) was the LinkedIn Sales Connect event. This was the first big production of the LinkedIn Sales Solutions group to an audience. Here are some of my favorite tweets from the past week including those from the events. It was a busy week for me. First was the Sales 2.0 Then it was time for LinkedIn Sales Connect.

The Spin Sucks Inquisition: Samantha McCain

Spin Sucks

If I had a nickel for every student who walked through my classroom and said they wanted to be a publicist or celebrity event organizer. Yes, sometimes we plan events. It is the baseline of event planning, media relations, crisis communications, digital strategies, and more. You can also find her working on—and upgrading— The Focus Group blog. I love that. Woe is me.

The Lego Model: How to Build Your Social Brand

SocialTimes Twitter

From @Starbucks to @Samsung Mobile and even @LEGO_Group, they all use audience segmentation to break their potential followers up into smaller accounts, which all feed up to the main account. For example, there is the main @LEGO_Group account. — LEGO (@LEGO_Group) May 7, 2016. — LEGO (@LEGO_Group) April 24, 2016. YouTube and online video marketing. Yay Leo!

Linking Up on LinkedIn

Idaconcpts

Look at LinkedIn as you would a cocktail event; you’ll want to “network” and introduce yourself to as many people as is appropriate. Create and Maintain a LinkedIn Group. You’ve started a group on LinkedIn, but you only have four members. Primarily, remember that groups on LinkedIn, much like on Facebook or other social networking sites, thrive off of discussion.

Best LinkedIn Guides, Tips and Tactics of 2011

Webbiquity SMM

Part of the reasoning is that while Facebook is good for sharing coupons, promoting events, and showcasing corporate culture to potential employees, LinkedIn is powerful at generating web traffic and leads. What’s the best way to start and grow a LinkedIn group? How to Grow Your LinkedIn Group Numbers by Flyte Blog. 81% of LinkedIn members belong to at least one group.

The 11 Best Social Media Campaign Builders and Ad Monitoring Tools

Webbiquity SMM

Social media campaigns, on the other hand, are short (and defined) term bursts of activity and advertising relating to a specific promotion, event, contest, report, or other call to action. Showcase reviews: Blogging Wizard (WordPress), Marketing Insider Group, MarketingLand, RazorSocial, SnapApp. Marketing Insider Group. Social Media Campaign Builders. 1) Rafflecopter. grow}.

Make Your CFO a Social Media Fan

Buzz Marketing for Technology

The classic product marketing approach to social media is treating it like just another broadcast media channel by posting press releases, sharing events, posting videos and expecting to see instant results like you get with other online media like banners, text links and search. Social media definitely pays off, but you’ve got to focus on the approach not the tools. Users. Employees.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

The always-insightful Adam Holden-Bache contends that location-based services like Foursquare aren’t just for consumer marketers, and supplies ideas on how B2B marketers can capitalize such as through partnerships with non-competitive local businesses, incentives and rewards, and in event marketing (“Are you seeing a lot of your contacts attending certain business events?

The 3 Most Effective Ways to Use Social Media to Generate Leads

Katie Lance

Facebook Groups. Creating a Facebook Group around a specific community or neighborhood is a great way to generate new leads. The key to creating a great community Facebook group is to truly make it about the community. Here are some best practices for generating leads from a Facebook Group: Get organized. other local business owners). Set the rules. Provide value.