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22 influencer marketing statistics to guide your brand’s strategy in 2023

Sprout Social

To help you get an idea of what to expect from the industry, we’ve put together 22 influencer marketing statistics across six different categories. YouTube came in second at 70% and Facebook in third at 45%. Influencer marketing advertising statistics Social media advertising is also a big part of influencer marketing.

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The social media video statistics marketers need to know for 2022

Sprout Social

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics. Anyone who’s scrolled through Facebook, Instagram or Twitter recently (let’s be honest, who hasn’t?) landscape).

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29 Employee Advocacy Statistics for 2022

Oktopost

In this piece, we’ve compiled a list of compelling employee advocacy statistics that make the case for implementing your own employee advocacy program. Jump to a section: Top Employee Advocacy Statistics. Statistics on Social Selling and Thought Leadership. Statistics on Employer Branding and Talent Acquisition.

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3 Social Media Statistics to Consider in 2020 Strategies

Ignite Social Media

Here are three social media statistics for 2020 that you’ll want to consider when mapping out your strategy. . The top 50 brands on Instagram now have the same audience size as the top 50 brands on Facebook. A brand social media strategy that revolves heavily around Facebook will become less and less relevant in 2020.

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23 YouTube Statistics That Matter to Marketers in 2020

Hootsuite

YouTube user statistics. YouTube usage statistics. YouTube for business statistics. YouTube advertising statistics. YouTube user statistics. That’s more than Facebook (69% of American adults). YouTube usage statistics. YouTube for business statistics. YouTube ad statistics. use YouTube.

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The social media customer service statistics brands need to know in 2022

Sprout Social

In this piece, we’ll discuss leading s ocial media customer service statistics and how to use them to build stronger relationships in 2023. Facebook customer service stats. Facebook is the number one platform where consumers follow brands, so it’s easy to reach out whenever needed. Not sure where to start?

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47 Social Media Statistics Every Marketer Should Know

Later

Social media statistics can be a useful tool for informing your strategy and planning your future content. From influencer trends on Instagram, to audience stats on Pinterest, and Facebook shopping behaviors, there’s a ton of great metrics to pay attention to! Instagram Statistics: Shopping Trends . Source: eMarketer. #4: