Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. It’s not just about networking anymore.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. Add to that, tight budgets and limited manpower.

Brands 84

Brands Sentiment Analysis Marketing 84

Sprout Social

JUNE 7, 2023

In this guide, you’ll learn how to build an exceptional brand experience with a step-by-step brand strategy framework that adapts to your customers’ needs, plus social listening examples that show how sentiment mining drives ongoing customer growth and retention. What is brand experience?

Brands 111

Brands Sentiment How To Analysis 111

Sprout Social

JUNE 26, 2023

Besides workflow efficiencies, AI tools provide nuanced insights that can transform your customer journeys to become more engaging and supportive. Sentiment analysis Sentiment analysis detects emotions or sentiments in data, which can be used to gauge how customers perceive your brand or your services.

Sentiment 102

Sentiment Analysis Patterns Price 102

Hootsuite

MAY 21, 2020

Social media monitoring tools let you keep track of every conversation, account, keyword, and hashtag that’s relevant to your business. But before we do, let’s look at exactly what social media monitoring is and why it’s critical to any successful social marketing strategy. Relevant hashtags.

Social Media 145

Social Media Tools HootSuite Sentiment 145

Sprout Social

MAY 11, 2023

Brand safety tools are automated solutions that protect your brand from threats on social media and other digital channels, including major reputational risks such as your ads appearing alongside distasteful content. Factor them into your social media advertising strategy to minimize risk and maximize the impact of your campaigns.

Reputation 128

Reputation Tools Brands How To 128

Keyhole.co

FEBRUARY 16, 2024

Competitor insights from YouTube may be as follows: Posting frequency Video type and quality Audience Engagement rate Marketing and advertising strategies, etc. Having these data in front of you, you can improve your YouTube strategy for better reach, engagement, and effectiveness of marketing campaigns.

Analysis 52

Analysis YouTube Tools Strategy 52

Sprout Social

JANUARY 10, 2024

The higher the volume, the more overwhelming it can be for your team, but a complaint management system helps your brand respond and engage with unhappy customers at scale. For example, social listening tools powered by conversational analytics help brands monitor hashtags and feedback to quickly identify negative comments and respond.

Reputation 102

Reputation System Brands Knowledge Base 102

Unmetric

AUGUST 28, 2019

Social media listening goes beyond just looking at your emails and notifications for @mentions of your brand. This indicates that you missed out on looking at 30% of possible engagement for your brand. To avoid such mishaps what you need is a social media listening tool. HubSpot isn’t a social media listening tool.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Sprout Social

AUGUST 5, 2020

This update provides a comparative insights view that makes it much easier to compare and contrast your social performance with competitors across key metrics, including SOV, engagement and sentiment. For example, let’s say you double your audience engagement over a six month period. That’s great news, right?

Analysis 140

Analysis Strategy Sentiment Comparison 140

Sprout Social

JANUARY 3, 2022

The first step you should take is to get a handle on your existing audience by aggregating social media data across your active social networks (Facebook, Instagram, Twitter, etc.) With the right tool, you can easily determine the attributes of your most engaged followers. brand and product names) on social.

Data 140

Data Social Media Sentiment Team 140

Keyhole.co

MARCH 9, 2023

You can also use Keyhole to conduct social listening and identify which online accounts or influencers are talking about you or your brand. Using social listening, you can conduct in-depth sentiment analysis and understand how your audience feels about your brand, certain features, or if there’s anything noteworthy.

Tools 84

Tools Sentiment Hubspot Price 84

Sprout Social

APRIL 4, 2023

Brand advocacy is when individuals who love your brand share their positive sentiment about your product or service to their followers and audience. Harnessing and amplifying this advocacy should be an integral part of your social media marketing strategy. One excellent way to identify brand advocates is through social listening.

Brands 126

Brands ROI Authentication UGC 126

Unmetric

AUGUST 19, 2019

Insights on your brand’s performance on social will help understand your audience better, create more robust content, and make informed business decisions. A social media monitoring tool can track: Monitor mentions of your brand. Track relevant hashtags. Get competitive intelligence. Analyze keywords. Discover trending topics .

Social Media 91

Social Media Tools Price Hashtag 91

Keyhole.co

SEPTEMBER 12, 2023

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. billion people , social networking sites are a goldmine of sales and marketing opportunities. That’s where reliable social media automation tools can help you. With a user base of over 4.59

Tools 52

Tools Social Media Curata Price 52

Unmetric

JUNE 11, 2019

This means creating more engaging content, getting more certainty around your social strategy and automating those tedious tasks like reporting. There’s a host of features that will help you analyze your brand’s social media performance and make better marketing decisions. Now, how cool is that? G2Crowd Rating: 4.5. Reputology.

Analytics 125

Analytics Tools Social Media Curation 125

Keyhole.co

DECEMBER 13, 2023

The pro plan allows up to 10 social networks but costs $83 per month, a pricey amount for small business owners. The tool helps brands understand their most successful posts, what people are engaging with, and how the competition is faring. And it is easy to integrate with many other leading platforms.

HootSuite 52

HootSuite Price Sentiment Social Media Management 52

Oktopost

NOVEMBER 30, 2023

And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. We also miss rich insights about audience preferences, desires, and sentiments that could inform sales conversations and help drive more leads through the funnel.

Forums 62

Forums Reddit Analytics Sentiment 62

Sprout Social

JANUARY 24, 2024

With social listening tools, you can uncover relevant conversations, topics and influencers to help inform your influencer collaborations. For example, you can use social listening tools to track customer sentiment to review how your audiences feel about various conversations.

Influencer 100

Influencer Brands Collaboration Authentication 100

Sprout Social

OCTOBER 25, 2022

Akeeme Hogg Social Media and Email Marketing Lead, ServiceMaster Brands. Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. Harness the power of hashtags. Do hashtags work anymore?

Strategy 129

Strategy Brands Hubspot Survey 129

Sprout Social

OCTOBER 4, 2021

The first step is evaluating your organic data , or the performance of social content that you publish from your brand’s social profiles, across all of your networks. Key metrics here include impressions, engagements and click-throughs. the topic, format or hashtag) can help guide smarter content creation.

Data 122

Data Metrics Sentiment Analytics 122

Keyhole.co

JULY 20, 2023

Some alternatives, like Keyhole, have the ability to track real-time mentions of your brand and sentiment analysis. While Google Alerts primarily covers news articles online, some of the paid tools can track crisis on social media platforms. Moreover, Keyhole comes with sentiment analysis and competitor monitoring features.

Industry 52

Industry News Google Brands 52

Sprout Social

JUNE 27, 2023

Create more impactful content Review analysis reveals what type of content resonates the most with your audience, which will help you deliver more relevant social posts for better engagement. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously.

Review 126

Review Brands How To Analysis 126

Sprout Social

AUGUST 10, 2022

An influencer marketing tool is software that helps marketers find, engage with and make deals with influencers in their niche. Use AI search, filters and engagement analytics to find the best influencers for your brand. Track trending hashtags, topics, music, challenges and more to create viral content with the right influencers.

Influencer 111

Influencer Tools Marketing Software 111

Sprout Social

FEBRUARY 20, 2020

Improve sentiment around customer service. You can’t listen and aggregate this much data “by hand,” so it’s important to choose a listening tool that reaches the deepest corners of social, brings forth actionable data, measures sentiment, and integrates effortlessly into your business strategy. Product and R&D.

Strategy 118

Strategy Sentiment Social Media Management Analysis 118

Convince & Convert

AUGUST 29, 2017

Run an easy analysis to understand how you stack up against each competitive set, and zero in on the specific posts and campaigns which are driving engagement and audience growth for your competitors. from Simply Measured Social Analytics. Know Who Is Receiving More Positive (and Negative) Sentiment. Then, set a goal.

Compete 160

Compete Analytics Analysis Sentiment 160

Keyhole.co

NOVEMBER 6, 2022

Keyhole is a social media analytics solution allowing you to track hashtags and keywords to monitor relevant conversations online. Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. Pros: Great tool for keeping on top of brand health and customer sentiment.

Tools 52

Tools Social Media Sentiment Price 52

Hootsuite

JUNE 28, 2023

Welcome to dark social. Don’t worry, dark social isn’t the same as the notorious “dark web” trying to lure you into evil. Dark social is the oldest social network in action: private, untraceable human-to-human communication. 1 Social Media Tool Create. Free 30-Day Trial Why is dark social so important?

HootSuite 120

HootSuite URL Analytics Forums 120

Keyhole.co

NOVEMBER 17, 2023

But you can’t do this unless you are already practicing social listening and can pick up on the trend when it begins. Social listening allows you to stay abreast of every conversation involving your brand across different social networks. Knitters were often at the forefront of these complaints.

Examples 59

Examples Brands Sentiment Reputation 59

Keyhole.co

MARCH 7, 2022

You post daily on social media. You want to know the real reason behind why people are engaging or not with your content. . Of course, counting the number of likes and comments will give you a vague idea of your social media progress. But there are too many social media business accounts with too much data to track.

Report 52

Report Social Media Metrics How To 52

Hootsuite

MARCH 15, 2021

Hashtags or keywords. using a branded hashtag , like in this example where a user included the branded hashtag for Emma Watson’s gender equality movement: #LeadershipDevelopment is a lifelong commitment to do better, be better. . You will know who to engage with. Like all social media, Twitter is a social platform.

Twitter 145

Twitter HootSuite Notification Analytics 145

Sprout Social

MARCH 13, 2019

Some B2B brands might see social media as a black hole when it comes to ROI. Let’s consider how B2B social listening can be a game-changer in terms of what you get out of your social presence, though. Every interaction and engagement with your customers via social media is a valuable data point. The takeaway?

B2B 103

B2B How To Sentiment Reddit 103

Socialmedia.biz

FEBRUARY 11, 2019

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. Sentiment Analysis.

Social Media 88

Social Media Sentiment Analysis Study 88

Unmetric

SEPTEMBER 9, 2019

Competitor benchmarking tools for social media. In the ever-changing social media landscape, the one constant is your competition. Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry.

Tools 85

Tools Hitwise Analysis Price 85

Convince & Convert

AUGUST 29, 2017

Run an easy analysis to understand how you stack up against each competitive set, and zero in on the specific posts and campaigns which are driving engagement and audience growth for your competitors. from Simply Measured Social Analytics. Know Who Is Receiving More Positive (and Negative) Sentiment. Then, set a goal.

Compete 109

Compete Analytics Consultant Analysis 109

Buffer Social

MARCH 6, 2017

We will also cover the seven social media analytics dashboards from the social networks themselves and five paid multipurpose social media analytics tools. Chapter 1: 19 Free Social Media Analytics Tools. Chapter 2: 7 Social Media Analytics Dashboards from the Social Networks Themselves.

Analytics 111

Analytics Social Media Tools Klout 111

Hootsuite

OCTOBER 13, 2020

Enter: Social media sentiment. Social media sentiment is the attitude and feelings people have about your brand on social media. Bonus: Get a free social media sentiment report template to easily track audience sentiment over time. What is a social media sentiment analysis?

Sentiment 145

Sentiment Analysis Template Templates 145