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Mastering Social Media ROI: Steps to Empower Your Team

Convince & Convert

The struggle is real for social media leaders, managers, and teams. This includes the importance of social media for discovery, reputation management, community building, and brand awareness and engagement. Discover your “why” as a social team Every successful team is driven by a common vision, purpose, or mission.

ROI 103
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5 ways to be a better CMO for your social teams

Sprout Social

I replied, “Can you give me an idea of how involved the C-suite is with the social team?” In a previous role, I had the benefit of reporting into some of the best marketing executives at American Eagle who gave benchmark-level leadership for social media teams by providing encouragement, curiosity and humility.

Team 89
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How to Operate at Maximum Output with a Small Team

Social Media Strategies Summit

Many government social media managers have small teams responsible for managing content and strategy across multiple platforms; others might be the only people focusing on social media at their agencies. Emily Bonilla-Pieton says her team at the TSA is spread across the country, so they spend a lot of time in video meetings.

Team 188
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How to Structure And Staff Your Internal Social Media Marketing Team

Ignite Social Media

Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management. Furthermore, it can be hard to get internal leadership to buy into the importance of building a strong social media team.

Team 167
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Corporate Video Production for Remote Teams: Tips and Tricks

Social Media Marketing

Listed are some tips and tricks to help you create successful corporate video production projects with your remote team. Make sure all team members have access to a strong, reliable connection to ensure smooth video calls and screen sharing. Consider investing in equipment that will help your team create professional-looking videos.

Team 147
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AI won’t replace social teams: Here’s why

Sprout Social

This new era of artificial intelligence (AI) naturally has social teams thinking: Is an AI social media manager about to take my seat? The case for embracing AI in social media workflows Social teams are already catching onto the benefits of these tools. Using AI enables your team to get ahead of these challenges.

Team 132
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How marketing automation empowers your team, and whole org

Sprout Social

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer, competitor or industry data available to marketing teams.

Team 107