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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands. Sound familiar?

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Facebook Expands Engagement Alerts for Groups, Adds New Alert Options

Social Media Today

Facebook has expanded access to its engagement alerts for groups, providing more ways for admins to stay on top of group engagement.

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Facebook Tests New 'Community Awards' to Encourage Engagement in Groups

Social Media Today

Facebook's looking to encourage more positive group interactions, while also modeling ideal engagement behavior.

Groups 196
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X Increases Group Chat Limit to 256 Members

Social Media Today

Even more people can now engage in group chats on X.

Groups 171
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Tips for Executing LinkedIn Groups

Ignite Social Media

Social media groups have become a popular way for communities to stay connected, and with the rise of branded Facebook Groups and LinkedIn Groups (along with new features), brands have new opportunities to connect with their audiences. Laying The Framework for Your LinkedIn Group.

Groups 197
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X Increases Group Chat Limit to 256 Members

Social Media Today

Even more people can now engage in group chats on X.

Groups 161
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When Awareness Isn’t Enough: Government Social Media Campaigns That Create Action

Social Media Strategies Summit

In this article, we’ll pull out key points from a presentation given by Adam Durfee , Social Media Campaign Director at government and non-profit marketing agency Boncom , who uses case studies featuring two real-world public awareness campaigns to demonstrate how marketers can inspire change in audiences.

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