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5 Reasons Social Media Measurement is Making You Lie to Yourself

Convince & Convert

How much do you think we’d be talking about twitter followers or Facebook likes if how many you have wasn’t attached to your public profile like a goiter? We care about twitter followers and Facebook likes disproportionately not because of the power of the medium, but because we keep score in public.

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Fetching Friday – Resources Mashup & Unseen Sea

Kikolani

10 WordPress Plugins & Other Enhancements That Will Make Your Business More Social – These tools can help you do just about anything, including make your blog and your website more socially engaging. How to Strategically Dominate the Facebook News Feed – Facebook engagement is the secret sauce for Facebook marketing.

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Weekend Project: Research Your Existing Audience

ProBlogger

With strategic engagement, you can virtually guarantee that your marketing will resonate with your ideal target audience. As you know, Facebook is a great place to interact with your audience. It’s one of the best engagement platforms on the web. How do you use Facebook to better understand your audience? Try it out.

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The Ultimate Guide to Professional Product Review Pitches

ProBlogger

Twitter and Facebook followers/fans. If you claim your site gets 50,000 unique visitors a month and I go on Compete or Quantcast and see that your data is unavailable, we have a problem. If you claim your site gets 50,000 unique visitors a month and I go on Compete or Quantcast and see that your data is unavailable, we have a problem.

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Data Mining: The Ultimate Guide to Niche Analysis

Viper Chill

Quantcast Visitor Demographics. I first came across the benefits of this tool when I started advertising on Facebook. Most people commonly try to target a huge audience with their Facebook ad campaigns where as many people have found the best strategy is to lots of ads, each targeting a tiny sub-section of users.

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Weekend Project: Research the Audience You Want … but Don’t Have

ProBlogger

Not a superficial understanding but a real, deep understanding of who your audience is, what they want, and how to make them engaged and excited when they land on your site. Let’s start with Facebook. Mining Facebook: a treasure trove of marketing goodness. Facebook is a goldmine for the blogger or online marketer.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

10 Proven Tips for Getting More Engagement on Your Business Blog RIGHT NOW : There are lots of great tips on how to make a great blog, including not moderating comments, rewarding engagement, giving readers ways to connect with you, publishing posts around the time you get visitors, and more. Here’s how to maximize it.

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