Direct Marketing Observations

NOVEMBER 4, 2011

Do you believe in the Klout score? Lots of marketers have tried to peg the value of a Facebook fan/like in fact I recently read that when a Ticketmaster user posts a specific event they are attending, or may want to attend, to Facebook, it generates $5.30 in increased sales from the engagement that Facebook encourages.

Klout 206

Klout Facebook Metrics Engagement 206

Kikolani

MARCH 18, 2013

Nestivity (currently in beta) takes your Twitter engagement to a whole new level by encouraging people to engage in conversations and making those conversations easy to follow by placing them in a threaded discussion form. Engage more with your followers. Engage more with your followers. Increase your Klout.

Engagement 167

Engagement Twitter Klout How To 167

Jason Yormark

OCTOBER 27, 2011

Round up as many Facebook friends and Twitter followers that you can! You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. I work in social media, and my Klout score has absolutely ZERO influence on the clients I work with, obtain, or my career path quite frankly.

Klout 277

Klout Comparison Influencer Hosting 277

Akamai Marketing

JULY 6, 2011

If your about creating an audience and trying to engage them, then yes, you should care (see above for what you owe your fans and followers). Many high-Klout folks auto-follow. So, if you are looking to increase your Klout score, find others who have high scores. Share and Enjoy: Share this on.

Klout 221

Klout Twitter Creative Commons Facebook 221

Jason Yormark

OCTOBER 27, 2011

Round up as many Facebook friends and Twitter followers that you can! You would literally think it was a zombie outbreak the way people are responding to the latest Klout score changes. I work in social media, and my Klout score has absolutely ZERO influence on the clients I work with, obtain, or my career path quite frankly.

Klout 254

Klout Influencer Comparison Hosting 254

Firebelly

OCTOBER 9, 2012

A Klout score, while controversial to many, is becoming more mainstream and carrying more weight in the real world. Get the latest scoop in today’s must-reads: Klout in the Classroom: Grading Students on Social Media Use. Klout Would Like Potential Employers To Consider Your Score Before Hiring You. Why Klout is doomed.

Klout 176

Klout Hotels Microsoft Class 176

SocMed Sean

APRIL 17, 2012

If you ask me what my Klout score is …I’ll likely vomit. They use numbers like “friends”, “followers” and…ewww…”Klout” to determine whether they are doing social right. Heaven knows that it doesn’t tell you whether you’re engaging in social media properly.

Social Media 279

Social Media Klout LinkedIn Foursquare 279

SocMed Sean

JULY 8, 2012

A while back, I asked a fairly straight-forward question on my Facebook page : What is your social media pet peeve? Also, if you have a pet peeve to add, feel free to add it to the Facebook post or leave it in a comment on the blog post. People who use social media as a marketing tool, rather than an engagement opportunity.

Social Media 279

Social Media Klout Creative Commons eBook 279

The Realtime Report

DECEMBER 31, 2013

Here’s a look at our top ten stats posts (ranked by traffic) from 2013, including Twitter, Facebook, Google+, LinkedIn, Instagram, Vine and plenty of influence marketing. Teens Prefer Tumblr Over Facebook (Jan 15). B2B Lead Generation: Twitter Outperforms Facebook, LinkedIn By 9-to-1 (Jan 30).

Klout 144

Klout Social Media Statistics Tumblr 144

Kikolani

DECEMBER 3, 2012

When you must have gone through the design and customization of your blog to suit your taste, making money with depends, solely, on one factor, and its engagement stats. You're reading How to Increase Reader Engagement with Images , originally posted on Kikolani and copyrighted by Kristi Hines, freelance writer and professional blogger.

Engagement 156

Engagement How To Klout Creative Commons 156

Sherrilynne Starkie

MAY 18, 2013

Hadfield boasts more than 751,000 Twitter followers, more than half million YouTube views and has a Klout score of 86. Canadians, and people around the globe, are more than engaged…they are enthralled. He is at once engaging, entertaining, educating, personable and fun. to show, to tell, to teach and to engage.

Klout 281

Klout Wikipedia YouTube Education 281

Firebelly

APRIL 2, 2012

Back in the day you used to be able to tell your friends you were engaged, pregnant or had Cancer without them gushing all over your Facebook page or Twitter and immediately freaking out people who you didn’t want to prank, like your family. Facebook + Twitter + Klout + Pinterest = No-Strings-Attached Dates? April Fool’s!

Klout 177

Klout Social Media Flickr YouTube 177

Adam Sherk

APRIL 30, 2013

Klout and Kred. The value and methodology of services like Klout and Kred has been much debated and discussed, so I’ll leave you to your own opinion there. Klout’s search functionality also lets you find influencers on specific topics. Beyond Facebook Insights: Useful Facebook Analytics Tools.

Blogger 196

Blogger BuzzStream Influencer Tools 196

Waxing UnLyrical

DECEMBER 6, 2013

So what happens when you have to deal with “life” and work, and don’t have the time or energy to engage in online chit-chat (or eat the hugest hot dog you’ve ever seen, and doesn’t social feel like that sometimes)? It was having my Girl Friday aka Karelyn Lambert maintain the official SBC Facebook Page, etc.

Social Media 243

Social Media Klout Communities Startup 243

Janet Fouts

JANUARY 27, 2011

If any part of your job relates to social engagement you’d best have a good look at your numbers on some of the ranking sites and see how you’re doing before you stick your foot in your mouth and say you’re fantastic at creating an online presence. Does it give you more info than Facebook’s insights reports?

Klout 138

Klout Brands Social Media Postrank 138

Buffer Social

MARCH 6, 2017

With Buffer’s free plan, you get all the major engagement stats for every update you post on Facebook, Twitter, Google+, and LinkedIn. Pinterest stats (Pinfluence, reach, activity, and engagement scores), and how to increase those stats. WolframAlpha Facebook Report. Chapter 3: 5 Paid Social Media Analytics Tools.

Analytics 111

Analytics Social Media Tools Klout 111

Convince & Convert

JANUARY 11, 2011

Instead of just counting the number of Facebook “likes” you accrue – which signifies nothing more than digital bumper stickering, instead track how often your fans click “like” and comment upon the status updates you post. Rather than paying rapt attention to the number of Twitter followers you’ve corralled, instead look at your Klout score.

Metrics 159

Metrics Postrank Social Media Klout 159

Webbiquity SMM

DECEMBER 20, 2011

Retweets (reflects both level of engagement and quality of shared content). Klout and Kred scores). Five Facebook Metrics. Number of Facebook page “Likes”. Friends of fans (indicates an organization’s total potential reach on Facebook). Interaction (@ mentions). Most tweeted links (i.e., Influence (e.g.,

Social Media 194

Social Media Metrics ROI Klout 194

Kikolani

MARCH 13, 2011

Engagement - Are people just visiting the site, or are they actually interacting with it? Maybe it will give you an idea of how many sites are linking to the blog, but it doesn’t help determine traffic, engagement or if Google even considers the blog an authority. Engagement Details on PostRank. Free Research Tools.

Research 153

Research Advertising Postrank Klout 153

Social Media Marketing

MAY 8, 2013

Video, mobile, content marketing secrets, Facebook statistics, brands playing with fire via controversial co-creators and more, it''s This Week in Social Media. Industry News Content is always challenging to develop for social media, but what about the efforts you''re undertaking for engaging fans? But is there a downside to it?

Social Media 160

Social Media Automotive Klout Flipboard 160

SocMed Sean

DECEMBER 6, 2011

And I sure as heck don’t care what your Klout score is. Whether you’re engaging! Share this on Facebook Tweet This! I don’t care whether you #followback. What I do care about is whether you provide valuable content. Whether you contribute to the conversation. Whether you are interesting. Email this to a friend?

Twitter 247

Twitter Klout Tumblr StumbleUpon 247

Akamai Marketing

APRIL 4, 2011

640 Million on Facebook. The reason millions of people use these platforms is because they want to engage with PEOPLE. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. Think about it – when you go to a Facebook page or a blog, do you always comment? Probably not.

Lurker 203

Lurker Klout Policies Consultant 203

Jason Yormark

OCTOBER 11, 2011

You get access to usual stats around followers, tweets, mentions and retweets for Twitter as well as fans, comments, mentions and likes for your Facebook page. This is a tremendous feature that saves me time in engaging with my audience, and makes it much more likely that I will be able to do so more in the future. What’s The Same?

Review 195

Review Analytics Klout Social Media 195

Ari Herzog

JULY 6, 2012

Why Klout Matters by Tammi Kibler. If you can give me solid writing about a new and emerging media subject, I can give you an engaged international readership with hundreds of daily visitors with a Google page rank of 5. Why Social Media Quality Beats Quantity by Marcus Sheridan. 21 Reasons to Use Google Analytics by David Murton.

Blogger 151

Blogger Klout Proposal Mobile 151

Small Business Mavericks

MARCH 6, 2014

It’s not like your Klout score has to be through the roof or no one is going to believe you really know your stuff. For the most part, it’s about engagement. When customers tell their Facebook friends about their experience with your company, that’s social proof. The truth is, there’s not magic number.

Klout 101

Klout Reputation Influencer Review 101

The Realtime Report

DECEMBER 12, 2012

But how do you figure out which of those millions of tweets and online conversations are important enough to engage with–and manage that engagement in a way that’s scalable and measurable? Amplfy goes way beyond using a one-dimensional Klout score to rank influencers. which it launched today.

Social Media Management 191

Social Media Management Influencer Platform Social Media 191

Kikolani

MARCH 22, 2013

How to Increase Twitter Engagement with Nestivity – Learn how to increase Twitter engagement and followers with Nestivity, the Twitter tool that turns your tweets into conversations. Facebook Like a Ninja With These Keyboard Shortcuts – Did you know that Facebook offers an entire range of really useful keyboard shortcuts?

Mashup 128

Mashup Resources Klout FeedBlitz 128

Buzzlogix

MAY 15, 2017

When you have the proper data in front of you, you can analyze the information to make decisions about how you promote on social media to achieve maximum engagement, which, in turn, can increase sales. Those networks and platforms include LinkedIn, Twitter, Facebook, Google+, Foursquare, and WordPress. Zoho Social.

Social Media 40

Social Media Tools Klout HootSuite 40

Akamai Marketing

JUNE 15, 2011

I recently read an article by Tom Webster about the fact that measuring social media is limited largely by the fact that most data comes from Twitter rather than Facebook.

Research 188

Research Twitter Influencer Engagement 188

Akamai Marketing

FEBRUARY 22, 2011

I think, at least initially, its a good way to keep fresh conversations going; particularly if you are a business new to the social sphere, you should consider each new follow an opportunity to create engagement. What’s your social currency?

Tools 163

Tools Klout Policies HootSuite 163

Akamai Marketing

MARCH 31, 2011

Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. What’s your social currency?

Social Media 188

Social Media Klout Policies Forums 188

Webbiquity SMM

JANUARY 24, 2011

For those accustomed to getting stratospheric scores on standardized tests, Klout can seem a bit harsh. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A feature-rich, realtime social media monitoring and engagement tool. Share this on Facebook.

Tools 206

Tools Social Media Lithium Sysomos 206

Laurel Papworth

NOVEMBER 28, 2012

- what is your Klout score? do you make Facebook friends with the clients of your past employer. - do you make Facebook friends with the clients of your past employer. Will you notify them on Facebook you are now working here? and usual questions eg can I use Facebook at work, is LinkedIn blocked at firewall.

Social Media 94

Social Media Klout Apple Reputation 94

Waxing UnLyrical

AUGUST 16, 2012

SocialMadness assesses social media performance using a proprietary algorithm based on Facebook, Twitter, and LinkedIn engagement, as well as direct votes in the name of specific companies at the #SocialMadness website. Our Facebook calls to action evolved, increasing our engagement. At the start.

Journal 175

Journal Compete Team Klout 175

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. Leave a Reply Cancel reply Subscribe via Email Meet Tara Coomans Recent Posts Klout – What’s it all About? What’s your social currency?

Review 142

Review Company Klout Policies 142

Koka Sexton

DECEMBER 22, 2012

.” The criteria used to benchmark each individual’s impact within the sales space was: Social media presence – Twitter/ Facebook/ Klout score/LinkedIn authority. Active engagement with recognized resource sites. Quality, regularity and popularity of written work – books, blog posts, articles, EBooks etc.

Influencer 81

Influencer Klout Marketing eBook 81

Kikolani

AUGUST 29, 2017

Provides the opportunity for the author to meet and get to know the publisher, the publishing team, and the reader audience; opportunity for engagement (on the article; social media; etc.). We are actually shifting the focus to the engagement aspect and building those relationships. Building Engaging and Valuable Relationships.

Klout 82

Klout How To Influencer List 82