Sure I love the conversation but…
Direct Marketing Observations
MARCH 31, 2011
But adding strong measuremaent and analytics to social media engagement as it pertains to customer service and sales and lead generation, does just that. With this Salesforce/Radian6 deal, and Lithium grabbing ScoutLabs and MarketWire folding Sysomos into the mix, you are now seeing an alignment of B2B with social beyond just the conversation. I used to be a social media purist but I’ve evolved. Well we have evolved.
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