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Search Engine Optimization THEN Blogging THEN Social Media Marketing

Webbiquity SMM

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. This “two pipeline” requirement is pretty unique to the recruiting industry. And links are a critical part of rising in the search engine rankings.

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How to Get Found Where Your Buyers are Looking: Web Presence Optimization

Webbiquity SMM

It starts with a well-optimized website of course, but there’s much more to it than that; a website isn’t the only way to show up in a search, and traditional search engines aren’t the only online tools that buyers are using to learn about products and services. Provides referral visits to your website.

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Which Social Media Channels Should I Use For My Business?

yMarketingMatters

Remember: Google+ is Google, which means great search engine results for your business! Linkedin is the largest social media network for business people and professionals but most small business owners still don’t have it on their marketing radar. There are over 230 million LinkedIn users and 2.7

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Three Overlooked Ways to Improve SEO Results

Webbiquity SMM

But here are three areas where many companies aren’t realizing the synergistic benefits of coordination with their SEO efforts: Blogging: given that less than half of companies —both small businesses and the Fortune 500—actively maintain industry blogs, this is an underutilized area for SEO benefit. Share this on LinkedIn.

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How to Get More Blog Traffic – Real World Data

Webbiquity SMM

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. Just as it takes time to build a following, it also takes a while to build credibility and authority with the search engines. Twitter is the most productive, driving more than half of all non-blog social media visits.

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Web Presence Optimization, Reloaded

Webbiquity SMM

Conversely, the more your name dominates for relevant searches, the more likely prospects are to buy from you, because you look like the expert, the “big dog&# in the industry (even if you’re really only a small dog). Also, keep in mind that search is no longer just Google. See the reputation management question below.

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Increase your search engine rankings: Social media profiles (especially those on Twitter , Facebook , and LinkedIn ) frequently rank highly with major search engines. Creating keyword-rich profiles around your brand name can help generate traffic for your both your social-networking sites and your company’s Web site.