Use Media Relations for Search Engine Optimization
APRIL 2, 2015
In the past few months, I’ve written quite a bit about content hubs , offsite content marketing , and how to use media relations to get on the first page of Google results and there are always tons of questions. How to integrate offsite content marketing into your efforts.
Search Engine Optimisation Benefits For Small Organizations
OCTOBER 30, 2015
Even so, most site owners do not fully understand how important search engine optimisation is for their online entities. Gaining A Site That Users And Search Engines Love. SEO basically offers an experience that is also perfect for search engines.
A new search engine for marketing podcasts
Convince & Convert
NOVEMBER 11, 2014
Are you ready to make marketing education much, much easier? I am so thrilled to announce that today is the launch of MarketingPodcasts.com – a brand-new venture from me and the Convince & Convert crew that will help marketers learn their craft more efficiently and effectively.
The Difference Between SEOs and Search Engine Marketers
APRIL 17, 2013
During a recent comment thread on Facebook by my buddy Steve Floyd , the subject of SEOs (Search Engine Optimization pros or “search engine optimizers”) and SEMs (Search Engine Marketers or “Pay Per Click professionals”) came up.
Is Bing The Best Search Engine?
Small Business Mavericks
SEPTEMBER 7, 2012
This is probably the best idea that Bing could come up — a blind search engine test. But if it’s true and Bing’s results are better, does that mean online marketers should change their focus from Google to Bing? search engines bing google search engine search resultsBing keeps trying to convince, by one way or another, that its search results are better than Google’s. They’ve tried just about everything they can think of.
Paying to Boost Organic Search Engine Rankings on Google
DECEMBER 22, 2015
Google has always been adamant about the fact that paying for Google AdWords ads will not boost your site’s organic search engine rankings. So, I do believe Google when they say that paying for Google AdWords ads won’t boost your organic search engine rankings.
Behr Paint Now Offering SEO and Search Engine Marketing Services
NOVEMBER 12, 2013
But, apparently Behr Paint ( Behr Process Corporation ) is now offering search engine optimization and search engine marketing services to registered BehrPro professionals. – Direct mail templates to support offline marketing efforts. Search Engine Optimization
How to Reverse Engineer Your Competitors’ SEO Strategy
Convince & Convert
FEBRUARY 15, 2016
For example, websites on HTTPS can implement HSTS, which tells search engines your site is secure. Analyzing your competitors is great, but if your findings are spread across multiple documents, it’s unlikely you’ll be able to reverse engineer their techniques effectively.
The Power of Social Over Search Engines
JULY 5, 2011
How long do you think you could go without using an Internet search engine? I asked my friends and networks the question, and two thirds of the people I asked said that, on average, they use a search engine more than 10 times per day. Today’s guest post is written by Paul Sutton.
Disallow Search Engines in Robots.txt File? No Worries on Google
JANUARY 3, 2014
Well, actually I’m not surprised when it comes to Google, but this is the first time I have seen a website disallow the search engines from indexing their website. A website has a robots.txt file directive for the search engines to NOT index their website. Google Search Engines
Association Social Media: American Society of Civil Engineers
SEPTEMBER 22, 2014
——————— Welcome to Elizabeth Bookhultz, Social Media Specialist, American Society of Civil Engineers! On the other hand, Twitter is where we find a lot of academics and engineering firms.
The 2014 Digital Marketing Ecosystem
JANUARY 8, 2014
For maybe the first time in history, there is a surplus of technology and strategy to help advance both sales and marketing of a business, while at the same time a lack of resources and understanding to utilize it to its fullest capacity. Does the Marketing Automation tool provide any insight?
Cool Facts About Search Engines
OCTOBER 30, 2012
We all use search engines every day. All these search engines offer a valuable resource to dig through the endless supply of information strewn across the web and bring us what we are searching for. But how did search engines start? Here are some cool facts that you may never have known about search engines: The Users. These users have definite ways of accessing information: 93% of consumers worldwide use search engines to find and access websites.
Search Engine Optimization: 10 Search Engine Ranking Problems
NOVEMBER 1, 2010
I often talk to people who claim that they are suffering from poor search engine rankings. Easily, the number 1 issue I see in client websites preventing higher search engine rankings is lack of links.
9 Steps to Digital Marketing Greatness [Infographic]
FEBRUARY 17, 2014
The post 9 Steps to Digital Marketing Greatness [Infographic] appeared first on Puzzle Marketer. Content Marketing Email Marketing Lead Generation Mobile Marketing Online Advertising Paid Search Search Engine Optimization Social Media
Do Google +1s and Shares Help Search Engine Rankings?
SEPTEMBER 18, 2013
The whole idea of this study was to figure out whether or not Google +1s actually help search engine rankings. But they only count when they’re combined with other search engine ranking factors. So, that begs the question here: Do Google +1s and Shares Help Search Engine Rankings?
Interesting Marketing Trends of Small Businesses [Infographic]
AUGUST 17, 2012
What are the most used marketing tactics used by small businesses? Website Marketing Email Marketing Print Advertising Social Media Online Advertising Event Marketing What are the most used social media sites used by small businesses?
Best Internet Marketing Posts of 2011
Techipedia: Tamar Weinberg
JANUARY 5, 2012
In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Local Online Marketing.
Does Buying Facebook Likes Help Search Engine Rankings?
SEPTEMBER 2, 2013
According to this unsolicited commercial email (spam), getting more Facebook Likes will increase your search engine rankings. Googles software engineer, Matt Cutts, has confirmed reports that Google uses social signals, such as links from Facebook and Twitter, as a ranking factor.
102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
JANUARY 2, 2013
With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. The first step to improving digital marketing results is to understand the emerging trends and best practices.
Growth Hacker Marketing And The Rise Of Engineers In Marketing
OCTOBER 17, 2013
In the Marketing Charts news item, Too Many Companies On Social Media? Almost Half Say Yes , they state: "Within the US, almost half - 47.1% - of respondents who had been active on any type of social media in the previous 6 months indicated some level of agreement," that they had "negative attitudes to social media marketing." Marketers are being annoying (once again). They don''t sit in the marketing department or have optics into the CMO''s office.
Top Free Content Marketing Tools for Beginners
SEPTEMBER 21, 2016
To be successful at content marketing, you need to the right tools. While some may be expensive, here is a list of top free content marketing tools that will help you make a successful start. The post Top Free Content Marketing Tools for Beginners appeared first on Spin Sucks.
Don’t Pay for Search Engine Submission
SEPTEMBER 2, 2013
You do NOT have to pay for search engine submission services. There are still companies out there that are selling scamming others with a search engine submission service. But, in fact, if you look at it closely, it’s only a search engine submission service for $75 per year. Our services provide submission and search engine ranking for domain owners. The search engines crawl the web, trying to find all sorts of URLs that they can find.
What's The Best Discovery Engine? | Small Business Mavericks
Small Business Mavericks
MARCH 17, 2011
» What’s The Best Discovery Engine? Until Bing called itself a “decision engine, not many people had heard that term. And I’d wager to say the same thing about “discovery engine, though I like that term. About Us What’s a Maverick?
Twitter Shuts Down Indian Engineering Operations, Lays Off ‘Fewer Than 20’
SEPTEMBER 20, 2016
Twitter confirmed that it is shuttering its engineering operations in Bangalore, India, but the number of layoffs is not as drastic as some reports suggested. The social network confirmed the move to Ingrid Lunden of TechCrunch , with a spokesperson telling her: As part of our normal business review, we have decided to stop the global engineering work at the Bangalore development center. Twitter remains committed to India as a strategic market for users, partners and advertisers.
Three Influencer Marketing Secrets to Drive Traffic
OCTOBER 25, 2016
But though the practice of influencer marketing —driving content by leveraging influencers—has been around for awhile, you may not have fully capitalized on this powerfully effective way to increase your website’s social media traffic, links, and search visibility.
101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013
AUGUST 5, 2013
As marketing becomes more data-driven, it’s vital to use data to keep up with trends, competitor strategies, and developments in your market. of all marketers love blog posts about marketing statistics. For example, 93% of marketers use social media for business.
How to Determine and Prioritize Social Media Marketing Goals and Objectives
FEBRUARY 1, 2016
It’s interesting because many marketing and social media leaders within brands and organizations of all sizes dream about achieving real ROI using social media and digital marketing, yet very few of them actually bring to fruition much more than a social media dream.
Marketing is Dead?
AUGUST 23, 2012
Marketing is Dead? In a Harvard Business Review blog post, Bill Lee claims Marketing is Dead and he’s not being cynical; he’s really serious. In fact, he quotes a study of 600 CEOs who are frustrated with their chief marketing officers. Marketing is long from dead.
44 Questions to Ask Your Search Engine Optimization Company
AUGUST 31, 2010
I quickly recalled all of the search engine optimization work I did for a search engine optimization client. One of the most difficult keyword phrases I worked on for a search engine optimization client was “gift baskets. Tags: Search Engine Optimization
7 Steps to Successful Content Marketing [Infographic]
NOVEMBER 30, 2013
Content marketing is a way of communicating with your customers and prospects without pitching your products or services. . Also known as inbound marketing , content marketing is non-interruptive. Marketers use content marketing for: Brand awareness (79%).
Search Engine Optimization: Why Image Alt Tags are Important
JULY 26, 2010
This is only one SEO tip out of many search engine optimization tips I have been providing over the years. All of my search engine optimization tips, like this one , are meant to be specific, they should not take too much time to implement, and are meant to be directly to the point.
Search Engine Optimization Guide for Better Business Online
MARCH 3, 2016
However, you have to, if you want to make your business a successful one using search engine optimization services. It stands for Search Engine Optimization, and you have probably heard the term if you have been around the internet for a while. Search engine friendly site development.
Search Engine Marketing Manager Job Opening in Mesquite, Texas
JANUARY 24, 2012
A recruiter friend of mine is currently looking for a Search Engine Marketing Manager. I’ve listed the details of the position, contact Pam directly if you think you qualify for the position: We are currently searching for a full-time, permanent Search Engine Marketing Manager in Mesquite. Responsibilities include; – Create a marketing plan for launching the B2C web site and applications. Search Engine Marketing Jobs
How SEO and Content Work Hand-in-Hand
MARCH 23, 2016
Related Stories How to Create High-Quality Content Content Marketing with Your Reputation in Mind Rut-Busting Content Marketing Examples. You've produced your content. You published it. You're really proud of it. But no one visits it. Roger Gallager says you are missing.
7 Tactful Ways of Facing The Horrors of Digital Marketing
FEBRUARY 11, 2016
Digital marketing is growing rapidly. Compared to traditional marketing mediums, digital marketing is definitely cheaper, too. However, like everything else, there are horror stories that haunt digital marketing too. Guest post by Philip Masterson.
Five Ways to Build the Perfect Web Marketing Storm
MARCH 20, 2012
I hate to admit this out loud, but I know only a fraction about content marketing for the web. I learned this flaw last night, as I watched the webinar Andy Crestodina is doing for us on Thursday – Build the Perfect Web Marketing Storm. He begins with a content marketing template.
Search Engine Market Share for December 2013
JANUARY 17, 2014
Every month about this time, comScore releases their data for the search engine market share for the previous month. Google’s search engine market share rose.6 Google’s search engine market share is 67.3
Customer-Focused Content Marketing Strategy
APRIL 7, 2015
By now it should be clear to most that content marketing strategy is embroiled in a saturation problem. This has been evolving over time, and was really brought to the forefront for many marketers in Mark Schaefer’s post on Content Shock. Content Marketing Strategy Requires Listening.
Search Engine Optimization Tip: Include Keywords in URLs
DECEMBER 7, 2011
Think about your niche market for a moment. You also need to find out what the leader in search engines, Google, has to say about it. That began to change though in 2005 and there were plenty of other elements that the search engine Google was basing ranks on.