Pam Moore

JULY 5, 2017

What tweets, Facebook posts, ads and other content are driving the most traffic to your blog, website or other social channels? How to monitor live traffic on your site when hosting an online event? The power of real-time analytics for monitoring live events and how your audience is engaging with your content. Need more help?

Analytics 167

Analytics Google Metrics ROI 167

Mindjumpers

NOVEMBER 16, 2012

Skyworld.com has just released their second complimentary white paper from the series on Successful Content Marketing. The first white paper called “How to kick-start your Content Marketing” includes a seven-step approach that can be used by any organization to develop or re-energize a successful content marketing strategy and program.

Report 216

Report Content Marketing Nielsen 216

Convince & Convert

FEBRUARY 23, 2015

Mike_Stelzner Tweet This From his blog , to his podcast , to the yearly Social Media Marketing World conference his team puts together, one cannot argue that Mike Stelzner , CEO/Founder of Social Media Examiner , is a leading voice on all things social media. Then there’s a service side to it.

Social Media 60

Social Media Sites Curation B2B 60

Webbiquity SMM

FEBRUARY 16, 2016

But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double. Social media benefits are unclear. For B2B media companies, the biggest share of revenue comes from events, totaling $12.2

B2B 110

B2B Social Media Marketing Survey 110

Buzz Marketing for Technology

DECEMBER 29, 2010

4 P’s to Social Media Marketing - Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. Fire your Director of Social Media! Is The White Paper Dead for B2B Marketing?

B2B 209

B2B Engineering ROI Social Media 209

Convince & Convert

AUGUST 18, 2011

Social media optimization gives you the ability to not waste bullets. As Charlene Li said – and I routinely steal this line – “social media isn’t inexpensive, it’s different expensive.&#. Getting smarter at social analytics requires three things: 1. Social Media Optimization Table.

Social Media 128

Social Media Bookmarklet Analytics Software 128

Social Media Marketing

AUGUST 8, 2013

Why Bezos bought the Post , Facebook gets a CMO and starts bumping, time on digital surpasses TV, Facebook ads are undervalued, Vietnam outlaws sharing news on social sites, GE wants to put an end to press releases, the effect of tweets on TV ratings and more, it''s This Week in Social Media.

Social Media 167

Social Media Nielsen Press Release News 167

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Pam Moore

JULY 9, 2018

Gone are the days of simply needing to know how to write textual content for a white paper, marketing collateral or direct mail flyer. and more… If you are serious about using content marketing to grow your business, don't miss this one time training event. Want the blueprint for social marketing success right now?

Content 163

Content Training Marketing Industry 163

Webbiquity SMM

NOVEMBER 17, 2015

” the delightful Shelly Kramer asked me when I met her recently face-to-face for the first time, at a Minneapolis internet marketing event. Monthly pageviews rose 80% over than time period, and monthly white paper downloads 50%.

SEO 100

SEO B2B Consultant News 100

Webbiquity SMM

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. What do buyers really want from social media marketers? 25 Social Media Facts and Statistics. e-Strategy Trends ). e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Pam Moore

OCTOBER 16, 2019

Considering hiring a digital marketing agency, social media agency or branding consultant? Unfortunately many business and marketing leaders think they can quickly hire a social media or digital marketing agency to generate some fast buzz and a viral video. The truth is that social media is NOT a silo.

Social Media 60

Social Media Consultant How To Training 60

Pam Moore

APRIL 28, 2017

Importance of connecting the influencer with other people at your in person events. Social Profit Factor Training Academy and Marketing Nutz Can Help! . Social media and Influencer Marketing Launch Strategies (episode 35). The Social Employee: Ignite Your Employee to Brand Advocates. Need more help?

Influencer 167

Influencer Brands How To Marketing 167

Convince & Convert

APRIL 20, 2010

Last week, I co-published a white paper with Chris Baggott , the CEO of Compendium Blogware (I’m on their advisory board). The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization.

Hitwise 117

Hitwise Content Blogger Consultant 117

Proactive Report

SEPTEMBER 12, 2009

Dell’s Take Your Own Path campaign is a very smart combination of traditional PR and social media. Dell is engaging in conversations on social media fronts such as Direct2Dell , Twitter and Facebook. Tags: Online PR Social Media Strategy advertising dell media social socialmedia.

Social Media 107

Social Media Case Study Small Business Advertising 107

The Realtime Report

DECEMBER 27, 2012

If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives. Driving awareness for product launches, events and brand initiatives is a common marketing objective.

Influencer 195

Influencer Products Marketing How To 195

Socialmedia.biz

APRIL 13, 2017

Your social media channels are a great place to build this kind of nurturing relationship , especially in the middle of the funnel, where our prospects move from “know” to “like” to “trust” on their way to “buy.”. Your social channels are ideal for follow-up and building real one-to-one engagement.

Social Media 63

Social Media Hubspot Cost Case Study 63

Waxing UnLyrical

MARCH 1, 2012

There’s an interesting white paper out today, issued jointly by the Case Foundation and Razoo Foundation, and authored by Geoff Livingston (disclosure: he’s a friend), titled How Giving Contests can Strengthen Nonprofits and Communities. Everything grows with time; for a first-time initiative, I find this impressive.

Eventful 154

Eventful Training Survey Communities 154

Webbiquity SMM

DECEMBER 13, 2011

The “big 5″ social networks have a definite “order of familiarity” to follow for proper social media etiquette: • Twitter, YouTube and Google+: you can follow/add virtually anyone you find interesting/relevant/influential. The only way to found on social networks is to be active on them.

Social Networking 190

Social Networking B2B Plaxo Marketing 190

Ignite Social Media

JUNE 16, 2016

Now we’re talking – store openings, promotional events, or activations that need coverage are all great opportunities to get your influencers involved as a genuine and pure voice. Here at Ignite Social Media, #Collaboration is one of our core values and something we pride ourselves on as a company. Collaboration.

Influencer 60

Influencer Strategy How To Collaboration 60

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. What would you do?

Social Media 147

Social Media Strategy Influencer Social CRM 147

Buzz Marketing for Technology

JUNE 27, 2008

I wonder if the popularity of this post is a sign that few people are actually in control of their use of social media. In fact, I think that social media is creating a generation of social outcasts. SAP White Paper: Service Delivery Innovation. Upcoming Event. September 7, 2007 2:57 PM.

Web 2.0 244

Web 2.0 Movable Type Collaboration Journal 244

Hootsuite

SEPTEMBER 16, 2022

Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. And you can incorporate chatbots to help with customer service even on social media. Slush used JennyBot, a customer service chatbot, for a 20,000 person event in Helsinki. Source: Acquire White Paper.

Examples 96

Examples FAQ Insurance Retail 96

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Building a Social Team. Holy Social!

Authentication 137

Authentication Nielsen How To Case Study 137

Social Media Strategery

APRIL 7, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media A Challenge to Government 2.0 Camp contained my thoughts about the event – what I loved and what I want to see next year. Government 2.0

Gov 2.0 105

Gov 2.0 Web 2.0 Wiki Case Study 105

Laurel Papworth

MAY 14, 2010

Crowdsource: BP Oil Spill and social media is a post from: Laurel Papworth- Social Network Strategy. Technorati Tags: BP , crowdsource , deepwater , horizon , kaggle , Michael J Evans , mjevans.com , oil spill , Online Communities , public relations , social media , social network , social networks.

Crowdsourcing 94

Crowdsourcing Social Media Social Networking Project 94

Laurel Papworth

MAY 8, 2010

The photo sharing social network Radar.net is shutting down and, thankfully, they have all undertaken all the key steps to do that sensitively and graciously. More in Social Media is Not An Experiment. An exit event pre-shutdown. An exit event pre-shutdown. Or host a Question and Answer event with a notable person.

Sites 81

Sites Social Media Social Networking Mobile 81

Twist Image

APRIL 15, 2016

Next week is Social Media Marketing World in San Diego (from April 17 - 19th, 2016 at the San Diego Convention Center). Michael Stelzner and his Social Media Examiner team put on a big and impressive event. media outlet. social media. social media agency. social media examiner.

Journal 40

Journal RSS Blogger Feed 40

Convince & Convert

MARCH 23, 2010

Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Pay attention to your statistics with regard to calls to actions.

Social Media 119

Social Media Strategy Consultant RSS 119

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Luckily, I work for a firm where I have had the flexibility to pursue my interest and passion for social media, and over the last two years, have been able to grow this capability to where we are today.

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

Social Media Strategery

SEPTEMBER 18, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Luckily, I work for a firm where I have had the flexibility to pursue my interest and passion for social media, and over the last two years, have been able to grow this capability to where we are today.

Gov 2.0 50

Gov 2.0 Organization Social Media Wiki 50

Pam Moore

SEPTEMBER 9, 2020

Although many marketers and business owners who are new to digital and social marketing may think that by simply adding social media to their bag of ninja marketing tricks, all of their problems will be solved. Social media and digital marketing requires your greatest asset which is time. It does not work this way!

Conversation 78

Conversation Template Templates Marketing 78

Buzz Marketing for Technology

JUNE 27, 2008

At the same time, the extraordinary rise of social media means that the thoughts arising from millions of conversations are now available to the world at large. Certainly the new array of social media and Web 2.0 Which means that those who use social media tools well are strongly advantaged. Upcoming Event.

Process 100

Process Web 2.0 Movable Type Collaboration 100

Social Media Strategery

JANUARY 7, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Do you want cross-team collaboration on a white paper? I’m one of the leads for our social media/Government 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 125

Gov 2.0 Social Media Wiki Collaboration 125

Social Media Strategery

JANUARY 2, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 I had to be in total control of whether each would happen or do not happen, they had to be realistic, and they were somehow related to the work I do with social media and communications. Government 2.0

Gov 2.0 70

Gov 2.0 Social Media Forums Web 2.0 70

Pam Moore

SEPTEMBER 12, 2016

Take a listen to the 217th episode of the Social Zoom Factor to learn the “7 Step Success Strategy to Build a Pinterest for Business Plan!” ” In addition, you can download the slide presentation deck I used for the 90 minute “Advanced Pinterest for Business” workshop at the Social Fresh Event.

ROI 60

ROI Social Networking Template Templates 60