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Scaling Social Globally: Best Practices for Engaging With an International Audience

Buzz Marketing for Technology

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of: Scaling Social Globally: Best Practices for Engaging with an International Audience. Strong translation capabilities and sentiment scoring were also mentioned as key features.

Storify 100
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Facebook: Improving Employee Communications?

Waxing UnLyrical

I was surprised to get a Facebook request from my company ( Six Degrees PR ) to join its Page named “Six Degrees PR bunker.” I never thought that any company would step up to connect and engage with its employees through a private Facebook Page – this was quite a surprise to me. A bridge too far?

Yammer 262
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Major Social Media Acquisitions: 3 Must-Reads

Firebelly

Buddy Media enables its clients to listen, engage, gain insight, publish, advertise and measure social marketing programs. Billion Yammer Buy, Microsoft’s Social Enterprise Strategy Takes Shape. By Trefis Team Salesforce.com has agreed to buy Buddy Media, a leading social media marketing platform for $689 million in cash and equity.

Yammer 183
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4 Reasons to Use Social Enterprise Networks for Business

Mindjumpers

Such platforms as Yammer, Chatter and Jive certainly look and feel similar to Facebook – with a news feed, groups, friends and status updates. Generate more, better ideas and boost engagement. This connection helps employees feel more connected with leadership and therefore engaged in the business.

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The Real Roadblock to Social Business Success

Webbiquity SMM

” Of course, employees need to actually be engaging in social media activities on a company’s behalf in order for their to be any social activity to monitor. Marketing Strategy Social Media Marketing Chatter Cheryl Burgess Mark Burgess social business The Social Employee Yammer' marketing and HR).

Yammer 198
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For Social Business, Remember the 90-9-1 Rule

Webbiquity SMM

Offer more advanced training to the 10% who will account for the vast majority of content development and engagement activity. Kim and Hinchcliffe provide an excellent survey of the current state of social business, and the concept of social business is spot-on.

Jive 186
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Watch out for Danish start-up – bringing you a social work.

Mindjumpers

In the process of finding the right tool for us, we tried out Yammer and the products for 37signals. One of the interesting values is the fact that it kills of all the different applications we use for different sorts of communication and through time, it seems that instead of using different applications and tools, we only need one platform.

Yammer 191