Search Engine Optimisation Benefits For Small Organizations

SocialFish

Even so, most site owners do not fully understand how important search engine optimisation is for their online entities. Gaining A Site That Users And Search Engines Love. SEO basically offers an experience that is also perfect for search engines.

A new search engine for marketing podcasts

Convince & Convert

Are you ready to make marketing education much, much easier? I am so thrilled to announce that today is the launch of MarketingPodcasts.com – a brand-new venture from me and the Convince & Convert crew that will help marketers learn their craft more efficiently and effectively.

Trending Sources

The Difference Between SEOs and Search Engine Marketers

Bill Hartzer

During a recent comment thread on Facebook by my buddy Steve Floyd , the subject of SEOs (Search Engine Optimization pros or “search engine optimizers”) and SEMs (Search Engine Marketers or “Pay Per Click professionals”) came up.

Is Bing The Best Search Engine?

Small Business Mavericks

This is probably the best idea that Bing could come up — a blind search engine test. But if it’s true and Bing’s results are better, does that mean online marketers should change their focus from Google to Bing? search engines bing google search engine search resultsBing keeps trying to convince, by one way or another, that its search results are better than Google’s. They’ve tried just about everything they can think of.

The Importance of Search Engine Optimization

Jason Yormark

The following is a guest post from Matt Davidson, an extremely talented search marketer. In an effort to bring more content and digital marketing expertise to my blog, I’ve brought Matt on to periodically contribute here. With this in mind, I think it’s important to look at some statistics to better understand why search engine optimization is so important. About 80% of all searches come from the organic search engines and not the paid search listings.

Behr Paint Now Offering SEO and Search Engine Marketing Services

Bill Hartzer

But, apparently Behr Paint ( Behr Process Corporation ) is now offering search engine optimization and search engine marketing services to registered BehrPro professionals. – Direct mail templates to support offline marketing efforts. Search Engine Optimization

Disallow Search Engines in Robots.txt File? No Worries on Google

Bill Hartzer

Well, actually I’m not surprised when it comes to Google, but this is the first time I have seen a website disallow the search engines from indexing their website. A website has a robots.txt file directive for the search engines to NOT index their website. Google Search Engines

How to Reverse Engineer Your Competitors’ SEO Strategy

Convince & Convert

For example, websites on HTTPS can implement HSTS, which tells search engines your site is secure. Analyzing your competitors is great, but if your findings are spread across multiple documents, it’s unlikely you’ll be able to reverse engineer their techniques effectively.

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Cool Facts About Search Engines

Engaging Brand

We all use search engines every day. All these search engines offer a valuable resource to dig through the endless supply of information strewn across the web and bring us what we are searching for. But how did search engines start? Here are some cool facts that you may never have known about search engines: The Users. These users have definite ways of accessing information: 93% of consumers worldwide use search engines to find and access websites.

The 2014 Digital Marketing Ecosystem

Puzzle Marketer

For maybe the first time in history, there is a surplus of technology and strategy to help advance both sales and marketing of a business, while at the same time a lack of resources and understanding to utilize it to its fullest capacity. Does the Marketing Automation tool provide any insight?

Association Social Media: American Society of Civil Engineers

SocialFish

——————— Welcome to Elizabeth Bookhultz, Social Media Specialist, American Society of Civil Engineers! On the other hand, Twitter is where we find a lot of academics and engineering firms.

Search Engine Optimization: 10 Search Engine Ranking Problems

Bill Hartzer

I often talk to people who claim that they are suffering from poor search engine rankings. Easily, the number 1 issue I see in client websites preventing higher search engine rankings is lack of links.

9 Steps to Digital Marketing Greatness [Infographic]

Puzzle Marketer

The post 9 Steps to Digital Marketing Greatness [Infographic] appeared first on Puzzle Marketer. Content Marketing Email Marketing Lead Generation Mobile Marketing Online Advertising Paid Search Search Engine Optimization Social Media

Do Google +1s and Shares Help Search Engine Rankings?

Bill Hartzer

The whole idea of this study was to figure out whether or not Google +1s actually help search engine rankings. But they only count when they’re combined with other search engine ranking factors. So, that begs the question here: Do Google +1s and Shares Help Search Engine Rankings?

Interesting Marketing Trends of Small Businesses [Infographic]

Puzzle Marketer

What are the most used marketing tactics used by small businesses? Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses?

Does Buying Facebook Likes Help Search Engine Rankings?

Bill Hartzer

According to this unsolicited commercial email (spam), getting more Facebook Likes will increase your search engine rankings. Googles software engineer, Matt Cutts, has confirmed reports that Google uses social signals, such as links from Facebook and Twitter, as a ranking factor.

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Local Online Marketing.

Growth Hacker Marketing And The Rise Of Engineers In Marketing

Twist Image

In the Marketing Charts news item, Too Many Companies On Social Media? Almost Half Say Yes , they state: "Within the US, almost half - 47.1% - of respondents who had been active on any type of social media in the previous 6 months indicated some level of agreement," that they had "negative attitudes to social media marketing." Marketers are being annoying (once again). They don''t sit in the marketing department or have optics into the CMO''s office.

102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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What's The Best Discovery Engine? | Small Business Mavericks

Small Business Mavericks

» What’s The Best Discovery Engine? Until Bing called itself a “decision engine,&# not many people had heard that term. And I’d wager to say the same thing about “discovery engine,&# though I like that term. About Us What’s a Maverick?

Don’t Pay for Search Engine Submission

Bill Hartzer

You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. Our services provide submission and search engine ranking for domain owners. The search engines crawl the web, trying to find all sorts of URLs that they can find.

Search Engine Optimization Guide for Better Business Online

Kikolani

However, you have to, if you want to make your business a successful one using search engine optimization services. It stands for Search Engine Optimization, and you have probably heard the term if you have been around the internet for a while. Search engine friendly site development.

44 Questions to Ask Your Search Engine Optimization Company

Bill Hartzer

I quickly recalled all of the search engine optimization work I did for a search engine optimization client. One of the most difficult keyword phrases I worked on for a search engine optimization client was “gift baskets&#. Tags: Search Engine Optimization

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business.

Search Engine Optimization: Why Image Alt Tags are Important

Bill Hartzer

This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips, like this one , are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point.

Twitter Shuts Down Indian Engineering Operations, Lays Off ‘Fewer Than 20’

SocialTimes Twitter

Twitter confirmed that it is shuttering its engineering operations in Bangalore, India, but the number of layoffs is not as drastic as some reports suggested. The social network confirmed the move to Ingrid Lunden of TechCrunch , with a spokesperson telling her: As part of our normal business review, we have decided to stop the global engineering work at the Bangalore development center. Twitter remains committed to India as a strategic market for users, partners and advertisers.

Nine Winning Digital Marketing Strategies From The B2B World

Webbiquity SMM

According to recent research from Forrester, digital marketing spend in the US will reach $120 billion by 2021. Spread over paid search, video marketing, social media and other online channels , digital is expected to account for more than 46% of all advertising in the next five years.

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Search Engine Marketing Manager Job Opening in Mesquite, Texas

Bill Hartzer

A recruiter friend of mine is currently looking for a Search Engine Marketing Manager. I’ve listed the details of the position, contact Pam directly if you think you qualify for the position: We are currently searching for a full-time, permanent Search Engine Marketing Manager in Mesquite. Responsibilities include; – Create a marketing plan for launching the B2C web site and applications. Search Engine Marketing Jobs

How to Determine and Prioritize Social Media Marketing Goals and Objectives

Pam Moore

It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream.

Search Engine Optimization Tip: Include Keywords in URLs

Bill Hartzer

Think about your niche market for a moment. You also need to find out what the leader in search engines, Google, has to say about it. That began to change though in 2005 and there were plenty of other elements that the search engine Google was basing ranks on.

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Search Engine Market Share for December 2013

Bill Hartzer

Every month about this time, comScore releases their data for the search engine market share for the previous month. Google’s search engine market share rose.6 Google’s search engine market share is 67.3

Three Influencer Marketing Secrets to Drive Traffic

Webbiquity SMM

But though the practice of influencer marketing —driving content by leveraging influencers—has been around for awhile, you may not have fully capitalized on this powerfully effective way to increase your website’s social media traffic, links, and search visibility.

7 Tactful Ways of Facing The Horrors of Digital Marketing

Webbiquity SMM

Digital marketing is growing rapidly. Compared to traditional marketing mediums, digital marketing is definitely cheaper, too. However, like everything else, there are horror stories that haunt digital marketing too. Guest post by Philip Masterson.

Attending & Speaking At Search Engine Strategies 2011

Jason Yormark

I’m definitely looking forward to attending at Search Engine Strategies in New York next week. Joining me will be panel moderator Greg Jarboe, President of SEO-PR and Jeffrey Harmon, Chief Marketing Officer for Orabrush. The New Gig: VP of Marketing & Social Media @ Strategies 360. Strategies 360 Is Hiring: Marketing & Social Media Associate. Digital Marketing Social Media

Search Engine Rankings for September 2011

Bill Hartzer

Every month about this time comScore releases the search engine rankings data, and I report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing. Search Engines

How to Create a Video Marketing Strategy for Your Business

Techipedia: Tamar Weinberg

Surely, video marketing must be really expensive, time consuming, and technical? Even on a limited budget, if you plan well, maximize your resources and invest some creative energy it is possible to build a video marketing campaign that will take your business to the next level.

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Writing tricks for content marketers

Sherrilynne Starkie

Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences. For content marketers the task becomes more complex with the need to attract search engines as well as humans to a story.

23 Outstanding Social Media Marketing Guides

Webbiquity SMM

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

comScore April 2013 Search Engine Rankings

Bill Hartzer

Every month about this time comScore releases the search engine rankings data, and I try to remember report it here. These are not the actual search engine rankings that you see when you search at a search engine, which are constantly changing.

November 2013 Search Engine Rankings Released, Google Loses Market Share

Bill Hartzer

comScore has released its monthly search engine rankings, the numbers that detail the search engine market share. percent of the market share for searches, followed by Microsoft (Bing) with 18.1 Google actually lost search engine market share last month, as it went down 0.2

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