Bill Hartzer

OCTOBER 10, 2023

In a notable development for brand safety and suitability technology, Zefr has expanded its AI-Powered Brand Suitability Solution to encompass Facebook and Instagram Reels, strengthening the safeguarding of brand interests across the Meta ecosystem.

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Instagram Brands Collaboration Facebook 164

Jon Loomer

DECEMBER 4, 2022

Now that I’m putting a greater focus on Reels and short-form video , the next step is figuring out how to leverage this engagement with ads. I want to target the people who are most engaged with my Reels, both on Facebook and Instagram. I don’t want to target all people who are engaging with my posts.

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Hootsuite

SEPTEMBER 25, 2023

Is a 2% engagement rate high or low? In this post, we’ve rounded up average social media engagement rates from 13 top industries to give you a better understanding of where you stand. engagement rate calculator you can use to quickly double-check your own performance stats. #1 Without social media benchmarks (a.k.a. Clear data.

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Industry Engagement HootSuite Analytics 125

Jon Loomer

OCTOBER 7, 2020

Video is big on Facebook. Not only is video popular and engaging, but Facebook prioritizes it in news feeds. If you’re utilizing videos, you need to create Facebook video engagement custom audiences. Let’s discuss… How Video Engagement Custom Audiences Work. It defaults to Facebook page.

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Engagement Video Facebook How To 148

Jon Loomer

JULY 17, 2023

Engaged-View Attribution provides a unique way to measure conversions after engagement with your video ads. Let’s take a closer look at what Engaged-View Attribution is and how it fits in with Meta ads attribution generally. In this post, we’ll cover the following… What is Engaged-View Attribution?

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Hootsuite

APRIL 3, 2023

Are you tired of seeing all the happy, smiling brands around you, animatedly chatting about their latest successful campaign while you’re on the sidelines wondering when it’ll be your turn to get engagement, too? Bonus: Download your free pack of 5 customizable Facebook cover photo templates now. What is a Facebook engagement post?

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Engagement UGC Facebook HootSuite 110

Jon Loomer

OCTOBER 17, 2020

If your business has an active Instagram presence, you can leverage the engagement your account gets by creating an Instagram account custom audience for Facebook or Instagram ad targeting. First, you can’t do this with personal Instagram profiles. Set Up an Instagram Creator Account.

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Instagram How To Facebook Engagement 181

Social Media Strategies Summit

MAY 25, 2021

Facebook can be a helpful resource in that mission. Your ability to build an online community and share updates with your constituents on Facebook has never been stronger. Facebook has developed many tools, resources, and best practices to help you better reach and connect with your followers. Image Source: Facebook GPA.

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Communities Engagement Facebook Authentication 130

Jon Loomer

JANUARY 19, 2022

The Facebook pixel has become less dependable. However, Facebook is still able to update audiences based on activity within the Facebook and Instagram apps themselves. Facebook lead ads leverage forms that are easy to complete. They are super fast and, most importantly, they keep people on Facebook.

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Facebook Instagram Advertising Engagement 207

Jon Loomer

AUGUST 28, 2023

With the Instagram Profile conversion location, you can run traffic campaigns that send people to your Instagram business profile. These ads only appear on Instagram placements and send people to your profile. The performance goal will default to Instagram Profile Visits. There are no other options.

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Campaign Conversation Instagram Metrics 147

Mindjumpers

JUNE 5, 2012

The Facebook-owned mobile photo editing and sharing network Instagram has been around since October 2010 and by April 2012, the platform had 30 million users worldwide. How Threadless Engages its Community on Instagram. Threadless is also a great Instagram success with more than 180,000 followers.

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Engagement Instagram Crowdsourcing Upcoming 277

Hootsuite

MARCH 1, 2024

Instagram Threads nearly broke the internet when it debuted in early July 2023. With Hootsuite, you can schedule posts for Instagram, Facebook, TikTok, X, Pinterest, YouTube, LinkedIn, and Threads. That’s because early engagement is a value signal for the Instagram algorithm. 1 Social Media Tool Create.

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Instagram HootSuite How To Social Media Management 107

Social Media Strategies Summit

APRIL 8, 2021

Instagram is the world’s fifth-largest social media site. What’s more, its parent company also owns three of the other four platforms to appear in the top five, including Facebook, WhatsApp, and Facebook Messenger. So you might think the team at Instagram would be pretty content with how things are going. Image source.

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Instagram Brands Real Estate Remix 234

agora pulse

FEBRUARY 17, 2021

Bonus: FREE “How to Get More Instagram Followers” Checklist. Need tips on how to increase engagement on Instagram and deepen connections with existing followers? Here are her quick and actionable tips for increasing engagement on Instagram and making most of existing relationships on Instagram.

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Instagram Engagement Tips Energy 112

SocMed Sean

FEBRUARY 10, 2022

Is Instagram growing? Last year, eMarketer predicted that Instagram would hit 1.074 billion users worldwide in 2021. Currently, Instagram is one of the largest social media networks online. As a result, many businesses have taken to Instagram to market their companies. Can Instagram be effective for marketers?

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Instagram Strategy Marketing Metrics 162

Firebelly

MAY 22, 2017

In order to get the most out of your Instagram account, you must create content that leads to higher engagement. Increase Instagram engagement with these six techniques. 6 Tips to Increase Instagram Engagement: 1. You are allowed to have up to 30 hashtags on Instagram, so choose a variety of hashtags.

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Instagram Engagement Tips Hashtag 136

Keyhole.co

APRIL 25, 2023

Instagram posts and Instagram Stories both appear on the same platform, but they’re extremely different from one another. If you’ve landed here, it’s because you’re trying to decide between Instagram posts and Instagram Stories—or you’re trying to figure out what content is best for each format. We’re here to help!

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Instagram Curation Feed Feedly 116

Social Media Today

MAY 29, 2019

A new report from eMarketer has shown that Facebook engagement is in decline, and looks set to continue that trend into the next two years.

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Report Engagement Facebook Instagram 168

Buffer Social

JANUARY 26, 2021

What if I told you engaging with your customers on Instagram can double or triple your revenue? as its founder and CEO D’Shawn Russell told us: “Our social media makes us a lot of money… We went from doing maybe $20,000-30,000 a month just posting pretty images to well over a $100,000 a month now simply by engaging people more."

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Instagram Engagement Notification Small Business 96

Ignite Social Media

JULY 18, 2022

So naturally, you’d think the more engagement you get on a post, the better. It turns out that one key factor in converting social followers to loyal fans is the quality of engagement, not quantity. Why You Should Care About Engagement Quality . How to Improve Engagement Quality . Not necessarily.

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Engagement UGC How To Metrics 183

Sprout Social

MARCH 16, 2022

And with many social media platforms doubling down on video and TikTok-style shorts, it’s no question that video engagement is key. Let’s explore video engagement metrics that help you understand organic performance across your biggest channels. Dive deeper into video engagement performance with Sprout Social. 95% video views.

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Engagement Report Video Metrics 122

Ignite Social Media

AUGUST 1, 2022

Instagram is not new in terms of social media. Even so, it seems that many users and marketers aren’t quite certain who specifically is using Instagram regularly. Most of us probably know someone who uses Instagram, and many of us are users ourselves. Instagram Skews Younger. Instagram Skews Younger.

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Instagram Statistics Meme Social Media 169

Hootsuite

JUNE 14, 2022

When used well, they can also boost your reach and engagement. We’ll take you through how and when to use each of them to maximize your engagement. Copy these daily hashtags for Instagram , Twitter, and TikTok (or wherever your followers are) for easy use. View this post on Instagram. View this post on Instagram.

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Hashtag Engagement Instagram HootSuite 145

Jon Loomer

DECEMBER 20, 2022

While broad targeting with Facebook ads may be the latest trend, there’s still a place for powerful funnels using micro-targeting. The weakness of video view custom audiences is that the presence of a person in one audience can say only so much about their level of engagement. But, how valuable is that? Select videos.

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Video How To Facebook Groups 195

Social Media Today

AUGUST 31, 2020

Facebook has announced a new research project that will examine the impact of Facebook and Instagram on key political attitudes and behaviors during the US 2020 election.

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Project Research Facebook Engagement 214

Janet Fouts

NOVEMBER 4, 2020

How do we get re-engaged in the workplace ourselves and enjoy better relationships and a happier team? Make It Work she reveals why you don’t have to rely on your company, your coworkers, your boss, or anything other than yourself for your professional fulfillment and engagement. Facebook. Company Website.

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Engagement Airlines Consultant LinkedIn 161

Ignite Social Media

NOVEMBER 2, 2020

What is Instagram Reels? Social media giant Instagram recently rolled out its newest feature: Reels. Instagram is testing multiple placements of the Reels feed within the app interface. Find out how to get your brand ready for Instagram Reels. How it is Different From Competitors? Who is Successful on Reels? .

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Instagram Brands Sports Feed 179

Convince & Convert

JULY 14, 2021

Instagram remains a mystery to most business owners I know. Those two are common questions business owners are asking when considering Instagram marketing. While the answer to the first question is complicated (and I’ll elaborate on it below), the answer to the second question is “Instagram marketing is almost always a good idea”.

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Instagram Strategy Marketing Upcoming 217

Jon Loomer

AUGUST 9, 2021

update are making the Facebook pixel less dependable for the purposes of tracking conversions and creating audiences for ad targeting. Activity that occurs entirely within the Facebook app, for example, can still be tracked and turned into audiences used for targeting. Facebook offers some options. Instagram Account.

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Facebook Engagement Advertising Types 213

Keyhole.co

DECEMBER 23, 2023

This blog examines how Ryanair’s social media strategy helps the brand gain the active engagement of audiences. Instagram: 1.3 million Facebook: 5.1 By using this type of content, Ryanair’s marketing strategy keeps existing users engaged and draws in fresh audiences looking to laugh. million YouTube: 108K Twitter: 808.3K

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Social Media Engagement Strategy Meme 52

Sprout Social

APRIL 27, 2020

As with our earlier look at the best times to post this year, the way we get this data is similar to how Sprout’s Optimal Send Times determines the best times to get engagement at an individual account level. For our insights on how reaction to COVID-19 has reshaped behaviors on social media, read on: Updates to Facebook times to post.

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Engagement Social Media Patterns Health Care 145

Ignite Social Media

OCTOBER 2, 2023

There is a prevailing notion that young people don’t use Facebook, with Gen Z shifting their focus towards other social media platforms. Some even argue that advertising on Facebook for this demographic is a futile endeavor. How Much Does Gen Z Use Facebook?

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Data Facebook Reddit Social Networking 154

Sprout Social

MAY 14, 2020

How is it that you can post so often with seemingly good content but people just aren’t engaging with it? Many brands want more engagement around their social media posts but don’t know what else to do or are stuck in the same old strategy. What are the components of an engaging post? What are the components of an engaging post?

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Engagement Social Media How To Metrics 143

Hootsuite

MARCH 8, 2023

Free Instagram caption generator Instagram Caption Generator Pick a style from the dropdown list, describe your post, and let AI write your caption for you. It writes compelling, on-brand Instagram captions in a matter of seconds. It will craft captions and suggest hashtags for Instagram posts with one click.

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Instagram Tools HootSuite Hashtag 134

Later

APRIL 28, 2021

Discover our top 5 video tips to get more engagement and connect with your audience: The Importance of Video on Social Media . Whether you’re on Instagram, TikTok, Twitter, LinkedIn or even Pinterest, you’ll find video content becoming a bigger part of the in-app experience. Tip #1: Film High Quality Footage. The good news?

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Engagement Video Social Media Tips 110

Buffer Social

OCTOBER 18, 2023

Instagram is one social media platform that is evolving at a rate of knots. Remember when all you could do on Instagram was share oversaturated images of your food? The Instagram algorithm loves early adopters of its new features. Love you, Lo-Fi filter.)

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Features Instagram How To Template 113

Later

JUNE 3, 2021

Ready for some Instagram Stories tips that are guaranteed to boost your reach and engagement — straight from the experts at Instagram? We tuned in to F8 Refresh , Facebook’s annual developer conference, to learn what’s to come in the world of social media marketing, especially for Instagram Stories.

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Instagram Tips Template Templates 122