agora pulse

MAY 8, 2019

In 2016, a study by SocialFlow analyzed over 3000+ Facebook pages and their activities. This study revealed what many marketers had suspected for a long time: Facebook’s organic reach was declining. What was even more alarming for business owners and marketers was the announcement that Facebook made at the start of 2018.

Organization 128

Organization How To Hubspot Feed 128

Mindjumpers

AUGUST 31, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Places Explained The Most Badass YouTube Video Ever? Be empowered to go there to start the “conversation&# ; to focus your marketing on what your customers will LOVE to hear, learn, enjoy, and buy. Leave a Reply Click here to cancel reply.

Tools 210

Tools Marketing Nielsen Social CRM 210

Sprout Social

AUGUST 25, 2022

Investing in social media management increases your brand’s awareness, generates leads, drives traffic to your site and boosts community engagement. While that sounds great to executives and stakeholders, they may not understand how the costs associated with social media translate to business objectives. Social strategy.

Social Media Management 122

Social Media Management Cost Social Media Price 122

Sprout Social

APRIL 20, 2017

Social media advertising is more than a $8.4 billion dollar market. On Facebook alone, a recent report shows that 92% of social media marketers are taking advantage of the platform’s paid distribution opportunities. Simplify Social Efforts in the Smart Inbox. Better Engage with Customers Inside Sprout.

Comments 53

Comments Facebook Social CRM Collaboration 53

Convince & Convert

AUGUST 2, 2010

Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Now with more than 500 million global members, Facebook is changing the way we interact, communicate, share, and shop. Many businesses are past the point of asking the “should we be on Facebook&# question.

Facebook 121

Facebook Social CRM Consultant MySpace 121

Firebelly

NOVEMBER 15, 2012

Today’s article is a guest post by Dennis Yu, an international speaker and author on search engine marketing and Facebook marketing. Dennis is also Chief Executive Officer of BlitzMetrics – creating awesome Facebook dashboards that show how you stack up against your competitors. How will you adapt?

Social Media 241

Social Media Hotels Retail Airlines 241

Akamai Marketing

DECEMBER 22, 2011

I’m putting my Carnack hat on and writing down the trends I see in social media for 2012. Social CRM: I predict in 2012, I think we’re going to see an increasing attempt to translate digital profiles back to a customer. But 2012 will see some changes in this area and as a marketer, its none too soon.

Social Media 217

Social Media Trends Smart Phone ROI 217

Sprout Social

JANUARY 3, 2017

CST to engage with Team Sprout and our broader Sprout Community. Join our Facebook community for weekly notifications or take note on the topics and dates below. January 4, 2017: Maintaining a Social Media CRM. Sprout Product Focus: Social CRM. January 11, 2017: Social Media Trends for 2017.

Upcoming 62

Upcoming Social CRM Tourism Travel 62

Pixlee

NOVEMBER 21, 2017

We’d like to share a few of Pixlee’s unintentionally best kept secrets to make your marketing even more effective. Gain Visibility into Influencer Engagement Rates and Follower Counts using Social CRM. Many Pixlee customers have found that running photo contests are an excellent way to increase engagement on social media.

Social CRM 42

Social CRM UGC Aggregator Influencer 42

Mindjumpers

OCTOBER 27, 2010

All marketing and communication professionals have been welcome to submit their work. And the jury has got plenty of social media work to evaluate – from all continents and 21 countries. Best Social CRM. Among the finalist we find social media work done for large brands like IKEA, Coca Cola and Toyota.

Social Media 193

Social Media SMS Social CRM Technorati 193

Twist Image

FEBRUARY 18, 2012

Unless you own the platform (like a Blog, Podcast or your own, personal, online social network), ensure that everything else is a channel for you to connect and not the entire platform. While you are the one interfacing with people, and they know your brand, should you want to move that moment of engagement elsewhere, you really can't.

Social Media 108

Social Media Yahoo Social CRM Data 108

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? In fact, BrandGlue estimates that as few as 1% of the status updates brands send on Facebook are seen by the fans of those brands.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Convince & Convert

SEPTEMBER 14, 2010

The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Leaving the etiquette alone for now, our focus is how marketers need to approach our targets.

Social Media 123

Social Media Social CRM Strategy Consultant 123

SocialFish

OCTOBER 1, 2010

Which is More Powerful: Social Proof or Social Pioneering? The Attention Stream: Keeping Your Market Engaged in a Constant Stream of Content… (ClickZ). Marketing and IT share a common fear (Scott Brinker). Association lobbyists: Congress is kicking our butts when it comes to social media (Stefanie Reeves).

Analysis 165

Analysis Social CRM Construction Foursquare 165

Convince & Convert

FEBRUARY 10, 2010

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Flowtown gives you the answer in seconds. The fee for up to 75,000 sent emails per month is just $99.97.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Twist Image

APRIL 17, 2012

At its core, what actually makes any piece of content (whether it's generated from an individual or a company) have any semblance of social-ness to it, is the ability for it to be as shareable and as findable as possible (if you do that and people like it, they will naturally talk about it). A social business is a sharing business.

Wiki 102

Wiki Hotels Social CRM Retail 102

Convince & Convert

JULY 12, 2011

The end result is an increase in trust among all employees at every level; trust of employees and empowering them to engage externally; an increase in budget investments to social business initiatives, collaboration and more effective social organization models. Creating Processes that Create Organizational Consistency.

Jive 146

Jive Lithium Social CRM Yammer 146

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. Drive Social Media ROI with Content Marketing. ” white paper.

ROI 138

ROI Social Media Social CRM Survey 138

Convince & Convert

NOVEMBER 15, 2011

The two most important words in social media should be “so what?” ” As Tom Webster eloquently put it in his recent Blogworld keynote , when research wears the cloak of content marketing, it’s a recipe for the incurious to pull a fast one on the masses, disguising pointless data as gospel. On what basis?

Case Study 139

Case Study Study Social Media Repository 139

Proactive Report

MAY 1, 2010

Three Use Cases for Social CRM. Alhtough this article is titled “for social CRM&# , the ideas apply equally to PR. Allen Bonde has good ideas on how to use Tiwtter to inform, listen adn engage. Facebook Plans to Suggest Pages to Users.

Social Media 74

Social Media Social CRM Social Networking Analysis 74

Convince & Convert

SEPTEMBER 11, 2011

I’ve seen Klout engage with a large number of bloggers and talking heads openly and honestly (without of course revealing the algorithmic secret sauce). But most social media types aren’t Paul Gillin. Facebook, which “ranks&# status updates via EdgeRank. And guess what? Google, which “ranks&# Web pages.

Klout 159

Klout Nielsen Influencer Social CRM 159

Convince & Convert

APRIL 15, 2010

Sure, I pay attention to where I’m ranked in the AdAge Power 150 (a broader ranking of all marketing blogs), and I look at my search rankings, etc. But I am incredibly delighted to top the list of content marketing blogs, because for me content marketing is becoming fundamental to business success at every level.

Content 124

Content Marketing Consultant Social Media 124

Convince & Convert

JUNE 10, 2012

As marketers try to determine appropriate resourcing, one of the big measurement and accountability challenges faced by social media is the anonymity inherent in most social data. But in almost every case, the evidence that social media “works” is based on aggregate, anonymous data.

Social CRM 127

Social CRM Hubspot HootSuite API 127

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. I think Charlene Li may have coined this one) The goal of social media is to turn customers into a volunteer marketing army.

Social Media 151

Social Media Strategy Social CRM Consultant 151

Hootsuite

SEPTEMBER 16, 2022

To succeed in a social media, you need the right skills, the right knowledge, the right training — and the right social media marketing tools. Each social media platform operates as a silo. The right social media marketing stack quite simply makes you a better marketer. Social media scheduling tools.

Social Media 134

Social Media Tools Marketing Analytics 134

Koka Sexton

JANUARY 14, 2013

I started connecting the dots between the early adopters of Twitter and my LinkedIn network and seeing that instead of just building a bunch of connections I was able to follow the real time activities of my friends and prospects/customers through their social streams. Another article asks Should your business invest in social CRM tools ?

B2B 92

B2B Social CRM LinkedIn Class 92

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. More Work Upfront, Less Ongoing What I love about this program (in addition to the eye-popping results): It’s rooted in helpfulness, not marketing.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Convince & Convert

JULY 27, 2010

Before Permission Marketing , how much audience did Seth Godin have? I couldn’t write Katie Van Domelan’s post about social media listening tools. I don’t have the chops to write Mike Corak’s piece on the role of language in content marketing. Chris Brogan started with zero posts and zero readers.

Social CRM 117

Social CRM Consultant Blogger MySpace 117

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Convince & Convert

FEBRUARY 11, 2010

“The mainstream gaming market will always be native. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Is Starbucks the Most Dangerous Competitor to Facebook? link] blur Marketing [link] Is It Curtains for the App Store?

Social Media 113

Social Media Strategy Apple iPhone 113

Convince & Convert

MAY 4, 2010

While many organizations have got social media religion, there are many others still swimming against the stream. Or, paradoxically, they claim to embrace social media while forbidding their employees from being on Facebook or Twitter. As you know better than I, we are in the early innings of social media.

Social Media 116

Social Media Strategy Consultant ROI 116

Koka Sexton

MARCH 2, 2011

After joining and getting waist deep in building strategies around engaging our customers and prospects using social media, a few things became very clear to me. We have a video of the Social Selling Primer here. Isn’t social media for marketers? Why does social media matter to sales people?

Training 66

Training Social Media Social CRM Education 66

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. A good example of a company’s CSR successes is Target® with its long-standing commitment to schools and education.

CSR 137

CSR Social Media Strategy Consultant 137

Convince & Convert

FEBRUARY 24, 2010

because through social media, customers are praising and criticizing companies in public in a way that requires marketing to triage and respond. Marketing isn’t about campaigns any more. It’s an exciting time to be a marketer, but it’s also a tremendous responsibility. Now, he tweeted it to his 1.6

Compete 115

Compete Conference Organization Social CRM 115

Convince & Convert

JULY 14, 2010

His ramblings can be found at www.membershipjedi.com This post is a compilation of ideas born out of Jay’s post “ Why You’re the Key to Social Media Success ” in which he succinctly describes one of the biggest obstacles facing organization’s pursuit of social media effectiveness – corporate culture. Why ignore it?

Social Media 134

Social Media Strategy Metrics Organization 134

Hootsuite

OCTOBER 19, 2021

If you’re managing social accounts on Facebook, Instagram, or both, you can likely benefit from the management dashboard that is Facebook Business Suite. It can’t tackle all of your daily social media needs, but it can help a lot. What is Facebook Business Suite? Source: Facebook Business Suite.

Facebook 132

Facebook HootSuite Marketing Comparison 132

Convince & Convert

FEBRUARY 23, 2010

February 23rd, 2010 |Written By: Jay Baer | View Comments Tweet Is your social media program about asking, or answering? there’s a schism coming in social media between companies using it for marketing, and companies using it for customer service and CRM. Like Sonny divorcing Cher (or was it the other way around?)

Social Media 117

Social Media Strategy Social CRM Company 117