Harp Interactive

MAY 25, 2010

Set up an Alert Chain: Whether you use a paid monitoring powerhouse like Radian6 or a free online monitoring tool like Google Alerts, you’ll need to decide if you want to receive real time alerts or daily email containing alerts. Monitoring for Proactive Engagement. Create an action chain on how to handle relevant or hot alerts.

Social Media 241

Social Media Radian6 Tips Wiki 241

Webbiquity SMM

OCTOBER 13, 2010

Popular with agencies as well as corporate users, Radian6 offers a rich set of tools for social media monitoring, responding, tracking, benchmarking and analytics. SM2 provides enough social media monitoring power to be relied upon by some fairly large brands, at a price point affordable to midsized and even socially active smaller companies.

SM2 202

SM2 Vocus Alterian Radian6 202

Direct Marketing Observations

MARCH 31, 2011

Well yesterdays news of the Salesforce aquisition of Radian6 is a game changer. But adding strong measuremaent and analytics to social media engagement as it pertains to customer service and sales and lead generation, does just that. Yea social media is cool but what’s it all mean? What’s the point? Educating the masses.

ScoutLabs 159

ScoutLabs Conversation Radian6 Lithium 159

SocMed Sean

JANUARY 21, 2019

Take that one step further and engage with the community that makes up your customer and prospects, and you can identify new ideas that might not have been developed by your R&D department. Tools like Brandwatch, Hootsuite, and Radian6 can help you identify and monitor customer communications and then respond when appropriate.

ROI 269

ROI Social Media CSR Knowledge Base 269

Dave Fleet

JULY 5, 2010

Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ). Audience – a sales- and marketing-focused tool to help measure ROI and optimize marketing and community engagement.

Sysomos 334

Sysomos Alterian Filtrbox Attensity 334

Dave Fleet

AUGUST 12, 2010

When approaching clients on objectives to begin social media, agencies focus on three overarching areas: consumer trust, brand engagement and transparency. This guest post was written by Lauren Fernandez, Agency Community Manager for Radian6. Is this the approach of all agencies? Let’s discuss. Photo credit: W Promote.

Radian6 283

Radian6 Exercises Journal Social Media 283

Adam Sherk

DECEMBER 12, 2011

In this post I’m purposely leaving out comprehensive suites like Radian6 or Lithium and focusing on solutions that are specifically (or at least mostly) geared towards Facebook analytics. Their Engagement Analytics Pro offers performance monitoring and competitive analysis for Facebook. Socialbakers. SEOMoz Pro.

Analytics 253

Analytics Tools Lithium Facebook 253

Janet Fouts

APRIL 8, 2011

It’s not about how many followers they have–or their promises to get you thousands of followers–but whether they can show you the ropes and teach you how to engage your own followers and create a presence that attracts like minds. The Radian6 dashboard is going to knock the socks off the competition with this.

Klout 118

Klout Radian6 Social Media Hubspot 118

Dave Fleet

AUGUST 3, 2010

When I think of examples of companies known for successful adoption of social media tools, a few names always come to mind – Dell, Radian6, Freshbooks… and Zappos. (On Still, these are minor gripes about a thoroughly engaging book. As I mentioned, I tore through it in short order and will probably do so again fairly soon.

Review 296

Review Radian6 Skills Course 296

Direct Marketing Observations

FEBRUARY 21, 2012

In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke. However, we could have cared less about measuring our engagements…yet. We were all about doing first and thinking second.

Data 197

Data Social Media Radian6 ROI 197

Harp Interactive

NOVEMBER 9, 2009

As print becomes redundant, social media emerges to fill the gap with its short form communication style that is meant to engage non-readers. These consumer insights will help you in using the right references and language to keep your audience engaged. Get a good sense of the topics that your consumers find engaging.

Platform 254

Platform Social Media Radian6 Press Release 254

Justin Levy

JUNE 1, 2011

Ever since last year when I read the Radian6 “Social Media Monitoring and Engagement Playbook&# and since joining Citrix Online , I have been thinking about digital crisis communications and the basic steps to developing a plan.

Radian6 254

Radian6 Training Team Feed Reader 254

Twist Image

DECEMBER 13, 2010

You'll also note that there are a plethora of online pundits who are quick to distill the "rules of engagement" which are, ultimately, personal rules that worked for them (your mileage may vary). Let the consumer choose if they would like more engagement and communication. You are doing it wrong. on their page. brand loyalty.

Sysomos 108

Sysomos Radian6 Loyalty Sentiment 108

Adam Sherk

APRIL 30, 2013

Social monitoring tools like Radian6 and PR suites like Vocus and Cision offer the greatest range of functionality for research and contact management. All my + is a useful tool for evaluating the activity and engagement of specific profiles, as I did in my post on Google+ engagement for news sites. Pinterest Tools.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Convince & Convert

FEBRUARY 8, 2011

It’s co-sponsored by Radian6 (Amber’s employer), and ExactTarget (my long-time client). Feb 14 Radian6 Webinar. The tour kicked off last week in remarkably chilly Austin at MarketingProfs Digital Marketing Forum , and continues tomorrow at Online Marketing Summit in San Diego. Here’s the rest of the dates so far.

Radian6 134

Radian6 Case Study Microsoft Forums 134

Webbiquity SMM

AUGUST 9, 2010

Engagement: A level deeper than influence, these metrics include the number of RT’s and #followfriday recommendations you get on Twitter, posts to your company’s Facebook wall, questions answered on LinkedIn or Yahoo! Again, more is generally better (spammy blog comments aside), as engagement is the “social&# in social media.

SM2 187

SM2 Alterian Vocus Social Media 187

Dave Fleet

JUNE 15, 2010

Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool. The product is still in closed beta testing for now and Sysomos hasn’t announced pricing but, like Radian6’s engagement console , this looks to be a differentiating addition to Sysomos’ portfolio of services. I came away impressed.

Sysomos 273

Sysomos ROI Social Media Privacy 273

SocMed Sean

NOVEMBER 7, 2011

SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. Yes, he’d engage in a social conversation and relationship business before ever trying to sell. Because customer relationship management, automated or not, is social.

Social CRM 275

Social CRM Radian6 Software Creative Commons 275

Josh S Peters

FEBRUARY 5, 2013

Use a social media listening platform like Radian6, Trakur, Sysomos, etc. Monitor online trends in your content reactions and engagement in case a content shift is needed. and research your customer, your products, your competitors products, etc. and how they use / consume information on them.

Strategy 186

Strategy Wiki Sysomos Widget 186

Social Media Strategery

JANUARY 6, 2014

We use tools like Sysomos and Radian6 to track millions of social media posts. ” are shunned because they won’t impact engagement numbers. Quantitative analysis of big data is thoroughly disrupting our industry – everything we do now can be measured, analyzed and optimized.

Sysomos 134

Sysomos Radian6 Data Analysis 134

Justin Levy

JUNE 1, 2011

Ever since last year when I read the Radian6 “Social Media Monitoring and Engagement Playbook” and since joining Citrix Online , I have been thinking about digital crisis communications and the basic steps to developing a plan.

Radian6 145

Radian6 Training Team Feed Reader 145

Convince & Convert

JANUARY 11, 2011

One of the challenges of writing a blog is knowing how to value the wide variety of reader engagements and behaviors. The best part of PostRank Analytics is the Engagement Score, which is sort of your Klout score for each blog post. By no means perfect, but much more illustrative than follower counts. Share of Voice.

Metrics 159

Metrics Postrank Social Media Klout 159

Convince & Convert

MARCH 29, 2016

You just have a big audience.” —@sallyfalkow. “A A celebrity might have reach, but they have to also have relevance to the cause or the campaign or the topic or the brand or the product, whatever it is that we’re doing the campaign about because otherwise, this is a waste of time.” The Proactive Report. Peter Drucker. The Mezamashii Run Project.

Influencer 60

Influencer Radian6 How To Training 60

Direct Marketing Observations

APRIL 26, 2010

Consumers no longer want to be talked at, they want to be engaged with. Integrated messaging and consumer engagement is determined by the need at the time. Amber Naslund , the Director of Community at Radian6 , understands organizational change is just as important as technical change is and knows how to get people there.

Social Media 173

Social Media Radian6 Apple Marketing 173

Convince & Convert

APRIL 24, 2014

By using these activity-list blog posts as the backbone of its blog content and thinking about the youtility of every blog post for its audience, BAGC can provide the kind of useful content that will keep engaging readers. Make it easy to share and engage with content on the blog. Once you do, ask them to help share your content.

Transportation 159

Transportation Sysomos Radian6 RSS 159

Convince & Convert

MAY 20, 2012

Key players: Crimson Hexagon , Lithium , Radian6 , Sysomos , Trackur , Visible Technologies. ” You need Social Conversation Software (AKA Social Media Engagement Software, Social Media Management Software). What words are used in association with our brand? Where is this chatter occurring?”

Crimson Hexagon 140

Crimson Hexagon Software Social Media Attensity 140

Justin Levy

JUNE 1, 2011

Ever since last year when I read the Radian6 “Social Media Monitoring and Engagement Playbook” and since joining Citrix Online , I have been thinking about digital crisis communications and the basic steps to developing a plan.

Radian6 124

Radian6 Training Team Feed Reader 124

Convince & Convert

JULY 12, 2011

The end result is an increase in trust among all employees at every level; trust of employees and empowering them to engage externally; an increase in budget investments to social business initiatives, collaboration and more effective social organization models. Creating Processes that Create Organizational Consistency.

Jive 146

Jive Lithium Social CRM Yammer 146

Justin Levy

JUNE 1, 2011

Ever since last year when I read the Radian6 “Social Media Monitoring and Engagement Playbook” and since joining Citrix Online , I have been thinking about digital crisis communications and the basic steps to developing a plan.

Radian6 100

Radian6 Training Team Feed Reader 100

Justin Levy

JUNE 1, 2011

Ever since last year when I read the Radian6 “Social Media Monitoring and Engagement Playbook” and since joining Citrix Online , I have been thinking about digital crisis communications and the basic steps to developing a plan.

Radian6 100

Radian6 Training Team Feed Reader 100

Kikolani

JANUARY 26, 2010

Tiffany asked us for input of what we would have liked to seen but didn’t at #SMAZ – the topic that came to mind for me was more discussion on how to build community on social media and engage with fans / followers. Listen and join the dialogue with Radian6. Social Media Tools.

ROI 114

ROI SEO Social Media Tips 114

Convince & Convert

SEPTEMBER 21, 2010

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. davidalston Radian6 [link] David Alston Katie, great post on outlining a process to selecting the right tool. And of course thanks for including Radian6.

Social Media 155

Social Media Radian6 Strategy SM2 155

Janet Fouts

APRIL 18, 2011

Lots of people sign up for one of the amazing social media listening platforms like Radian6. Sure, you should listen for mentions of your brand, your product and your name, but beyond that you need to be looking for ways to engage people on topics related to your industry and your own interests.

Social Media 136

Social Media Attensity SM2 Radian6 136

Janet Fouts

OCTOBER 25, 2010

Maybe Radian6 , SM2 , Trackur or one of these social media listening tools I mention when I give talks on social media. Find a way to engage them. Rather than go into yet another social media metrics debate let’s pretend for the sake of argument that you’ve already set up one or two social listening tools. Find influencers.

Social Media 132

Social Media Data SM2 Radian6 132

Ari Herzog

SEPTEMBER 30, 2010

Summary : Digital government and social innovation entrepreneur with a strong background in policy, communications and engagement. Formed FutureGov in early 2008 to focus on communications and engagement in government the use of technology and new media in driving improvement in local government. and www.safeguarding2point0.com.

LinkedIn 89

LinkedIn Radian6 Education Fashion 89

Justin Levy

JUNE 21, 2010

Maybe a tool like Radian6 on one screen, Twitter on the other, a cool visualization chart that you’re not really sure what it does on yet another screen, multiple keyboards, touchscreens, iris scanners, fingerprint readers, and other cool gadgetry. I’m sure you can immediately think of how you would arrange it, right?

Social Media 127

Social Media Radian6 RSS Feed Reader 127

Josh S Peters

NOVEMBER 23, 2009

If you’re still craving more info and don’t want to create an action plan yet then you can look at some of the paid tools like BuzzGain , Techrigy or Radian6. Remember the goal is awareness and the name of the game is engagement, so having the personality of yourself or your company shine through is key.

Campaign 105

Campaign Social Media Radian6 Disqus 105