Ignite Social Media

NOVEMBER 2, 2021

The key is to be willing to ask questions – the right questions, that is. Empowering yourself with the right questions can help you understand if you have the right team managing your social media marketing. So… what are the right questions? 10 Questions to Ask Your Social Media Manager. Glad you asked.

Social Media Management 212

Social Media Management Questions Social Media Metrics 212

Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook has developed many tools, resources, and best practices to help you better reach and connect with your followers. Image Source: Facebook GPA.

Communities 130

Communities Engagement Facebook Authentication 130

yMarketingMatters

OCTOBER 25, 2013

Facebook is one of the most widely used and most popular social platforms (with an estimated 1.15 billion users) providing the opportunity to reach and engage with highly targeted potential customers in an intimate, exceptional one-on-one way. Facebook has just rolled out the new Facebook Page Insights to everyone.

Engagement 271

Engagement Facebook Metrics Loyalty 271

Hootsuite

SEPTEMBER 6, 2023

Now, the final step to securing the job is answering the questions your potential new employer fires at you. This blog post covers frequently asked questions and what kinds of answers employers are looking for. Background and experience questions This is the “tell me a bit about yourself” section: here’s all the bits to tell.

Social Media Management 102

Social Media Management Questions Social Media HootSuite 102

Mindjumpers

APRIL 19, 2012

This post will focus on how you as a brand can engage your audience by using the setup of Facebook Timeline. This means that Facebook pages for brands are much more about community management and engaging your audience on an on-going basis. So how can your brand create engagement around the milestones?

Engagement 277

Engagement Facebook How To Eventful 277

Jon Loomer

MARCH 15, 2022

Many Facebook advertisers don’t realize that view-through conversions are a thing. Ads Manager reports on conversions that happen within 7-days of clicking or 1-day of viewing your ad without clicking, by default ( Facebook ads attribution ). That user may have seen it and even engaged with the ad without clicking to your website.

Conversation 197

Conversation Facebook URL Report 197

BeingOptimist

AUGUST 14, 2023

Why are you constantly using old strategies to engage your audience? With the advent of technological advancements, marketers have come up with different ideas but it comes to strategic Facebook like streaming for audience engagement. There are so many methods you can try to engage your audience.

Engagement 40

Engagement Facebook How To Upcoming 40

Social Media Strategies Summit

JUNE 3, 2021

With the plethora of social media channels and content formats available, finding creative ways to get that content out that will engage and inform can be challenging – but it’s also an incredible opportunity to share your agency’s work in unique formats. She suggests joining the Government Social Media Group on Facebook.

Engagement 149

Engagement Communities Video Tourism 149

Socialmedia.biz

JANUARY 14, 2020

According to a recent Buffer research , out of the 7 posts that brands share on their dedicated Facebook page every week, 80% links to external landing pages, 19% are images and less than 1% are native videos. billion monthly users consuming 100 million hours worth of Facebook videos every day.

Mobile 90

Mobile Engagement Organization Video 90

Sprout Social

MARCH 16, 2022

Whether it’s used as an icebreaker with new friends or as a way to bond with besties, it’s a question we’ve all heard, or asked. And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. Dive deeper into video engagement performance with Sprout Social.

Engagement 125

Engagement Report Video Metrics 125

Jon Loomer

JANUARY 30, 2023

For example, I wanted to answer the simple question of how Facebook advertisers can leverage ChatGPT and AI. I wrote a blog post about how it can help generate a Facebook ads strategy. And then it occurred to me: What better way to learn the best ways to use ChatGPT as a Facebook advertiser than to ask ChatGPT?

Advertising 198

Advertising API Facebook Applications 198

Oktopost

APRIL 26, 2021

It means that rather than developing engaging content and talking directly with an audience, content is pushed out, often automatically, to social media channels without a thought for the person who may be reading it. Or, even worse, without also engaging the audience directly, in addition to one’s content strategy.

Engagement 156

Engagement Social Media How To Hubspot 156

Jon Loomer

OCTOBER 13, 2021

Facebook’s ads optimization systems are powerful. This doesn’t mean that Facebook ads optimization is bad. In this post, let’s talk about how Facebook ads optimization works, the scenarios that could create problems, and the ways you can mitigate them. How Facebook Ads Optimization Works. Guess what?

Facebook 204

Facebook Eventful Campaign Conversation 204

Socialmedia.biz

MARCH 30, 2019

billion people logging into Facebook every day, almost 50 million businesses continue to use the 13-year old social networking platform for attracting new customers and interacting with their existing audience. below average engagement rate. below average engagement rate. With an average of 1.47

Engagement 122

Engagement Facebook Hubspot Upcoming 122

Keyhole.co

OCTOBER 20, 2022

Engagement rate gives us an assessment of the quality of the content, independent from the number of followers an account has. Table of Content What is Engagement Rate? Why Should You Track Engagement Rate? How to Calculate Engagement Rate. What is Engagement Rate? Why Should You Track Engagement Rate?

Engagement 105

Engagement Metrics ROI Comparison 105

Sprout Social

MAY 14, 2020

How is it that you can post so often with seemingly good content but people just aren’t engaging with it? Many brands want more engagement around their social media posts but don’t know what else to do or are stuck in the same old strategy. What are the components of an engaging post? What are the components of an engaging post?

Engagement 144

Engagement Social Media How To Metrics 144

Socialized

FEBRUARY 10, 2021

In this article, we have jotted down seven questions that you must ask your audience before building a relationship with them. In order to grow your client, according to your company priorities, you should ask the questions on their day to work obligations and tasks. So read and find out. What are the Goals for Using Social Media?

Questions 130

Questions Social Media Social Networking Metrics 130

Mindjumpers

MAY 9, 2011

Tweet Keeping up their trend of constant innovation, Facebook launched their Questions tool in March, which we also wrote about on the blog. Questions work on simple voting formula based on individual choices and opinions. Last, but another important feature, is it increases the engagement level of the customers with the brand.

Research 219

Research Questions Tools Facebook 219

Firebelly

JANUARY 24, 2012

The main reason people get on Facebook is to engage with friends and family, not brands. So, it’s important to relate to your audience and spark conversation by inadvertently getting them to engage. There are a number of ways, but one of the most important is to ask lifestyle questions. But, how is this done?

Questions 167

Questions Tips Facebook Travel 167

Keyhole.co

JANUARY 24, 2024

million Facebook: 8.4 Let’s take a closer look at Wendy’s social media strategy to see how the brand maintains a top spot in online engagement. Plus, Wendy’s completely immerses itself in pop culture and active engagement with users. Public opinion has all but relegated Facebook as the social platform for an older generation.

Engagement 52

Engagement Social Media Strategy Meme 52

Janet Fouts

DECEMBER 12, 2014

The news about Facebook lately has been pretty grim. Ogilvy reported earlier this year that pages with over 500,000 likes are seeing engagement rates plummet to just 2% and that rate is falling by.5% Cost: We see Facebook ads with a typical CPE (Cost Per Engagement) of between $0.29 The Wall St. 5% per month. The Wall St.

Engagement 143

Engagement Brands Facebook Journal 143

Jon Loomer

DECEMBER 1, 2022

You’ve likely heard the advice, whether from a Facebook ads rep or your regular ads “guru.” ” Micro-targeting with Facebook ads is no longer viable. Should you go broad with Facebook ads targeting? Facebook will then show your ad to people within your audience who are most likely to convert.

Facebook 200

Facebook System Conversation Eventful 200

Hootsuite

MARCH 27, 2024

The language of digital advertising can be confusing: ROI, UTMs, CTRs… One particularly common question is: what exactly is the difference between a boosted post vs ad on social platforms? A boosted post is simply a social post to which you add some advertising dollars in an effort to expand its reach or increase engagement.

LinkedIn 107

LinkedIn Instagram Tips HootSuite 107

Jon Loomer

SEPTEMBER 27, 2021

Advertisers can also experiment with Facebook Lookalike Expansion to yield optimal results that scale. Lookalike Audiences allow you to create bigger audiences of people similar to those who are already connected to you (email list, website visitors, page engagement, and more). Facebook uses the targeting you select as a guide.

Facebook 212

Facebook How To System Advertising 212

Hootsuite

JANUARY 16, 2023

Facebook Messenger marketing can be a powerful part of your digital strategy. Below, we’ll explain how to use Facebook Messenger for marketing. We’ll also explore the best Facebook Messenger marketing strategies for 2023. What is Facebook Messenger marketing? What is the benefit of marketing on Facebook Messenger?

Strategy 118

Strategy Facebook Marketing FAQ 118

Jon Loomer

MARCH 31, 2016

Is it possible to get “too much” Facebook ad engagement? I started asking that when ads that got great engagement received a high percentage of organic distribution. I know, the question sounds ridiculous. The truth is that the paid results Facebook reports only make up a part of the story.

Engagement 119

Engagement Facebook Organization Report 119

Keyhole.co

DECEMBER 23, 2023

This blog examines how Ryanair’s social media strategy helps the brand gain the active engagement of audiences. million Facebook: 5.1 By using this type of content, Ryanair’s marketing strategy keeps existing users engaged and draws in fresh audiences looking to laugh. Let’s examine how this translates into user engagement.

Social Media 52

Social Media Engagement Strategy Meme 52

Sprout Social

FEBRUARY 3, 2022

This is especially true if your recent marketing push fell flat or your engagement rate is low. Improve customer engagement and satisfaction. Example: We will raise brand awareness on Instagram by increasing our engagement rate by [x]% by [y end date] by running an Instagram influencer campaign. Engagement. The reality?

Campaign 138

Campaign Engagement Marketing Hashtag 138

Jon Loomer

MAY 4, 2022

A post that I wrote on LinkedIn about Meta pulling the plug on Facebook Podcasts was picked up by LinkedIn News. I’m guessing that many or most of the comments I was getting were from people who don’t typically follow me and weren’t particularly informed on what the Facebook Podcasting feature was in the first place.

Facebook 176

Facebook Apple LinkedIn Publishing 176

Visually SM

JULY 20, 2020

With the right content, you will be able to retain and delight users with thought-provoking and highly engaging content. With it, it’s possible to ask questions or make a statement with up to four possible answers. Also, on Instagram, polls are a great way to engage with followers. Instagram already has a quiz feature.

Social Media 130

Social Media Engagement How To Social Networking 130

agora pulse

APRIL 15, 2020

During a recent Social Pulse Weekly episode, we tackled a whole bunch of questions, myths , and best practices about Instagram to get to the bottom of what really works—and also which tactics actually have the potential to hurt you. Let’s jump right in the top questions asked about Instagram best practices. They want the video.

Questions 154

Questions Instagram Hashtag Social Media 154

SocMed Sean

APRIL 1, 2012

Hopefully, these 1o questions can help you in the process of finding someone who really understands your business and can help formulate and execute a plan to engage with your community online. 1) How long have you been engaged in social networking and/or social media channels? Will you provide me with links to your accounts?

Questions 280

Questions Social Media Pharmaceuticals Social Networking 280

Small Business Mavericks

FEBRUARY 10, 2014

Facebook is making a deliberate effort to slide business content a little further down on the priority scale in news feeds. Here are three ways to increase your visibility and engagement on Facebook. Facebook’s EdgeRank puts a high priority on the last 50 content items a user interacted with.

Engagement 98

Engagement Facebook Tips Feed 98

Later

APRIL 28, 2021

Discover our top 5 video tips to get more engagement and connect with your audience: The Importance of Video on Social Media . Because video content is typically more attention-grabbing (and engaging) than a static photo. Because video content is typically more attention-grabbing (and engaging) than a static photo.

Engagement 110

Engagement Video Social Media Tips 110

Rebekah Radice

AUGUST 10, 2015

Rupert Murdoch said if you want to motivate people, you have to engage their minds and their hearts. But when it comes to Facebook engagement, gaining audience attention can be tough. If you want to increase engagement, you need to make a few changes. 11 Little Facebook Tips That Bring BIG Engagement Results.

Engagement 131

Engagement Tips Facebook Nielsen 131

Jon Loomer

NOVEMBER 14, 2021

Last week, I showed you how to connect your podcast to your Facebook page so that you could publish all new episodes to your followers (among other benefits). Can you promote these episodes — or your show — with Facebook ads? I’m only using placements from the Facebook platform. Tests are fun. Let’s try!

Facebook 208

Facebook Report Campaign Apple 208

Sprout Social

JULY 25, 2022

Here are five questions you should ask yourself when considering a new platform. Too often a new social media account is started because a manager or an executive asks the question, “Why aren’t we on such-and-such platform?” For example, if you’re trying to reach the Chinese market, Twitter or Facebook wouldn’t work.

Questions 81

Questions Social Media Platform Metrics 81