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9 YouTube trends for your content strategy in 2022

Sprout Social

One of the most compelling reasons for marketers to incorporate YouTube into their strategies is that a huge number of people spend a great deal of time there. In this article, we’ll seek to offer insights into nine current and emerging YouTube trends you need to know to fuel your video marketing strategy.

YouTube 138
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Red Bull’s Social Media Strategy: Marketing So Fly, It’s Giving Wings

Keyhole.co

Kratin Daeng was marketed toward the more rough-and-tough truckers and workers. market share. Plus, it has expanded into proprietary adventure sports, racing, and music. Each of these enterprises is wildly successful and has millions of followers online, thanks to Red Bull’s marketing strategy.

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The Anti-Social Super Bowl: Where Social Integrations Were Missing from The Big Game

Ignite Social Media

Dove was one of the few brands that made social part of their strategy, promoting a guide for coaches to boost girls’ self-confidence in sports. Our experts point to several factors: The Decline of Twitter for Real-Time Conversations Twitter used to be the go-to platform for reacting to live events like the Super Bowl.

Analysis 157
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Weekly Reads: Facebook, Marketing Trends and Social Media’s Effect on Stereotypes

Dave Fleet

Also: interactive marketing trends and how social media may break down gender stereotypes. Nowadays, you can almost guarantee that every time there’s a significant world event, Malcolm Gladwell will stick his head up and beat down a non-existent argument that social media is driving everything. AOL buys HuffPo.

Trends 258
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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 306
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4 Top Sports Brands on Social—And What We Can Learn From Them

Likeable

Football season just ended, college basketball is about to get exciting, and baseball teams are reporting to spring training later this month, so we figured there was no better time to take a look at how sports teams and athletic brands are using social media. Philadelphia Flyers. million impressions on social media.

Sports 66
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TikTok for Business: Top 10 Brands Smashing it on TikTok

Social Media Strategies Summit

It shares a combination of polished, professional videos and more personal, selfie-style content featuring world-famous names across a wealth of sports — think basketball star Devin Booker , Australian soccer ace Sam Kerr , and the roster of the San Diego Padres. 1) Nike @nike / 4.4 It’s not hard to see the appeal of this type of content.

Brands 130