Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies. Facebook Ads and Your Customer List. You have been building an email list away from Facebook. How to create your custom audience.

List 198

List How To Facebook Advertising 198

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Check out 26 top social media marketing books for everyone interested in social media, from newbies to advanced marketers. Social Media Marketing Books for Newbies. Learning the ropes of social media marketing? This book is for you.

Skills 195

Skills Social Media Marketing Influencer 195

Oktopost

SEPTEMBER 15, 2021

Listen to the podcast: For more thought leadership on marketing and technology, check out our Radically Transparent podcast on Apple Podcasts , Spotify , YouTube , or LinkedIn. Watch the recording: Want to hear more from renowned marketing leaders? Ryan is a skilled marketer, technology consultant, and Google Ads, specialist.

B2B 126

B2B Apple Marketing Authentication 126

Pixlee

DECEMBER 27, 2021

Even with a relatively high engagement rate, Facebook can be a tough channel to drive conversions from. These five tactics stand to help turn Facebook into a high-converting channel. Use User-Generated Content and Influencer Marketing to Convert Social Fans. Do a Product Demo on Facebook Live.

UGC 72

UGC Facebook Library Transportation 72

OnlineRockersHub Marketing Blog

MARCH 20, 2020

Facebook has 80 million+ Business Pages, and today, Facebook is the largest social media network spread over worldwide with its 2.45 With the growing popularity of Facebook marketing’s effective results, today, every brand needs to get more from their Facebook marketing campaign. Facebook Analytics.

Campaign 88

Campaign Tools Social Media Facebook 88

Sprout Social

FEBRUARY 4, 2021

As it stands, about 85% of businesses are using video in their marketing strategy. So we want to dive into a few that might be perfect for your brand’s video marketing strategy. iMovie has a library of transitions to help spice up your videos and supports 4K resolution. Basic video editing tools.

Team 126

Team Video Tools Marketing 126

Jon Loomer

OCTOBER 7, 2020

When running Facebook ads, advertisers have multiple steps of the funnel to attack. Facebook custom audiences based on a customer list remain a staple for successful advertising strategies. Facebook Ads and Your Customer List. You have been building an email list away from Facebook. How to create your custom audience.

List 149

List How To Facebook Advertising 149

Keyhole.co

JULY 18, 2023

If your business is yet to market itself on TikTok, you are missing a trick. But what else makes it the ideal marketing platform? Engagement. TikTok users are active and engaged – the perfect marketing combination. TikTok users are active and engaged – the perfect marketing combination.

Tips 52

Tips Marketing Trends Hashtag 52

agora pulse

DECEMBER 4, 2019

You’ve heard about Facebook Creator Studio and now wonder why you should pay for a third-party social media management tool. If you manage a number of Facebook pages, and they play a big part in your social media strategy, you’ve heard of Facebook Creator Studio. What Is Facebook Creator Studio and What Can It Do?

Facebook 82

Facebook Social Media Management Library Metrics 82

agora pulse

SEPTEMBER 24, 2020

Are you getting the most out of your Facebook Ads? Looking for effective ways to optimize your Facebook ads and generate more leads and conversions? Setting up a Facebook ad is super-easy in theory. Test and track Facebook Ads data. Facebook Retargeting is an extremely powerful tool for businesses and marketers.

Conversation 127

Conversation Tips Facebook Advertising 127

Buffer Social

MAY 31, 2017

This post was originally published in 2015 and has been updated with the latest Facebook video tips and information. Over 8 billion videos or 100 million hours of videos are watched on Facebook every day. Now seems to be the perfect time to take a closer look at Facebook video and how to use videos to engage more fans on the platform.

Video 111

Video Engagement Facebook Mobile 111

Razor Social

NOVEMBER 1, 2017

By now everyone knows that video content drives most engagement on social media. On Facebook for example, it gets more likes, more shares, and more clicks than any other content format. And marketers are taking notice – 60% of marketers used videos in their social media strategy in 2016. How it Works.

Engagement 100

Engagement Video How To Library 100

Jon Loomer

NOVEMBER 12, 2019

Today, let’s take a closer look at this as it relates to Facebook lead ads. When you create a Facebook lead ad form, you may be unintentionally limiting your distribution. As you can see in the screengrab above, Facebook limits the audience of your lead ad form to “restricted” by default. Lead Ads Distribution.

Organization 158

Organization Facebook Report Campaign 158

Convince & Convert

AUGUST 11, 2021

This basic sales tenet has not changed much since, but the role of sales and marketing has definitely moved on (for the better). In some cases, the marketing department is even funding the cost of the technology used by sales to do social selling. But the marketing department has an important role to play in most organizations.

Training 172

Training Forums Team Curation 172

Convince & Convert

NOVEMBER 30, 2023

Apart from the obvious tools (like Facebook and Tweet/Analytics), here are five tools to help you come up with new social media advertising tactics: 1. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign.

Advertising 105

Advertising Social Media Strategy Tools 105

Keyhole.co

MARCH 24, 2024

But how did they hit the marketing bullseye with their social handles? Analysis of Airbnb social media accounts Airbnb’s target market includes regular travelers with a budget crunch, families looking for unique experiences, and business travelers. Paul’s Cathedral Library in London through Airbnb. billion in revenue in 2023.

Communities 59

Communities Social Media Strategy UGC 59

Jon Loomer

NOVEMBER 4, 2018

During the past year, I experimented with a Facebook Messenger bot. This isn’t meant to be an indictment on Facebook Messenger bots. Let’s take a closer look at how I was using my Facebook Messenger bot and why I ultimately disconnected it… My Bot. Have a question about Facebook ads? Ask a question.

Facebook 167

Facebook Software Comparison Cost 167

Jon Loomer

MAY 29, 2023

At the Ads level in Ads Manager, there’s a link under the total number of leads for “On-Facebook Leads” in the Results column. Leads Library. You can publish ad posts to your Facebook page. High Engagement. There’s a column for “is_organic.” Publish Your Ad.

Organization 199

Organization Groups Groups Policies 199

Sprout Social

SEPTEMBER 7, 2022

For comparison, it took eight years for both Facebook and Instagram to hit that milestone. With a platform as wildly popular as TikTok, you want to make sure you’re creating a presence for your brand so you can reach and engage some of those billion users. What is TikTok marketing? Define your TikTok audience.

Brands 89

Brands Marketing Influencer Analytics 89

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? Paid social offers numerous benefits to B2B marketers.

B2B 136

B2B Social Media Strategy LinkedIn 136

agora pulse

MAY 3, 2017

If you’re an agency or business owner needing to manage multiple Facebook accounts then you will know how stressful it can be. I manage six pages on Facebook and there have been times when I thought I was losing my mind. Here are eight ways to manage multiple Facebook accounts without going nuts. Make an Image Library.

Facebook 153

Facebook How To Social Media Management Report 153

agora pulse

JUNE 29, 2017

Have you ever been confused as to which Facebook Ad objective you should choose when setting up your Facebook Ad campaigns? Facebook uses the data it obtains from people’s actions on Facebook to assist in deciding which people within the target audience you have chosen for your ad campaign should get priority in seeing your ads.

Facebook 145

Facebook Campaign Conversation Data 145

Social Media Strategies Summit

APRIL 8, 2021

What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. The viral video platform burst out of nowhere to become one of the hottest properties in social media marketing, and it’s having a marked impact on Instagram. Image source.

Instagram 234

Instagram Brands Real Estate Remix 234

Janet Fouts

JANUARY 28, 2018

With so many different social media marketing tools to choose from, it can be difficult to find the right solution; one that helps you save time and helps you improve your results. Social inbox for monitoring your mentions and engaging. If you work on your social media marketing with a team, collaboration tools can come in very handy.

Social Media 217

Social Media Tools Marketing Collaboration 217

Jon Loomer

AUGUST 14, 2018

Last week, I provided you with a step-by-step for how to create a Facebook Canvas contact form. And how do you target those who engage with these forms? If you’ve created Facebook lead ads before, you’re familiar with the process of collecting those leads. Target Leads with Engagement Custom Audiences.

Facebook 129

Facebook Process Engagement Library 129

Hootsuite

NOVEMBER 28, 2019

Facebook Live launched in 2016 and since then more than 3.5 Not only that but more than 2 billion people have watched a Facebook Live video. Simple: Facebook Live is a fantastic way to increase social media engagement. Simple: Facebook Live is a fantastic way to increase social media engagement.

Video 145

Video Facebook Notification API 145

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Why do marketers need social listening tools?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

agora pulse

MARCH 15, 2017

Facebook Live Videos are popping up every where now, and for good reason. When Facebook Live first rolled out, you had to either spontaneously go live or promote your broadcast without a link where potential viewers could sign up for your live video. How To Schedule a Facebook Live Broadcast.

Tools 121

Tools Facebook Notification Video 121

agora pulse

AUGUST 8, 2017

Facebook is testing a new feature – video covers for Facebook pages. Facebook is all about video these days. So it’s not surprising that Facebook video covers have appeared. Facebook wants us to use video — a lot of video — and this is just one of the ways they are encouraging it.

Video 139

Video Facebook Real Estate Features 139

Convince & Convert

DECEMBER 5, 2017

For years, we’ve been told that silos between customer service and marketing are just facts of life–something to expect. According to recent Forrester research , one of the most significant hurdles to excelling in this new reality is support teams and marketing teams not being on the same page. Something amazing is happening.

Social Media 208

Social Media Marketing Team Upcoming 208

Keyhole.co

DECEMBER 15, 2023

So, running engaging campaigns can be daunting. But with an extensive online presence, many big brands convert their online reach into actionable engagement. Platforms supported: Instagram TikTok LinkedIn Facebook YouTube Twitter Pricing: Keyhole has 5-tier packages with individual and small business ones starting at $63/month.

Sentiment 52

Sentiment Price Analysis HootSuite 52

Hootsuite

MAY 12, 2020

At some point, many busy social media marketers may be tempted to try an Instagram automation tool. Or Facebook posts that include Instagram handles you can’t click because they, too, were posted automatically. In fact, it’s pretty easy to set up your Instagram accounts so that every post automatically to Twitter and Facebook.

Software 145

Software Instagram Tools HootSuite 145

Webbiquity SMM

MARCH 15, 2018

Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What are your goals from social media marketing? What are you goals from social media marketing? To boost awareness and engagement. To drive more traffic.

Social Media 234

Social Media Tools Software Curation 234

Buffer Social

DECEMBER 17, 2018

When in doubt about your marketing strategy, turn to the social media experts. Social media marketing is becoming increasingly pivotal for businesses around the world. But where are marketers to go for reliable insights ? 13 social media experts share their biggest piece of marketing advice. Let’s dive in!

Social Media 110

Social Media Marketing Curata Influencer 110

BeingOptimist

FEBRUARY 17, 2023

Have a good library of images, videos, clips, sources, etc. Have the rights to use the libraries to use them in our content and publish them. The free option is perfectly valid to start creating designs and of course includes libraries. You can upload images from your computer or your Facebook profile.

Review 75

Review Template Templates Posterous 75

Keyhole.co

DECEMBER 28, 2022

For a while now, Instagram has been one of the most important social media platforms and digital marketing channels. Up until now, brands and influencers alike have been using business accounts to support their Instagram marketing efforts and leveraged third party apps to access robust social media marketing analytics.

Instagram 98

Instagram Influencer Analytics Proposal 98

agora pulse

JUNE 10, 2020

Creating engaging social media videos doesn’t require a Hollywood production team or budget. In my opinion, it’s not the time to release new products or launch complex multimedia marketing campaigns—but it is a time to be sensitive to the issues that people all over the world are facing and to simply connect with them.

Mobile 131

Mobile Social Media Video Library 131