Proactive Report

DECEMBER 24, 2010

Marketers rate social media as the online marketing channel with the greatest positive effect when integrated with email. Facebook and Twitter were the most commonly used sites in integrated email-social campaigns. Facebook integration produced the best results eMarketer. Monitor the social conversation and engage.

Trends 85

Trends Engagement Press Release Social Graph 85

Proactive Report

AUGUST 29, 2012

One of the factors you should be monitoring is who in your social graph is getting media attention. Perhaps this might be too narrowly focused for everyone, but it is a perfect digital PR tool, since we need to know who in our social graph is getting media coverage and what they’re saying.

Social Graph 75

Social Graph Tools News Influencer 75

Proactive Report

DECEMBER 9, 2014

In January 2014 almost three-quarters of all adults were active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Meritus Media Inc.,

Template 111

Template Templates Social Media Strategy 111

Convince & Convert

AUGUST 10, 2010

The tsunami of data being created, collected and parsed every second of every day now makes influence identification instantaneous, and possible from the comfort of your desk chair. Last week, I interviewed three men that are helping create an all-new field of marketing and customer service – the emerging discipline of influence mining.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Convince & Convert

APRIL 20, 2016

While this is something that its sister company, Facebook, has done for a while, it didn’t stop people from freaking out. The new feed is still in beta, but once released widespread, it is possible that users will only see up to 30% of the content produced by the people they follow —similar to how Facebook feeds work. Travelgrammers.

Feed 60

Feed Feedly Instagram How To 60

Proactive Report

MAY 8, 2017

Almost three-quarters of all adults are active in social media, according to the Pew Research Center. 92% of marketers claim that social media marketing is important for their business. 83 percent have a Twitter account and 80 percent are on Facebook – a ten percent increase since 2013. Map the brand’s social graph.

Template 56

Template Templates Social Media Strategy 56

Keyhole.co

NOVEMBER 6, 2022

Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. So, you don’t have to look too deep before seeing key analytics like total impressions, engagements, impressions, and posts. Similar to other tools on this list, Meltwater offers a social media management functionality.

Tools 52

Tools Social Media Sentiment Price 52

Proactive Report

OCTOBER 30, 2011

Today the average Facebook user has 130 friends. So at the very least you are looking at a 10X scenario if someone posts a negative comment about your company on their Facebook page. What if that customer has a measure of influence online? Some of them are major social media influencers. No big surprise there!).

Social Media 95

Social Media Retail Airlines Social Graph 95

Convince & Convert

NOVEMBER 1, 2011

was that Engage was more of a reference guide than a book. You have to keep up your Facebook. Jay: An interesting stat that I saw in the book was that people on Facebook, I think it was, created 90 pieces of content a month. That every year, you would double the size of your social graph, depending on what you were sharing.

Klout 121

Klout Social Capital Influencer Social Graph 121

Convince & Convert

APRIL 28, 2010

Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. But now, social media is enabling companies to make influencer outreach a foundational marketing tactic. population.

Social Media 147

Social Media Strategy Influencer Social CRM 147

Proactive Report

NOVEMBER 12, 2011

Map your brand’s social graph. Find the influencers in each node of the graph. They had a Twitter feed, a Facebook page and a YouTube Channel going, but the weren’t too sure who they were talking to in which channel. Once you have the data use that old PR skill called content analysis.

Trends 103

Trends Social Media Social Graph Analysis 103

Buzz Marketing for Technology

SEPTEMBER 22, 2008

Expo Social Networks are clearly here to stay with almost 50% of the population is using these sites (70% of teens). Social Network have all opened up their platforms which means that brands have cost effective access to more than 500M engaged users (250M of them on just Facebook and MySpace alone!)

Applications 100

Applications Social Networking Web 2.0 Brands 100

Net-Savvy Executive

SEPTEMBER 23, 2010

Social network analysis has been a part of social media analysis ( not the same thing ) for a long time, but it hasn't been central to the social media discussion lately. Mostly, SNA shows up in the form of link analysis, which is used to identify online communities and influencers.

Analysis 70

Analysis Social Networking Social Media Social Graph 70

Proactive Report

AUGUST 15, 2009

User engagement in social networks is the new relevance. But search and social are still a bit disconnected – search engines cannot crawl content in a site like Facebook, but they’re innovating and adapting to this new landscape. Be aware of the value of a customer – what is her influence factor?

Social Media 53

Social Media Social Graph Engineering Travel 53

Proactive Report

AUGUST 15, 2009

User engagement in social networks is the new relevance. But search and social are still a bit disconnected – search engines cannot crawl content in a site like Facebook, but they’re innovating and adapting to this new landscape. Be aware of the value of a customer – what is her influence factor?

Social Media 49

Social Media Social Graph Engineering Travel 49

Convince & Convert

FEBRUARY 10, 2010

Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media. “Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Flowtown gives you the answer in seconds. The fee for up to 75,000 sent emails per month is just $99.97. .

Social Media 127

Social Media Marketing Social CRM Consultant 127

Keyhole.co

NOVEMBER 19, 2020

Keyhole’s social analytics dashboard gives you an instant rundown of what your brand’s health looks like. So, you don’t have to look too deep before seeing basic analytics like total impressions, total engagements and total link clicks. Similar to other tools on this list, Meltwater offers a social media management functionality.

Tools 98

Tools Social Media Sentiment Price 98

Webbiquity SMM

AUGUST 28, 2012

Five Types of Social Media Influencers by Intelegia. Raymond Morin presents both Klout’s 12-type matrix of social influencer types as well as Lisa Barone’s simpler model of five types, including the networker (“one who has the biggest contact list and found on all platforms. .” by MarketingProfs.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Proactive Report

NOVEMBER 10, 2012

(A social audit.) Social Audit. A social audit maps your brand’s complete social graph – both internal and external. Expand Your Network of Influencers. Every group in your graph has influencers. 91% use their phones to socialize. Upgrade Your Online Newsroom.

Mobile 111

Mobile Reputation Social Graph Skills 111

Webbiquity SMM

APRIL 9, 2012

Buffer is a tool for automatically posting content to Twitter, LinkedIn and Facebook. Nothing replaces real social media engagement of course, but used carefully and in conjunction with real-time monitoring, automation tools like this do have their place. Storefront Social. apps for Facebook, Twitter and Evite) and more.

Review 200

Review Tools Social Media Klout 200