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Top 8 Social Media Marketing Trends to Watch for in 2025

Social Media Strategies Summit

Fortunately, weve made your lives a little easier by rounding up eight key social media marketing trends to look out for in 2025 and beyond, from the increasing adoption of AI to the growth of authenticity in brand storytelling. Further reading: Learn more in our roundup of the top video marketing trends. Fact is, AI works.

Trends 166
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B2B Social Media Marketing Trends for 2025

Convince & Convert

The landscape of B2B marketing is continually evolving, and social media plays an increasingly important role in shaping how businesses connect with their audiences. The article below is a summary of the topics that surfaced that B2B marketing teams need to pay attention to in order to stay competitive.

B2B 162
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The 2025 guide to (aesthetic) Pinterest marketing

Hootsuite

It’s a visual search engine, productivity tool, and e-commerce powerhouse for brands of all sizes. Key takeaways Pinterest marketing is the practice of using the platform as a visual search engine to help relevant audiences discover products or services. What is Pinterest marketing? The strategy?

Marketing 119
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The AI Growth Engine: Accelerating Your Marketing Results

The Social Media Hat

Episode 47 of the AI in Marketing: Unpacked podcast, with Cathy McPhillips The post The AI Growth Engine: Accelerating Your Marketing Results appeared first on The Social Media Hat.

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B2B vs. B2C Influencer Marketing: Platforms, Practices, and Packaging

Webbiquity SMM

James Creech has a unique perspective on influencer marketing. As co-founder and CEO of Paladin , he oversees the B2B marketing of a B2C influencer marketing tool. So who better talk to about the similarities and differences between B2C and B2B influencer marketing? The Best Influencer Marketing Platforms for B2B and B2C.

B2B 337
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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Social proof is a powerful tool for marketers who know how to use it effectively. With social proof, prospective customers get an in-depth look at a product or service without wading through direct marketing or sales-focused copy. What Is Social Proof In Marketing? Nine Benefits of Social Proof in Marketing.

comScore 339
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28 AI Marketing Tools to Save Time and Boost Performance

Buffer Social

Artificial intelligence is transforming digital marketing by empowering us to do our best work. The right AI marketing tools will help you automate repetitive tasks, make data-driven decisions, and unblock your creativity. The shift to AI-powered marketing has been dramatic.

Tools 119