Oktopost

DECEMBER 8, 2021

Justin Levy, Director of Social and Influencer Marketing takes the hot seat. Watch the recording: Want to hear more from renowned marketing leaders? Meet Justin Levy. Justin currently leads social and influencer marketing for Demandbase. Radically Transparent is a podcast geared towards the modern-day B2B marketer.

Engagement 109

Engagement B2B Apple How To 109

Ignite Social Media

SEPTEMBER 4, 2019

With initial 2020 marketing planning discussions in motion, it’s important to look at industry trends that may impact your social media marketing strategies and tactics. This will allow the system to maximize its ad inventory to meet the demands of marketers, which may reduce costs in the short-term.

Trends 146

Trends Facebook CPM CPC 146

Sprout Social

MAY 19, 2021

As social continues to evolve, the ways audiences engage with brands will grow alongside it. Why customer engagement is good for business. This can boost your engagement rate , which increases your overall brand visibility and helps your business get in front of new eyes. The median social engagement rate is less than 1%.

Engagement 136

Engagement Brands Review Influencer 136

Sprout Social

APRIL 5, 2022

Ever wondered if people loved watching your Facebook videos? These are all great questions to ask when you’re using videos for your Facebook marketing strategy. And your Facebook video metrics can give you the answers you need. You can also use these insights to increase the reach, engagement and ROI of your next video.

Metrics 131

Metrics Video Brands Facebook 131

Hootsuite

MAY 19, 2022

“Like us on Facebook” has become such a common phrase that it’s hard to imagine the platform any other way. If the Facebook Like was a person, it would have been bar or bat mitzvahed by now. But we haven’t always wondered how to get more likes on Facebook. Then in 2009, Facebook added an identical feature to its platform.

Tips 141

Tips HootSuite Facebook How To 141

Ignite Social Media

MARCH 23, 2020

One week ago today, we wrote a blog post on how to think about social media marketing during the COVID-19 outbreak around the globe. Social Media Use, Engagement and Paid Efficiency are Way Up. In Asia, which had significant impact from the virus before us, 53% of people reported browsing Facebook more often.

CPM 175

CPM Social Media CPC Sample 175

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook has 80 million+ Business Pages, and today, Facebook is the largest social media network spread over worldwide with its 2.45 With the growing popularity of Facebook marketing’s effective results, today, every brand needs to get more from their Facebook marketing campaign. Facebook Analytics.

Campaign 88

Campaign Tools Social Media Facebook 88

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. This shift has made X a central hub for digital tactics aimed at tapping into a vibrant and engaged user base.

Strategy 52

Strategy Twitter Tips Marketing 52

Hootsuite

APRIL 12, 2021

An employee engagement social media strategy doesn’t have to be complicated. Simply involve employees in your social strategy to keep them more engaged at work while extending your social reach. Getting employees involved in social media allows you to reach your market through the voices they are most likely to trust.

Engagement 139

Engagement Social Media Strategy Tools 139

Oktopost

NOVEMBER 18, 2020

For sales leaders it’s crucial to understand the top challenges blocking the sales team from booking meetings, driving revenue, and hitting quota. It’s fantastic when marketing gets a good number of leads and passes them over to sales to ultimately convert into Sales Qualified Opportunities and finally closing a sale.

Engagement 89

Engagement Social Media B2B Team 89

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Focus on community engagement. Guest post by Eva Chan.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics.

Statistics 142

Statistics Social Media Video Marketing 142

Oktopost

SEPTEMBER 15, 2021

Listen to the podcast: For more thought leadership on marketing and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Watch the recording: Want to hear more from renowned marketing leaders? Meet Ryan Jones. Ryan is a Certified Professional Marketer.

B2B 126

B2B Apple Marketing Authentication 126

Mindjumpers

FEBRUARY 21, 2014

Most of us know by now that a social media presence is all about creating a dialogue through relevant content that will engage your target audience. But similar to a real life conversation, social media marketers of today must be equally eager and prepared to listen , as they are to lead the conversation. Facebook Updates News Feed.

Engagement 226

Engagement Sample Samples Upcoming 226

Firebelly

JANUARY 19, 2012

Businesses are rushing into social spaces – with Facebook being among their top interests. Facebook is massive. And it continues to grow – size and engagement wise. According to a recent comScore study, 90% of all social media time is spent in Facebook. They think Facebook is for kids.

comScore 172

comScore Facebook Marketing Organization 172

Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. billion monthly active users. Owlet Baby Care.

Campaign 142

Campaign Facebook Influencer Embedding 142

The Realtime Report

OCTOBER 21, 2019

PowerPoint: Design Tips to Keep an Audience Engaged. We all have seen professionally designed presentations at conferences, business meetings, and also on social media. This doesn’t mean your events or meetings have to suffer. Today, 87% of businesses use some form of video marketing. Incorporate Video and Images.

Engagement 87

Engagement Tips Template Templates 87

Ignite Social Media

SEPTEMBER 9, 2020

Over 1 billion people use Facebook Groups, engaging in more personal or niche communities related to their interests. As Groups continue to grow, Facebook looks to identify ways in which brands can tap into these passionate communities to further drive advocacy and business goals. How It Works. Image Source: Social Media Today.

Groups 172

Groups Groups Tools Brands 172

Waxing UnLyrical

APRIL 9, 2020

Zoom, an online videoconferencing service, was serving 10m customers a day at the beginning of the year, most of them in business meetings. Now it is providing 200m people a day not just with meetings, but with Tai Chi classes and “quarantinis”. 2 Engagement. None of what I’m saying is “new,” btw. What to do?!

Eventful 334

Eventful How To Energy Training 334

Mindjumpers

AUGUST 5, 2010

5 Tips To Great Blogging » Danish CSR Initiative on Social Media Meets Criticism Posted by Jonas Klit Nielsen Aug 5th, 2010 Tweet The Danish CSR initiative called ‘ Lys i Afrika ‘ (Light in Africa) that was launched on Facebook 12 May has been met with heavy criticism. It seems more like a quick PR gimmick.

CSR 249

CSR Meeting Social Media Energy 249

Convince & Convert

DECEMBER 6, 2023

On Facebook, this percentage is lower, as about 59% of users have reached out to brands on the website. Some prefer conversational chatbots to deliver real-time customer service for customers on Facebook. This makes it essential for brands to prioritize great social media customer service to meet their target market’s unique needs.

Social Media 143

Social Media Hubspot Statistics Survey 143

The Realtime Report

AUGUST 17, 2021

11 Social Media Marketing Challenges Successful Business Must Overcome. Are you keen to boost your social media marketing effort? It’s worth noting that several social media marketing challenges could stand in your way. Through this post, you’ll identify the most common challenges to digital marketing and how to beat them.

Social Media 91

Social Media Marketing Social Media Management Policies 91

Oktopost

DECEMBER 13, 2020

It’s no secret that VP Sales is responsible for: Leading their sales team to meet and exceed sales goals. However there is another key responsibility a VP Sales should stay on top of that is often forgotten; Bridging the gap between sales and marketing, and communicating the need for using social engagement insight in the sales process.

Engagement 87

Engagement Social Media B2B Team 87

Ignite Social Media

OCTOBER 22, 2019

on Instagram in July and began rolling to Facebook in certain regions this September. While this isn’t the best news brands have ever had in social media marketing, it’s also no cause for panic. Engagement Rate Has Always Been a Relative Metric. Engagements Don’t Drive Sales and Never Have.

Influencer 109

Influencer Posterous Marketing API 109

Waxing UnLyrical

MARCH 11, 2016

Conversions & engagement r good options #measurepr. In April, the #measurePR chat will focus on influencer marketing; best practices, relationship-building, and, of course, how to measure your efforts. Twitter Facebook Google+ LinkedIn #measurePR Recap (March 2016): Meet the Measurement Mavens.

Meeting 100

Meeting Comparison Banking Retail 100

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. There has never been more customer, competitor or industry data available to marketing teams. In this article, we’ll walk through what marketing automation is, how and why to use it and examples of tools.

Team 109

Team Hubspot Marketing SMS 109

agora pulse

JULY 5, 2017

You know that Facebook Messenger isn’t just about chatting with your friends about where to meet up for dinner, right? There are a gazillion excellent Facebook Messenger business examples that you can learn from if you want to improve your customer service, gather market feedback, and get new leads and sales.

Examples 144

Examples Social Media Facebook Consultant 144

Sprout Social

JANUARY 29, 2024

Consumers use all of them to meet their needs for connection and consumption. However, users are also still largely turning to social media to connect with family and friends, helping Facebook maintain popularity and user engagement on LinkedIn explode. Many B2B companies build their social marketing strategy around LinkedIn.

Social Media 112

Social Media Strategy Exercises Retail 112

Direct Marketing Observations

JANUARY 17, 2019

In 2007, when I joined Facebook, it was all about the one degree of separation between you, and who you knew. Now it’s about so many “other” things besides you and yet, in 2019, it still comes back to you, particularly when we have to synthesize the latest batch of Facebook data privacy breaches. Absolutely.

Social Media 189

Social Media Marketing Social Networking Compete 189

Oktopost

MAY 23, 2023

The right social media marketing platform will offer 360° insights into how your posts perform, making it easy to identify content that’s ripe for repurposing. Sure, it was great the first time around – and it’s still great – but it won’t engage audiences the same way it did before. Repurposed content holds a lot more value for SEO.

Social Media 91

Social Media Content Marketing ROI 91

Mindjumpers

JULY 6, 2010

I have previously written the overall blog post on what the Bees Award is, and on my personal blog , I have written a bit about the meeting from a more personal aspect. I have previously written the overall blog post on what the Bees Award is, and on my personal blog , I have written a bit about the meeting from a more personal aspect.

Meeting 182

Meeting Nielsen Insurance Foursquare 182

Convince & Convert

NOVEMBER 6, 2017

However, while people are increasingly familiar with live video—particularly thanks to Facebook Live—there is still hesitation from companies in adopting this strategy to grow their business. When I speak with B2B companies about Facebook Live, they claim it’s only something for B2C companies and celebrities. I disagree.

B2B 225

B2B Company Facebook Video 225

Waxing UnLyrical

AUGUST 31, 2015

Why: “The bottomline is that the core of Public Relations, which is engaging and communicating to influence behavior has remained fundamentally the same,” says Amith Prabhu for MxMIndia. And this is why marketers have a lot to learn from Rock and Roll,” writes Jordi Ballera in this still relevant post.

Meeting 100

Meeting Case Study Consultant Eventful 100

Buffer Social

MAY 31, 2017

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. Now seems to be the perfect time to take a closer look at Facebook video and how to use videos to engage more fans on the platform.

Video 111

Video Engagement Facebook Mobile 111

agora pulse

JULY 31, 2020

Have you decided to turn to a social media marketing agency for all your social media needs? You want to grow your social media engagement or your pages have been neglected for a long time—but you don’t have the time or resources to manage them. Can he create engaging posts for social media ? Shareholders.

Social Media 190

Social Media Marketing How To Social Media Management 190

Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. Here are nine examples of social media video ideas done right to inspire your marketing efforts. Engaging your customer means a lot more than just getting them to watch or like your video. This is key to excellent marketing.

Engagement 104

Engagement Video Social Media Issues 104

Jon Loomer

JULY 29, 2019

There have been plenty of conversations recently related to the topic of ad creative and how it’s THE most critical differentiator for Facebook/Instagram account performance. Additionally, with just a smartphone, marketers can snap quick, undoctored photos, making the creative look and feel like user-generated content. .

UGC 167

UGC Facebook CPA Upcoming 167