Bill Hartzer

MAY 26, 2010

Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc. Radian 6 – This application allows you to engage with your customers via social media. are having a major influence towards the online perception of your brand.

Cymfony 152

Cymfony Social Media Tools SM2 152

Laurel Papworth

SEPTEMBER 16, 2010

Want to know how to change Facebook to Talk Like A Pirate? Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal.

Communities 103

Communities Facebook Avatar Social Networking 103

Webbiquity SMM

NOVEMBER 23, 2010

Now, social media tools like Facebook and LinkedIn make it easy and (usually) non-awkward. I was recently friended on Facebook by a guy I went to high school with. Social media can not only lead you to the answer, but let you know which alternative answer is probably best based on the level of social influence of the writer.

Social Media 192

Social Media Committee Press Release Posterous 192

Webbiquity SMM

OCTOBER 13, 2010

I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. It may not catch everything, but it finds a lot (via blogs, Twitter, social news sites and Facebook public pages) and presents the information through useful charts and graphs.

SM2 202

SM2 Vocus Alterian Radian6 202

Myrland Marketing

OCTOBER 6, 2010

He is the author of the best-selling book about Social Media titled Engage !, Engage is exactly what he did yesterday. He engaged our minds as we continue to study and learn as much as possible about the Social Web in order to help our clients and our businesses move forward in the digital age. 2) &# Twitter is fleeting.”

Facebook 88

Facebook Social Media WordPress Syndication 88

Techipedia: Tamar Weinberg

APRIL 20, 2010

People who use social media correctly tend to exhibit some of the more overt characteristics of people chemically influenced (and those who use social media badly exhibit either characteristics of teetotalers or people over-chemically influenced). Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 208

Social Media Chemicals Wikipedia MySpace 208

Webbiquity SMM

JANUARY 24, 2011

A free tool for finding the relative influence of any Twitter user. Create your own online newspaper from Twitter and Facebook updates based on any topic or group of contributors. A realtime social search engine that pulls current and recent results for any term from Twitter, Facebook, Google Buzz, Digg and Delicious.

Tools 206

Tools Social Media Lithium Sysomos 206

The Marketing Blog

SEPTEMBER 28, 2009

You should definitely follow these guys, not because some of them qualify as so-called thought leaders, but since they’re early-starters , they might have a degree of influence on your mind with their observations. technorati , back-links etc.) influential Indians in social media on Facebook etc.)

Social Media 131

Social Media Web 2.0 Alltop Wiki 131

Laurel Papworth

DECEMBER 17, 2009

What is an Influencer? I am in the Social Media section along with : Paul Borrud, regional VP of sales for Facebook, Australia. An industry is “the people or companies engaged in a particular kind of commercial enterprise&# ( Google it ). Marketing Magazine name Industry Head of Social Media for Australia. Recognition.

Industry 64

Industry Social Media Influencer Mobile 64

Techipedia: Tamar Weinberg

FEBRUARY 2, 2010

Because of the less serious checklists that are being passed around the web right now, I thought it would be a good time to look at what some of the influencers online are really doing, and how you can join their ranks if you’re so inclined. Influencers accept that they have a position to hold and won’t abuse it for a quick buck.

Social Media 229

Social Media Influencer MySpace Consultant 229

Techipedia: Tamar Weinberg

MAY 12, 2010

They want a blog, an iPhone app, viral videos, a Twitter handle, a Facebook fan page complete with custom applications, blogger and influencer engagement initiatives, an ad.ly In general, there are no visible calls to action to engage with social channels and little if any interactive assets.

Smart Phone 218

Smart Phone Mobile Social Media SEO 218

Techipedia: Tamar Weinberg

MAY 18, 2010

You can search for related groups and Fan Pages through Facebook, start accounts on social bookmarking sites such as Digg or StumbleUpon, and check on who is linking to your site to find out who’s interested. Starting a fan page on Facebook and a business account with Twitter is sort of like moving into a new neighborhood.

Social Media 269

Social Media Strategy StumbleUpon Digg 269

Techipedia: Tamar Weinberg

OCTOBER 7, 2010

“I want to have 100,000 Facebook Fans in 2 weeks, and I am a start-up business that no one knows… &# It is hard to explain to people how it all works when they have this type of expectation. Reply Arthur Charles Van Wyk October 8, 2010 at 2:27 am Does the consistency part mean that if I have a Facebook profile where I am just me.

Brands 236

Brands Handbook MySpace Construction 236

Webbiquity SMM

AUGUST 23, 2010

My own thoughts (for what they’re worth) on the matter are that: • It’s challenging to measure the true ROI of social media activities with any precision because social media is as much (if not more) about influence than direct action. Share this on Facebook. Share this on Technorati. Share this on del.icio.us.

ROI 193

ROI Social Media Vocus Metrics 193

Techipedia: Tamar Weinberg

JANUARY 19, 2010

Consumers are actively looking for and want to engage with most businesses that fall into the following categories. It’s a great arena for finding influencers and inspiring client generated content – nirvana to those of us who toil in the social media space. Even better it can be measured. Answers Yahoo!

Social Media 164

Social Media Yahoo Discount Training 164

Laurel Papworth

NOVEMBER 7, 2009

What happened to engagement, respect, conversation, collaboration, dialogue? If you want a different kind of engagement than social media stunts, please retweet or comment or link or something? My wish for a indepth social media engagement from Toyota goes unanswered so far I guess. Re: the video. B&T 20 Oct ).

Campaign 92

Campaign Social Media Film Communities 92

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. But not likely the first order of business. Share This.

Communities 117

Communities Groups Groups Social Media 117

Myrland Marketing

MARCH 1, 2010

Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense IT’S TIME TO INVEST by Nancy Myrland on March 1, 2010 A few times a week, I send out short marketing words of wisdom on LinkedIn, Facebook and Twitter called Myrland Marketing Moments.

LinkedIn 71

LinkedIn WordPress Technorati Training 71

Webbiquity SMM

FEBRUARY 28, 2011

Not that number of followers means everything , of course, and those few hundred followers may be really highly engaged. Share this on Facebook. Share this on Technorati. It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations.

List 155

List Twitter Brands Microsoft 155

Social Media Network Marketing

AUGUST 19, 2010

The various points of influence are: Traditional/mainstream websites. Social networks like Facebook and others. Social news / bookmarking sites like del.icio.us, technorati, dig and others. Increase positive perceptions of brand by creating opportunities to listen to and engage with consumers. This is simple business pra.

Reputation 87

Reputation Social Media Xanga Microblogging 87

Techipedia: Tamar Weinberg

MARCH 4, 2010

Today, it appears every retail or business concern says ‘follow us on Twitter’ or ‘be our friend on Facebook.’ If you’re constantly broadcasting and not building bridges, your social media engagement will only travel so far. For the most part, you can’t buy Twitter followers or Facebook fans.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

MARCH 12, 2009

Perhaps this is a “take heed&# call to community participants who engage on the social web, but while ExpertCruiser warns its readers that this is a scummy practice, in reality, scouring social sites for mentions of your product, service, and even your competitors is nothing new.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

We have all engaged in debates over the past few years about social media. Simply put, the new mass media helped organize, and influence, large numbers of consumers. Companies have to engage with their buyers, especially the early adopters, and make sure they’re happy. If so, how? This isn’t for the faint of heart.

Social Media 105

Social Media Marketing Digg MySpace 105

SocMed Sean

FEBRUARY 3, 2013

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. 8) Take some time to learn the lingo of social media.

Social Media 279

Social Media Klout YouTube Foursquare 279

Techipedia: Tamar Weinberg

MAY 28, 2010

Lead generation and client acquisition can be had on LinkedIn, especially in the B2B space, just as long as you’re active and engaging. Engagement. Engagement requires regular interaction between you and others. Thought I was going to say “Facebook?&# Effective use means more business. Be responsive.

Social Media 278

Social Media Strategy Yahoo Communities 278

Akamai Marketing

MARCH 29, 2011

Its so easy to think that because their are millions of blogs (and if you check out Technorati you’ll see that I am write right.) While we’re on the topic of Technorati, before you start following any of my 5 handy suggestions, you should check out Technorati and see what others are writing on the topics you plan to cover.

Press Release 238

Press Release Technorati Klout Metrics 238

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Getting Started Why You Have to Engage in Social Media, Even if You Don’t Want to (A Smart Bear): Jason Cohen (@asmartbear) makes a compelling argument into why social media must be considered, even if you have no interest in it. The Online Consumer Engagement Value report idea is a good one.

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

DECEMBER 13, 2010

The challenge in social media is to be able to consider the needs of multiple audiences at once, because even though you may be aiming a tweet, blog post or Facebook update at a particular group, everyone can see it. Here are five audiences to keep in mind when posting any content or engaging in social media interactions. Engage them.

Social Media 189

Social Media Press Release Marketing Technorati 189

Bare Feet Studios

MARCH 1, 2009

Even if you don’t know about Twitter, this translates as follows: These people carry influence and are well known in the smart, hip, savvy circles of San Francisco. I do mean to suggest that this campaign is completely unfriendly to social media influencers. Exactly the kind of people this campaign wants.

Tourism 40

Tourism Campaign Sites Social Media 40

Techipedia: Tamar Weinberg

DECEMBER 1, 2009

Marketers love Facebook. The best place you can place your brand on Facebook is through a Facebook Page (that’s with a capital “P&# , not to be confused with your personal Profile). Facebook Pages do not allow background images like Twitter, Myspace, and other services. This applies to Pages as well.

Facebook 279

Facebook How To Applications URL 279

Webbiquity SMM

OCTOBER 27, 2010

It’s about engaging with customers, prospects, industry press, analysts, bloggers and other key influencers to increase the amount of positive conversation about your company, product or service. LinkedIn, Facebook). Share this on Facebook. Share this on Technorati. Open, public social networks (e.g.,

B2B 175

B2B Social Media Marketing Microblogging 175

Techipedia: Tamar Weinberg

FEBRUARY 1, 2008

Google is undoubtedly huge and they could simply shrug their members off like Digg does to its much smaller userbase, but instead they engage the community and that’s why Google is such a positive brand. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca Answers Yahoo!

Digg 100

Digg Social Media Upcoming Ustream 100

Webbiquity SMM

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). Sally Falkow reports research on new influences in the B2B buying process (e.g., and how to leverage Flickr through blogs, articles, Facebook and other tools.

Tips 179

Tips Press Release Reputation B2B 179

Viper Chill

NOVEMBER 29, 2011

I first came across the benefits of this tool when I started advertising on Facebook. Most people commonly try to target a huge audience with their Facebook ad campaigns where as many people have found the best strategy is to lots of ads, each targeting a tiny sub-section of users. How Often Links are Shared on Facebook.

Analysis 82

Analysis Quantcast Data StumbleUpon 82

Techipedia: Tamar Weinberg

MARCH 17, 2010

So you tweet and facebook for a living! So I challenged myself to create a list of 10 responsibilities of the Community Manager that extend beyond the realm of Facebook and Twitter (and yes, even blogging). Who are the influencers? Follow him on Twitter. But the response doesn’t vary enough. Who are the heavy hitters?

Communities 237

Communities Twitter Web 2.0 ROI 237

Webbiquity SMM

FEBRUARY 7, 2011

Facebook added more than 200 million users last year, and Twitter more than doubled in size, adding 115 million. “The ultimate goal for many businesses is profit, not engagements, retweets or Facebook likes,&# as Nathan Hangen points out, so he offers a four-step plan to making a blog into an effective, non-pushy sales tool.

Social Media 198

Social Media Tools Tips ROI 198