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8 tips to boost your video conversion rate

Sprout Social

Driving conversion through compelling video is a common goal in social media video marketing. Thanks to the OG TikTok, social media algorithms have prioritized video, especially short-form vertical video, like Reels and YouTube Shorts. Consumers can spot a sales pitch from a mile away.

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Twitter Announces Scheduling Upgrade for TweetDeck, Changes to Embedded Tweet Grids

Social Media Today

Twitter has announced support for tweet scheduling with multiple images or video through TweetDeck, while its also cutting support for embedded tweet grids.

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Embedding Facebook Posts Good For Businesses

The Social Media Incubator

Last week, Facebook announced posts would now have an embedding option for users. Following the example of Twitter and their own Instagram, Facebook is now allowing users to share a post containing a video, pictures or hashtags by using an embedding code. Features of Facebook Embedding.

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Social Media Copyright and Fair Use Rules to Know

Ignite Social Media

It’s so easy to grab music, sounds or images on social media and reuse them. As you use social media platforms to build your brand, you shouldn’t overlook the legal consequences that might arise. Fair Use in the Social Media Age. Photo by Giammarco on Unsplash. TikTok even encourages it.

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The Quick Guide to Social Media Photo Sizes in 2022

Oktopost

Social media cover photos are the first thing your social media visitor sees and the first impression they will form about your brand. That’s why we created this B2B social media photo size guide. YouTube video thumbnail and video: 1280 x 720px. Facebook cover photo size: 820 x 312px.

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How to use YouTube Analytics to optimize your video performance

Sprout Social

Want to know which of your videos are binge-worthy? Through your YouTube Analytics, you can zero in on: Top-performing videos in terms of views, watch time and audience and engagement. How video details like thumbnails, titles and video length impact your video performance. The Overview Report. The Realtime Report.

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Monday Social Media News Roundup: Week of October 23rd

Buffer Social

Get the need-to-know highlights from the social media industry that happened the week of October 16-20. Product Timestamps for Enhanced Shopping Experience Creators can now add timestamps to tagged products in their videos, enriching the YouTube shopping experience.

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