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Sysomos Acquired By Marketwire

Dave Fleet

Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement.

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Best Social Media Monitoring Tools

Bill Hartzer

Radian 6 – This application allows you to engage with your customers via social media. You can also measure and track engagement while determining which conversations in chat rooms, forums, etc. You can also measure and track engagement while determining which conversations in chat rooms, forums, etc.

Cymfony 152
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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. ” You need Social Conversation Software (AKA Social Media Engagement Software, Social Media Management Software). Where is this chatter occurring?” You need Social Listening Software (AKA Social Media Monitoring Software).

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Digital PR Content – Campaign or Conversation?

Proactive Report

For those with larger budgets and needs there’s Visible Technologies and Digimind. They ran an excellent campaign that got the attention of tens of thousands of young adults, got them interested and engaged with the brand and then ended the campaign. If your budget is small, use Sendible. Who is your audience?

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Digital PR Content – Campaign or Conversation?

Proactive Report

For those with larger budgets and needs there’s Visible Technologies and Digimind. They ran an excellent campaign that got the attention of tens of thousands of young adults, got them interested and engaged with the brand and then ended the campaign. If your budget is small, use Sendible. Who is your audience?

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Digital PR Content – Campaign or Conversation?

Proactive Report

For those with larger budgets and needs there’s Visible Technologies and Digimind. They ran an excellent campaign that got the attention of tens of thousands of young adults, got them interested and engaged with the brand and then ended the campaign. If your budget is small, use Sendible. Who is your audience?

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Listening Tools

Proactive Report

Visible Technologies. Jive Software They integrated Filtrbox into their Jive Market Engagement Solution. Each one has its own set of features and pricing structure. ViralHeat Read a review. BuzzLogic Insights. Buzzmetrics. Techrigy ( review from TechCrunch ). Sysomos Read the review by Dave Fleet.