5 stats brands need to know to engage Irish & UK consumers
JULY 18, 2019
For Ireland and UK-based marketers trying to engage with their target audience, an effective social strategy calls for putting customer preferences at the center of their social strategy. To encourage engagement, marketers should consider creating posts and media that inspire an emotional response out of their audience. Of all the social content available, 59% of consumers say they are most likely to engage with posts that are entertaining.